Think like a philosopher.
Train and rest like an athlete.
Take action like an entrepreneur.

- Shane Parrish

THREAD: 10 significant lies you're told about the world.

On startups, writing, and your career:

People don't have short attention spans:

• They finish 3 hour Joe Rogan episodes.
• They binge 14 hour shows.

They have short *consideration spans:* they must be hooked quickly.

Point: Don't fear making great, in-depth content. But, ensure your first minute is incredible.

In observing friends who’ve sold startups and made millions:

After a year, they’re back to toying with their old side projects.

They used their money to buy a nice home and eat well.

That’s it. They’re otherwise back to who they were.

Point: Aim to be fulfilled, not rich.

Reading many books is the most socially accepted vanity metric for adults.

You get zero kudos for reading 100 books a year.

You get massive kudos for learning efficiently and making interesting things.

Bloggers who post frequently (2x/wk) are rarely worth reading consistently.

I read for insights. And no writer can generate profound insights on a fixed schedule.

I aggregate writers who publish sporadically. When they post, they truly have something to say.

The world is not run by exceptional people.

This is the hidden reason for imposter syndrome.

We mistakenly think imposter syndrome is due to low confidence/anxiety.

No, it’s caused by not accepting that your new, world-class peers aren’t that special. It’s mostly discipline.

Success isn't an end state. Success is having the freedom to focus on the grind you actually enjoy.

Most people should spend way less energy trying to get rich and way more energy building a tight-knit friend group that will be with them until old age.

"You should work your butt off in your 20s."

This misses the point.

Your primary goal isn't to work hard. Your goal is to build leverage.

How? Start with delegation:

"Find someone who can do what you do at 70% the success. Teach them the extra 10% and be okay with 80%."

Beware signing up for tools that can read your email. This includes inbox apps and Chrome extensions.

You're giving a team of 20-year-olds access to the equivalent of your ID, bank vault, and diary combined.

Online privacy is an illusion.

If you construct your identity on what you’re a fan of (sports, media, brands), you’re a vessel. You’re lending out ownership over your identity.

Instead, if you construct your identity on the things you create, you’re a craftsperson—someone who keeps refining who they are.

Most friends aren't friends. They're acquaintances.

Friends phone you out-of-the-blue because they want to hear your voice. Friends would drive you to the emergency room at 3 AM.

Friends are the family you choose, and they're key to happiness in old age.

Invest in good people.

And the biggest lie there is.

-Julian Shapiro

Sharing Best Tweets and Tweet Threads 🧵 we find.

No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results.

If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights.

Quiet the mind, feel less stressed and less tired, and achieve a new level of calm and fulfillment in just ten minutes a day.

Andy Puddicombe, a former Buddhist monk, the Voice of Headspace, and the UK's foremost mindfulness expert, is on a mission: to get people to take 10 minutes out of their day to sit in the here and now.

Like his readers and students, Andy began his own meditation practice as a normal, busy person with everyday concerns, and he has since designed a program of mindfulness and guided meditation that fits neatly into a jam-packed daily routine - proving that just 10 minutes a day can make a world of difference.
Accessible and portable, The Headspace Guide to Meditation and Mindfulness offers simple but powerful meditation techniques that positively impact every area of physical and mental health: from productivity and focus, to stress and anxiety relief, sleep, weight-loss, personal relationships...the benefits are limitless. The result? More headspace, less stress

𝐃𝐞𝐞𝐩 𝐖𝐨𝐫𝐤: 𝐑𝐮𝐥𝐞𝐬 𝐟𝐨𝐫 𝐅𝐨𝐜𝐮𝐬𝐞𝐝 𝐒𝐮𝐜𝐜𝐞𝐬𝐬 𝐢𝐧 𝐚 𝐃𝐢𝐬𝐭𝐫𝐚𝐜𝐭𝐞𝐝 𝐖𝐨𝐫𝐥𝐝 💡
by Cal Newport

Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill that allows you to quickly master complicated information and produce better results in less time. Deep work will make you better at what you do and provide the sense of true fulfillment that comes from craftsmanship. And yet, most people have lost the ability to go deep-spending their days instead in a frantic blur of e-mail and social media, not even realizing there's a better way.

In Deep Work, Cal Newport, instead of arguing distraction is bad, instead celebrates the power of its opposite. Dividing this book into two parts, he first makes the case that in almost any profession, cultivating a deep work ethic will produce massive benefits. He then presents a rigorous training regimen, presented as a series of four "rules," for transforming your mind and habits to support this skill.

Tim Cook: The Genius Who Took Apple to the Next Level

The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's operations drone.

But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.

If you're young and ambitious, you have 2 career options:

1. Enter an old industry - Wait 20 years until experienced people retire.

2. Enter a new industry - Become an expert in 12 months.

The competitive advantage of being young is you're an internet native. Use it.

Source : George Mack

The teacher learns more than the student.

The author learns more than the reader.

The speaker learns more than the attendee.

The way to learn is by doing.

James Clear

The Paradox of Focus:

Moving boldly in one direction not only increases your odds of getting there, but also increases your odds of picking up unexpected rewards along the way.

Make the most of one opportunity and more opportunities come your way. To get more, focus on less.

Source

Man's Search For Meaning By Viktor E Frankl

Psychiatrist Viktor Frankl's memoir has riveted generations of readers with its descriptions of life in Nazi death camps and its lessons for spiritual survival. Based on his own experience and the stories of his patients, Frankl argues that we cannot avoid suffering but we can choose how to cope with it, find meaning in it, and move forward with renewed purpose. At the heart of his theory, known as logotherapy, is a conviction that the primary human drive is not pleasure but the pursuit of what we find meaningful. Man's Search for Meaning has become one of the most influential books in America; it continues to inspire us all to find significance in the very act of living.

If your parents still need to work, work harder.

@TheBestTwitterThreads

Aaron

Tim Cook: The Genius Who Took Apple to the Next Level

The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's operations drone.

But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.

On saving time
 
Greetings from Seneca to his friend Lucilius.
 
Continue to act thus, my dear Lucilius - set yourself free for your own sake; gather and save your time, which till lately has been forced from you, or filched away, or has merely slipped from your hands. Make yourself believe the truth of my words, - that certain moments are torn from us, that some are gently removed, and that others glide beyond our reach. The most disgraceful kind of loss, however, is that due to carelessness. Furthermore, if you will pay close heed to the problem, you will find that the largest portion of our life passes while we are doing ill, a goodly share while we are doing nothing, and the whole while we are doing that which is not to the purpose. What man can you show me who places any value on his time, who reckons the worth of each day, who understands that he is dying daily? For we are mistaken when we look forward to death; the major portion of death has already passed. Whatever years be behind us are in death's hands.
 
Therefore, Lucilius, do as you write me that you are doing: hold every hour in your grasp. Lay hold of to-day's task, and you will not need to depend so much upon to-morrow's. While we are postponing, life speeds by. Nothing, Lucilius, is ours, except time. We were entrusted by nature with the ownership of this single thing, so fleeting and slippery that anyone who will can oust us from possession. What fools these mortals be! They allow the cheapest and most useless things, which can easily be replaced, to be charged in the reckoning, after they have acquired them; but they never regard themselves as in debt when they have received some of that precious commodity, - time! And yet time is the one loan which even a grateful recipient cannot repay.
 
You may desire to know how I, who preach to you so freely, am practising. I confess frankly: my expense account balances, as you would expect from one who is free-handed but careful. I cannot boast that I waste nothing, but I can at least tell you what I am wasting, and the cause and manner of the loss; I can give you the reasons why I am a poor man. My situation, however, is the same as that of many who are reduced to slender means through no fault of their own: every one forgives them, but no one comes to their rescue.
 
What is the state of things, then? It is this: I do not regard a man as poor, if the little which remains is enough for him. I advise you, however, to keep what is really yours; and you cannot begin too early. For, as our ancestors believed, it is too late to spare when you reach the dregs of the cask.[1] Of that which remains at the bottom, the amount is slight, and the quality is vile.
 
Farewell.

@TheBestTwitterThreads

Unexpressed emotions will never die. They are buried alive and will come forth later in uglier ways.

― Sigmund Freud

@TheBestTwitterThreads

“Life is just a series of peaks and troughs. And you don't know whether you're in a trough until you're climbing out, or on a peak until you're coming down. And that's it you know, you never know what's round the corner.” –David Brent

@TheBestTwitterThreads

A farm is taken over by its overworked, mistreated animals. With flaming idealism and stirring slogans, they set out to create a paradise of progress, justice, and equality. Thus the stage is set for one of the most telling satiric fables ever penned –a razor-edged fairy tale for grown-ups that records the evolution from revolution against tyranny to a totalitarianism just as terrible.
When Animal Farm was first published, Stalinist Russia was seen as its target. Today it is devastatingly clear that wherever and whenever freedom is attacked, under whatever banner, the cutting clarity and savage comedy of George Orwell’s masterpiece have a meaning and message still ferociously fresh.

Tim Cook: The Genius Who Took Apple to the Next Level

The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's operations drone.

But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success.

The Psychology Of Money By Morgan Housel

Timeless lessons on wealth, greed, and happiness doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. How to manage money, invest it, and make business decisions are typically considered to involve a lot of mathematical calculations, where data and formulae tell us exactly what to do. But in the real world, people don’t make financial decisions on a spreadsheet. They make them at the dinner table, or in a meeting room, where personal history, your unique view of the world, ego, pride, marketing, and odd incentives are scrambled together. In the psychology of money, the author shares 19 short stories exploring the strange ways people think about money and teaches you how to make better sense of one of life’s most important matters.