In the digital world, whether you’re writing stories for your loyal readers, creating creative content that your fans love, helping the ...

When creating a mobile application, a developer imagines a model and the way users will use the application. One problem that developers face is that users do not always use an app the way it was envisaged by the developer. How do users interact with the…

Wondering why visitors leave your website without converting? The answer lies with a group of visitors we call the 'undecided explorers'.