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The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer

Visibility in AI answers is gated long before ranking, and this article explains how Spam, Safety, Intent, and Trust decide who gets through.

The post The Classifier Layer: Spam, Safety, Intent, Trust Stand Between You And The Answer appeared first on Search Engine Journal.

via Search Engine Journal (author: Duane Forrester)
Google Clarifies Its Stance On Campaign Consolidation

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity in AI-driven Google Ads accounts.

The post Google Clarifies Its Stance On Campaign Consolidation appeared first on Search Engine Journal.

via Search Engine Journal (author: Brooke Osmundson)
Our new report details the latest ways threat actors are misusing AI.

via The Keyword (author: Google Threat Intelligence Group)
Gemini 3 Deep Think: Advancing science, research and engineering

We’re releasing a major upgrade to Gemini 3 Deep Think, our specialized reasoning mode.

via The Keyword (author: The Deep Think team)
3 ways you can use Pixel for translation help this Lunar Year.

via The Keyword
How to Conduct an AI Visibility Audit with Semrush One

Is your current website health and content strategy set up to help you succeed in AI search?

via Semrush blog
Do You Still Need a Website in 2026?

In this episode of Search Off the Record, Martin and Gary from the Google Search Relations team tackle a deceptively simple question: do you still need a website in 2026? Starting from the recurring industry claim that “the web is dead,” they explore how the web has evolved through the rise of apps, AI chatbots, and social platforms, and why the answer almost always ends up being “it depends.” Tune in for an engaging discussion on how websites remain relevant and what it means for content creation and discovery. Episode transcript → https://goo.gle/sotr103-transcript Listen to more Search Off the Record → https://goo.gle/sotr-yt Subscribe to Google Search Channel → https://goo.gle/SearchCentral Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast #SEO #GoogleSearch Speakers: Martin Splitt, Gary Illyes

via Google Search Central
5 PPC Strategies That Actually Boost Conversions in 2026

Maximize your online ads with 5 expert PPC tips that will help you drive more traffic from and increase conversions across your ad sets.

The post 5 PPC Strategies That Actually Boost Conversions in 2026 appeared first on Search Engine Journal.

via Search Engine Journal (author: CallRail)
Cybersecurity founders: Apply now for the Google for Startups Gemini Startup Forum.

via The Keyword
Bing Now Shows Which Pages Get Cited in AI Answers

Bing Webmaster Tools now shows how often your content is cited in AI answers. See what the dashboard tracks, what‘s missing, and how to act on the data.

via Semrush blog
15 Smarter Interview Questions For Hiring Digital Marketers In 2026

Hire better digital marketers with these interview questions that expose real strategic and performance thinking.

The post 15 Smarter Interview Questions For Hiring Digital Marketers In 2026 appeared first on Search Engine Journal.

via Search Engine Journal (author: Brooke Osmundson)
Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse

The latest PPC Pulse highlights Google’s AI Mode ad experiments, Microsoft’s AI discovery framework, and the continued evolution of search campaign structure.

The post Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse appeared first on Search Engine Journal.

via Search Engine Journal (author: Brooke Osmundson)
Cloudflare’s New Markdown for AI Bots: What You Need To Know

Cloudflare launched Markdown for Agents, converting HTML pages to markdown automatically when AI crawlers request it through content negotiation.

The post Cloudflare’s New Markdown for AI Bots: What You Need To Know appeared first on Search Engine Journal.

via Search Engine Journal (author: Matt G. Southern)
Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse

The latest SEO Pulse examines AI citation dashboards, invisible homepage pitfalls, and what new crawl data means for technical teams.

The post Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse appeared first on Search Engine Journal.

via Search Engine Journal (author: Matt G. Southern)
Google’s Search Relations Team Debates If You Still Need A Website

Google's Search Relations team discussed whether you still need a website in 2026, and outlined when social, apps, or the web make sense.

The post Google’s Search Relations Team Debates If You Still Need A Website appeared first on Search Engine Journal.

via Search Engine Journal (author: Matt G. Southern)
Take a look at these incredible photos from Lunar New Year celebrations.

Check out all of the photos captured on the latest Pixel series phones in Taiwan for Lunar New Year.

via The Keyword
5 ways Gemini can help students work smarter

Check out Gemini features that help students learn complex subjects, study for exams and prepare for their careers.

via The Keyword (author: Jennifer Shen)
Why Export GA4 Data to BigQuery? — Whiteboard Friday

Unlock the full potential of your analytics. Dave Westby explains 8 key reasons to export GA4 data to BigQuery, from overcoming retention limits to fixing data sampling.

via moz (en-US) (author: David Westby)
Google AI Shows A Site Is Offline Due To JS Content Delivery

A site owner blamed Google AI Search for falsely reporting their site offline. The answer was a content delivery pitfall.

The post Google AI Shows A Site Is Offline Due To JS Content Delivery appeared first on Search Engine Journal.

via Search Engine Journal (author: Roger Montti)
Google SERPs In 2026: Changes, Features & How To Boost Your Organic Traffic

Google’s SERPs are changing faster than most SEO strategies can keep up. Does AI Mode change which keywords are still worth targeting? Which SERP features actually drive organic traffic in 2026? The expansion of AI Overviews into new keyword and intent queries, AI Mode’s attempt to dominate the search experience, and ongoing experimentation with new SERP layouts have changed how users interact with search results. Get A Data-Backed View Of What Matters For 2026 SERPs In this on-demand webinar, Tom Capper, Senior Search Scientist at STAT Search Analytics, will dig into STAT’s vast repository of daily SERP data and show […]

The post Google SERPs In 2026: Changes, Features & How To Boost Your Organic Traffic appeared first on Search Engine Journal.

via Search Engine Journal (author: Loren Baker)