Forwarded from Moneycontrol
Local short video platforms are trying to shrug off the tag of being clones of #TikTok
Homegrown app Trell brought brands & creators together on 1 platform last year, followed by #Chingari & now #Roposo
Maryam Farooqui reports at
https://www.moneycontrol.com/news/trends/from-roposo-to-trell-short-video-platforms-carve-out-a-space-in-social-commerce-7581681.html
#SocialMedia #ShortVideoPlatform
Homegrown app Trell brought brands & creators together on 1 platform last year, followed by #Chingari & now #Roposo
Maryam Farooqui reports at
https://www.moneycontrol.com/news/trends/from-roposo-to-trell-short-video-platforms-carve-out-a-space-in-social-commerce-7581681.html
#SocialMedia #ShortVideoPlatform
Moneycontrol
From Roposo To Trell, Short Video Platforms Carve Out A Space In Social Commerce
TikTok, which became wildly popular in India before it was banned by the government in June 2020, embraced social commerce only this year. Homegrown app Trell brought brands, creators and buyers together on one platform last year, followed by Chingari and…