🍁On this day, Russian social media users send each other pics with burning rowan bushes and a gray-bearded man who promises to come and flip your calendar.

So, what the hell are Russians celebrating⁉️

🍁You won’t find this holiday in any calendar, but pretty much every Russian knows about it. They call September 3 ‘Shufutinov Day’.

💔Traditionally, on this day, people flip the calendar, burn rowan bushes, remember their exes and ask each other “Why❓”

🍁This all stems from the now cult song ‘September 3’ about broken hearts in the fall, performed by supreme chansonnier Mikhail Shufutinsky in 1994. 

P.S.: If you happen to be in Russia on September 3, don’t even try to switch the radio station - this song will be on them all😂!

And yes, don’t forget to flip the calendar❗

😉 We're going to learn the most important part of this song tomorrow!

#brief_and_interesting

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