Cullinan is more than a name. It belongs to the largest diamond ever discovered and to one of the most exclusive cars in the world. Today, it also exists here. A name that speaks for itself

It was a pleasure to see nearly 1,000 people take part in our giveaway.

And this is only the beginning.

Luxury giveaways will be a regular part of Cullinan.
Stay tuned.

Presence needs no introduction.

Many of you chose Cullinan in our poll.

Its upright silhouette. The unmistakable grille. The Spirit of Ecstasy leading the way.

Even standing still, it commands attention.

Pavel Durov liked it ❤️

WHY CULLINAN?

RollsRoyce could have chosen any name.

They chose Cullinan.

The name comes from the largest gem-quality rough diamond ever discovered — a stone so extraordinary that its most famous fragments became part of the British Crown Jewels.

More than a century later, the name was given a new form.

Not a diamond this time.

A RollsRoyce.

Two icons. One name. Cullinan.

THE BEST SEATS AREN’T INSIDE

Open the Cullinan’s tailgate, press a button — and two leather seats appear.

It’s called the Viewing Suite: two rear-facing seats with a small table between them, designed for enjoying the view wherever the journey takes you.

A race. A sunset. The mountains. Or simply somewhere worth stopping.

Because in a Cullinan, even the boot can become the best seat in the house.

Luxury doesn’t always need four walls.

As promised. The cat and the bag are waiting for you.

Join the giveaway

THE SECOND SPIRIT

Everyone knows the Spirit of Ecstasy standing proudly above the grille.

But in Cullinan Series II, there is another one — inside.

For the first time in a series-production Rolls-Royce, the iconic figurine was brought into the cabin. Crafted from solid stainless steel, she sits beneath the analogue clock in her own illuminated display.

And creating this tiny detail took four years of development.

When you enter the Cullinan, the interior comes to life in sequence. Light travels across the fascia towards the clock — and finally, the Spirit of Ecstasy is illuminated from below, as if stepping into a spotlight

A SKY OF YOUR OWN

Look up inside a Cullinan and the night sky follows you.

The Starlight Headliner is created with hundreds of individually placed fibre-optic lights, set by hand into the roof lining to recreate the impression of a star-filled sky.

But Rolls-Royce can take the idea further.

Through Bespoke commissioning, the arrangement of the stars can become personal — recreating constellations or a night sky connected to a particular place, date or memory.

It turns something familiar into something entirely individual: a private sky that travels with the car.

Because in a Cullinan, personalisation isn’t limited to what you can touch.

Outside, the sky belongs to everyone.
Inside Cullinan, it can belong only to you.

KEEP THE OUTSIDE, OUTSIDE.

Imagine arriving at a ski resort.

Outside: snow, wind and freezing air.
Inside: silence, warmth and leather.

Now open the tailgate.

In most SUVs, the outside world immediately enters the cabin. In Cullinan, it doesn’t have to.

With the Individual Seat configuration, a glass partition separates the passenger compartment from the luggage area. Open the rear of the car and the atmosphere around the passengers remains protected from the weather outside.

It sounds like a small detail.

Until you realise what Rolls-Royce was trying to achieve.

Cullinan was never designed simply to take you anywhere.

It was designed to make sure “anywhere” stays outside.

THE FIRST OF ITS KIND

For more than a century, Rolls-Royce built motor cars for the road.

Then came Cullinan.

When it arrived in 2018, it introduced something never before seen on a Rolls-Royce: all-wheel drive. (BMW Group PressClub⁠)

But the idea wasn’t to turn a Rolls-Royce into a conventional off-roader.

It was to take the feeling Rolls-Royce was already famous for — silence, composure and the “Magic Carpet Ride” — and make it work where the road ends. (BMW Group PressClub⁠)

Gravel.
Mud.
Snow.
Sand.

One button prepares Cullinan for all of them. (BMW Group PressClub⁠)

For the first time, a Rolls-Royce wasn’t limited by the road ahead.

That was the point of Cullinan.

🎉 Gift Giveaway! 🎉

Details:
- Subscribe: @cullinan
- Deadline: 12 hours, 20 minutes, 55 seconds remaining.
- Prizes: Scared Cat #10456
- Participated Users: 945
- Only Boosters
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Participants can now join this giveaway!
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