#MCProOpinion | Lakshadweep instead of Maldives? 🏖️
A lot goes into becoming a popular #tourist destination. But first, it needs a core positioning to attract the desired tourist segment and then do the hard work needed to get them there.
Can Lakshadweep do it? Read on 👇
https://www.moneycontrol.com/news/opinion/marketing-musings-lakshadweeps-natural-beauty-needs-to-be-marketed-well-to-become-an-alternative-to-maldives-12020591.htmlutm_medium=social&utm_source=telegram&utm_campaign=regular-editorial
A lot goes into becoming a popular #tourist destination. But first, it needs a core positioning to attract the desired tourist segment and then do the hard work needed to get them there.
Can Lakshadweep do it? Read on 👇
https://www.moneycontrol.com/news/opinion/marketing-musings-lakshadweeps-natural-beauty-needs-to-be-marketed-well-to-become-an-alternative-to-maldives-12020591.htmlutm_medium=social&utm_source=telegram&utm_campaign=regular-editorial
Moneycontrol
Marketing Musings: Lakshadweep’s natural beauty needs to be marketed well to become an alternative to Maldives
For Lakshadweep controversy to become a successful holiday destination, it needs a core positioning to attract the right kind of tourist, for which much work needs to be done