😺 We Launched on Product Hunt
Today, we launched @PerspectiveIX Telegram channel on Product Hunt. Product Hunt is the biggest tech community in the world, where a successful launch can expose you to the world unlike anything else. And we’re inviting you to help us upvote the channel you're a part of.
All you will need to do is to:
- Sign up for Product Hunt (You can do this using your Gmail, Facebook or Twitter account).
- Upvote PerspectiveIX here: ProductHunt.com/posts/PerspectiveIX
Thank you so much!
Ben,
🚀 @PerspectiveIX
Today, we launched @PerspectiveIX Telegram channel on Product Hunt. Product Hunt is the biggest tech community in the world, where a successful launch can expose you to the world unlike anything else. And we’re inviting you to help us upvote the channel you're a part of.
All you will need to do is to:
- Sign up for Product Hunt (You can do this using your Gmail, Facebook or Twitter account).
- Upvote PerspectiveIX here: ProductHunt.com/posts/PerspectiveIX
Thank you so much!
Ben,
🚀 @PerspectiveIX
💸 Social & Search to Dominate the Global Advertising Market
According to a forecast from Zenith, the global #advertising market is expected to expand by 4.5% this year and then by 4.2% in both 2019 and 2020.
Driving growth will be #SocialMedia advertising, predicted to rise by 16% annually from 2017 through 2020, and search, with a forecast annual growth rate of 8% through that period.
🚀 @PerspectiveIX via MarketingCharts.
❓ Have you ever done any advertising online?
According to a forecast from Zenith, the global #advertising market is expected to expand by 4.5% this year and then by 4.2% in both 2019 and 2020.
Driving growth will be #SocialMedia advertising, predicted to rise by 16% annually from 2017 through 2020, and search, with a forecast annual growth rate of 8% through that period.
🚀 @PerspectiveIX via MarketingCharts.
❓ Have you ever done any advertising online?
🌐 The Internet's History
The #Internet's history goes back some decades by now – #Email has been around since the 1960s, file sharing since at least the 1970s, and TCP/IP was standardized in 1982. But it was the creation of the world wide web (www) in 1989 that revolutionised our history of communication. The inventor of the world wide web was the English scientist Tim Berners-Lee who created a system to share information through a network of computers. At the time he was working for the European physics laboratory CERN in the Swiss Alps.
The chart below shows the share and number of people that are using the Internet, which in these statistics refers to all those who have used the Internet in the last 3 months.
Read more on OurWorldInData and see the full-size chart here.
🚀 @PerspectiveIX
The #Internet's history goes back some decades by now – #Email has been around since the 1960s, file sharing since at least the 1970s, and TCP/IP was standardized in 1982. But it was the creation of the world wide web (www) in 1989 that revolutionised our history of communication. The inventor of the world wide web was the English scientist Tim Berners-Lee who created a system to share information through a network of computers. At the time he was working for the European physics laboratory CERN in the Swiss Alps.
The chart below shows the share and number of people that are using the Internet, which in these statistics refers to all those who have used the Internet in the last 3 months.
Read more on OurWorldInData and see the full-size chart here.
🚀 @PerspectiveIX
👀 Facebook Portal
#Facebook just unveiled Portal, a home video chat camera with auto-zoom & built-in #Amazon Alexa - for the people who still trust Facebook!
With #FacebookPortal, you can’t watch #YouTube; there’s no web browser; #WhatsApp and #Instagram are nowhere to be found; and you can’t send or receive normal Facebook messages, even if they’re video recordings. If you buy the Portal, you have to really want to video chat with other people on Facebook, and do so from one room in your home, on something other than the phone or laptop or tablet that you likely already have. (TheVerge)
With all the privacy issues surrounding Facebook, Portal seems like a stupidly brave bet from them.
🚀 @PerspectiveIX
❓ Will you purchase a Facebook Portal to place inside your home?
#Facebook just unveiled Portal, a home video chat camera with auto-zoom & built-in #Amazon Alexa - for the people who still trust Facebook!
With #FacebookPortal, you can’t watch #YouTube; there’s no web browser; #WhatsApp and #Instagram are nowhere to be found; and you can’t send or receive normal Facebook messages, even if they’re video recordings. If you buy the Portal, you have to really want to video chat with other people on Facebook, and do so from one room in your home, on something other than the phone or laptop or tablet that you likely already have. (TheVerge)
With all the privacy issues surrounding Facebook, Portal seems like a stupidly brave bet from them.
🚀 @PerspectiveIX
❓ Will you purchase a Facebook Portal to place inside your home?
📺 Social Media & TV Ecosystem
In a connected world, #TV industry could've been left behind. But it has found social media as a unique opportunity to organically reach its own audience through various platforms.
To gain a better understanding about how #SocialMedia posts generated by TV-affiliated accounts are being created and consumed, Nielsen has looked at over 142,000 pieces of content during a three week period just ahead of the fall TV season. These pieces of TV-related content generated more than 154 million engagements, likes, comments, re-posts, etc., across #Twitter, #Facebook and #Instagram.
🚀 @PerspectiveIX via Nielsen.
❓ Which platform do you prefer?
In a connected world, #TV industry could've been left behind. But it has found social media as a unique opportunity to organically reach its own audience through various platforms.
To gain a better understanding about how #SocialMedia posts generated by TV-affiliated accounts are being created and consumed, Nielsen has looked at over 142,000 pieces of content during a three week period just ahead of the fall TV season. These pieces of TV-related content generated more than 154 million engagements, likes, comments, re-posts, etc., across #Twitter, #Facebook and #Instagram.
🚀 @PerspectiveIX via Nielsen.
❓ Which platform do you prefer?
😍 Netflix is Responsible for 15% of Global Internet Traffic
According to a new report by Sandvine, the web application responsible for the world's most downstream traffic is #Netflix with 15%. #Youtube isn't too far behind with 11.4% and further back but still with a significant share, #Amazon Prime Video is responsible for 3.7%.
🚀 @PerspectiveIX via Statista.
❓ Do you a Netflix account?
According to a new report by Sandvine, the web application responsible for the world's most downstream traffic is #Netflix with 15%. #Youtube isn't too far behind with 11.4% and further back but still with a significant share, #Amazon Prime Video is responsible for 3.7%.
🚀 @PerspectiveIX via Statista.
❓ Do you a Netflix account?
📈 Facebook's ad revenue will soon mainly rely on Instagram
There's no doubt that, so far, #Facebook’s acquisition of #Instagram has been a total success - acquired for $1 billion in 2012, now it has more than a billion users and an estimate of $8-9 billion in revenue this year.
Last quarter, Instagram generated an estimated $2 billion, or about 15 percent, of Facebook’s $13 billion in ad revenue, according to by Andy Hargreaves of KeyBanc Capital Markets. Hargreaves expects Instagram to grow to about 30% of Facebook’s ad revenue in two years, as well as nearly 70% of the company’s new revenue by 2020 — driving the majority of Facebook’s growth.
🚀 @PerspectiveIX via Recode.
There's no doubt that, so far, #Facebook’s acquisition of #Instagram has been a total success - acquired for $1 billion in 2012, now it has more than a billion users and an estimate of $8-9 billion in revenue this year.
Last quarter, Instagram generated an estimated $2 billion, or about 15 percent, of Facebook’s $13 billion in ad revenue, according to by Andy Hargreaves of KeyBanc Capital Markets. Hargreaves expects Instagram to grow to about 30% of Facebook’s ad revenue in two years, as well as nearly 70% of the company’s new revenue by 2020 — driving the majority of Facebook’s growth.
🚀 @PerspectiveIX via Recode.
👥 Emoji Equality on Twitter
New changes on #Twitter mean that for the first time each #Emoji counts as the same number of characters in a tweet. Previously 💁, 💁🏽, and 💁🏽♂️ would have used 2, 4, and 9 characters respectively.
Under Twitter's new system, all #Emojis are equal and use two characters.
🚀 @PerspectiveIX via Emojipedia.
New changes on #Twitter mean that for the first time each #Emoji counts as the same number of characters in a tweet. Previously 💁, 💁🏽, and 💁🏽♂️ would have used 2, 4, and 9 characters respectively.
Under Twitter's new system, all #Emojis are equal and use two characters.
🚀 @PerspectiveIX via Emojipedia.
💰 The Future of Google's Revenue
#Google introduced several new products at its big hardware event on Tuesday. Among the devices were the new Pixel 3 phones, a new tablet called Pixel Slate and a smart home device called Google Home Hub.
While Google’s hardware ambitions are still limited and widely considered a means to an end (which is to collect more data and sell more advertising), the range of the company’s products and services has widened significantly over the years (with companies such as Access, Calico, CapitalG, GV, Nest, Verily, #Waymo and X).
#Google’s many side-activities have steadily grown over the years and in 2017, the company’s non-advertising revenue reached $15.5 billion, up from just $667 million in 2008. More importantly though, the percentage of Google’s revenue that didn’t come from advertising sales grew from 3.1% in 2008 to 14% last year, indicating that the search giant can no longer be considered a one trick pony.
🚀 @PerspectiveIX via Statista.
❓ Do you own any Google-made hardware/device?
#Google introduced several new products at its big hardware event on Tuesday. Among the devices were the new Pixel 3 phones, a new tablet called Pixel Slate and a smart home device called Google Home Hub.
While Google’s hardware ambitions are still limited and widely considered a means to an end (which is to collect more data and sell more advertising), the range of the company’s products and services has widened significantly over the years (with companies such as Access, Calico, CapitalG, GV, Nest, Verily, #Waymo and X).
#Google’s many side-activities have steadily grown over the years and in 2017, the company’s non-advertising revenue reached $15.5 billion, up from just $667 million in 2008. More importantly though, the percentage of Google’s revenue that didn’t come from advertising sales grew from 3.1% in 2008 to 14% last year, indicating that the search giant can no longer be considered a one trick pony.
🚀 @PerspectiveIX via Statista.
❓ Do you own any Google-made hardware/device?
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🤖 Robot Does Parkour
Boston Dynamics have done it again! Look what their #Robot, Atlas, can do now: Parkour!
🚀 @PerspectiveIX
❓ This is...
Boston Dynamics have done it again! Look what their #Robot, Atlas, can do now: Parkour!
🚀 @PerspectiveIX
❓ This is...
📱 iOS 12 Adoption Rate
According to Mixpanel, an analytics company currently monitoring the install base of #iOS 12, #Apple's lates mobile operating system is quite popular.
iOS 12 is already installed on roughly 56.3% of all iOS devices; 37.1% of devices still run iOS 11, and 6.6% of iOS users run an older version.
🚀 @PerspectiveIX via Mixpanel.
According to Mixpanel, an analytics company currently monitoring the install base of #iOS 12, #Apple's lates mobile operating system is quite popular.
iOS 12 is already installed on roughly 56.3% of all iOS devices; 37.1% of devices still run iOS 11, and 6.6% of iOS users run an older version.
🚀 @PerspectiveIX via Mixpanel.
Media is too big
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🌈 Oh, My!
Invented by Brad Lawrence, body marbling is a water painting technique that uses hydrodynamics to transform your body into a psychedelic canvas.
🚀 @PerspectiveIX
💌 prs.pctvix.co/2wj5dt3
Invented by Brad Lawrence, body marbling is a water painting technique that uses hydrodynamics to transform your body into a psychedelic canvas.
🚀 @PerspectiveIX
💌 prs.pctvix.co/2wj5dt3
🤳 Stories Usage Across Networks
In the last 2 years, #Snapchat has added 42 million uDo sers, while Facebook's Stories combined (meaning #Instagram, #FacebookMessenger, #WhatsApp and #Facebook) have added 1 billion.
🚀 @PerspectiveIX via SocialBakers.
❓ Do you share/watch stories on any of these platforms?
In the last 2 years, #Snapchat has added 42 million uDo sers, while Facebook's Stories combined (meaning #Instagram, #FacebookMessenger, #WhatsApp and #Facebook) have added 1 billion.
🚀 @PerspectiveIX via SocialBakers.
❓ Do you share/watch stories on any of these platforms?
🔍 The War of Search Engines
Nearly 30 million searches are entered every day in the search box of #DuckDuckGo. Unlike #Google, this search engine does not collect user data and does not use personalised advertising.
This, and probably the steadily growing list of data scandals has been assisting a sustained upward trend for the past few years. In 2015, the milestone of ten million searches in one day was cracked for the first time. Two years later, it was already 20 million and in October 2018 it is almost at 30 million.
Nevertheless, compared to Google, these are still very small figures - according to TechCrunch, the search giant handles at least 3 billion search requests a day.
🚀 @PerspectiveIX via Statista.
❓ Have you ever used DockDockGo?
Nearly 30 million searches are entered every day in the search box of #DuckDuckGo. Unlike #Google, this search engine does not collect user data and does not use personalised advertising.
This, and probably the steadily growing list of data scandals has been assisting a sustained upward trend for the past few years. In 2015, the milestone of ten million searches in one day was cracked for the first time. Two years later, it was already 20 million and in October 2018 it is almost at 30 million.
Nevertheless, compared to Google, these are still very small figures - according to TechCrunch, the search giant handles at least 3 billion search requests a day.
🚀 @PerspectiveIX via Statista.
❓ Have you ever used DockDockGo?
🚖 Uber's First Round
On this day (15 October) in 2010, #Uber raised $1.3 million in its first round of financing.
Valuation:
2010 → $5 million
2018 → $72 billion
#History
🚀 @PerspectiveIX
On this day (15 October) in 2010, #Uber raised $1.3 million in its first round of financing.
Valuation:
2010 → $5 million
2018 → $72 billion
#History
🚀 @PerspectiveIX
🔑 The Key to a Great Ad Campaign
Having a strategy for your #SocialMedia ad campaign is key. According to Sprout Social, the top three most engaging ad content include:
1. being entertaining,
2. offering a discount, and
3. teaching something.
🚀 @PerspectiveIX via Nate Baldwin.
Having a strategy for your #SocialMedia ad campaign is key. According to Sprout Social, the top three most engaging ad content include:
1. being entertaining,
2. offering a discount, and
3. teaching something.
🚀 @PerspectiveIX via Nate Baldwin.
🌐 US Internet and Social Media Usage Plateau
#Internet usage, as well as #SocialMedia adoption and device ownership, have seemingly reached a plateau after several years of growth. For example, the percentage of US adults using social media rests at 69% this year, unchanged from 2016.
Internet use, for its part, now stands at 89% of US adults, up only marginally from 2016 (88%). And device use is largely unchanged, too:
- 95% of US adults own or use a cellphone, flat from 2016;
- 77% own or use a #smartphone, unchanged from 2016;
- 73% own or use a desktop or laptop computer, down from 78% in 2016; and
- 53% own or use a tablet, up slightly from 51%.
🚀 @PerspectiveIX via MarketingCharts.
#Internet usage, as well as #SocialMedia adoption and device ownership, have seemingly reached a plateau after several years of growth. For example, the percentage of US adults using social media rests at 69% this year, unchanged from 2016.
Internet use, for its part, now stands at 89% of US adults, up only marginally from 2016 (88%). And device use is largely unchanged, too:
- 95% of US adults own or use a cellphone, flat from 2016;
- 77% own or use a #smartphone, unchanged from 2016;
- 73% own or use a desktop or laptop computer, down from 78% in 2016; and
- 53% own or use a tablet, up slightly from 51%.
🚀 @PerspectiveIX via MarketingCharts.
