AdGram News [ENG]
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🔹 AdGram 🔹
▫️Telegram Marketing Platform▫️
🔺Official Site: adgram.io🔺

🔊Official Channel: @adgram_news
💬Official ENG Chat: @adgram_chat_eng
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​​Hello everyone! We would like to remind you that we are running a series of contests with a total prize fund of 1,050 TON💎

Everyone can become a winner, so rather create advertising campaigns and take offers into work, as the results of the competition are already very close!

And if you haven't noticed, we have already awarded the active users of the platform by distributing 25 TON to their accounts. So check your account and take full advantage of using TON Crystal in AdGram!

You can find more detailed information about the rules of the competition in this post or at the link 👉 https://teletype.in/@adgram.en/contestrulesen
​​Telegram invite links

Almost every messenger user knows that you can make a private or public link to the channel. In addition, the messenger allows you to create unique invitation links. With their help, it became possible to publish several advertising posts at the same time and still understand the effectiveness of advertising. It's just important not to forget to create a unique link for each ad.

After the advertising campaign in the invitations management menu, you will be able to see a list of new subscribers to each unique link. If the user subscribed, but after some time unsubscribed, then he will disappear from the list

Thus, you can calculate the effectiveness of advertising and check the quality of a new audience, draw better conclusions after some time, for example, after a week, since you will have only an interested audience, and Cost Per Follower will be more believable.

Each invitation link has a QR code, so you can try to use not only internet marketing to promote your Telegram channel.

The menu with invitation links can be found in the channel menu → edit → channel type → manage invite links.
​​Good afternoon, Partners!

How can you increase your earnings using Telegram? Probably many of you will think that now there will be classic tips like create a channel or chat and get subscribers, and then sell ads. But today we want to remind and tell you about the not too hackneyed way - these are referral programs. They mean a marketing tool that allows you to stimulate the process of the so-called word of mouth. When interacting with the referral program, you receive a unique link, which will track the conversions and purchases of your referrals. As a rule, there are no barriers to advertising a link, you can come up with your own creative and choose almost any place for placement.

There are quite a few mechanisms and types of such partnerships, so you can find an offer that is suitable for your channel. Programs that will pay not one-time, but from each purchase of your referral are the most advantageous option. You can also organize a referral program for your channel using the invite links, which you can find information about in this post.

The AdGram platform offers not only convenient functionality for conducting advertising campaigns but also a profitable referral program. For example, you can receive 10% of the cost of placing your referral in CPP, CPM, and CPC formats when using ADG currency❗️ You can read more about the rules of our referral program here. Explore and try different ways to monetize your project in Telegram, and we, in turn, will be glad to new participants in the referral program!
AdGram is launching a new rubric called #polls, with which you can test your knowledge of Telegram advertising.

A survey opens this heading in the form of a task to calculate the effectiveness of an advertising campaign:

When buying advertising in an educational channel for $100 and a final CPC of $0.05, what is the acceptable conversion of subscribers to the channel?
(Acceptable price per subscriber in this topic ranges from $0.1 to $0.4)
Adding reactions to posts

If you didn't know, there are also likes on Telegram, as in many social networks, only here you can choose: add or not add them to posts and decide how your channel's feed will look like. To add reactions, you need to use the @ControllerBot posting bot, which offers advanced content creation functionality.

After sending a post to the bot, he will offer to add reactions, comments, and Url-buttons, choosing the first option, you can create up to 6 reaction buttons with emoji or text. For example, use 👍👎 to see if your audience liked a post and see how active they are since there will be a click counter next to each button. In addition, reactions can be used in the form of a mini-poll instead of polls from Telegram, thereby publishing one post instead of two.

Also, refer to the option of adding comments to posts to increase engagement, but in this case, the official Telegram function is better suited to enable it:
1. create an open group
2. go to channel management -> edit -> add discussion -> select the group you created from the list.
Now it is possible to leave comments under each post on the channel, and all content from the channel is duplicated into a group.
But when using reactions, comments will disappear, so use @ControllerBot every other time and analyze what is causing the larger asset. However, you can keep this option if you use comments from the bot, which are less effective or add a "Discuss" button in the form of a URL button with a link to the group.
Test different ways to increase audience engagement and don't forget about channel ERR.
So we summed up the results of the competition 💎

Dear AdGram users, our team would like to thank everyone who participated, created advertising campaigns, and accepted offers. We would like to express our special thanks to those who enjoyed all the advantages of TON Crystal on the platform.
In a bitter struggle, the prizes were won by the following participants:

Best Advertiser
1st place - @maksom4ik
2nd place - @Mekhron996
3rd place - @Alexios

Best Administrator
1st place - @Sheller888
2nd place - @Sysodmin
3rd place - @ainz_adv

TON Ambassador
1st place - @chetsbro
2nd place - @cloudflare
3rd place - @IronFist04

Congratulations to the winners 🥳 and wish you not to stop there !!! We remind you that the first place gets a prize of 200 TON💎, the second one - 100 TON💎, and the third one - 50 TON💎, so check your accounts on the platform quickly and keep developing your projects!
​​Mega selections

Mega selection is a method of promoting a Telegram channel, which looks like a mutual PR of a large number of channels, a “mega” can be considered a compilation in which more than 20 projects participate, sometimes this figure can increase to 50 or even 100. As a rule, the owners of small channels with an audience of fewer than 1000 people try to develop projects in this way. At first glance, a mega-compilation is a pretty good option, especially with a small development budget, you get a lot of mentions, new subscribers, and the price for participation is quite symbolic.

In practice, the disadvantages of this event are probably not much more than the advantages, but they are much more significant. Firstly, the tgstat stamps you get when you participate will override the previous ones that showed and proved the purchase of regular ad posts in the channels, which is more attractive to advertisers. Secondly, mega selections are not divided into topics, so there is a high probability that a not quite active audience will subscribe to your channel, which will then affect the overall reach. Thirdly, such a large selection is very annoying for subscribers, as a result - the churn may be greater than the influx of newcomers, so there will be no point in this at all. Therefore, it is better to give preference to other methods of channel promotion.

We wish you success and wait for you on the AdGram platform!
All over the world there are problems in the work of social networks such as Facebook, Instagram and WhatsApp. Telegram remains stable and continues to amaze with its reliability and safety for users proving it in practice!

Have you encountered any crashes on Telegram?
​​Why advertisers choose Telegram

The main advantage of the messenger over social networks is the high conversion of views in the channels. According to statistics, an advertising post on Telegram is viewed by up to 50% of subscribers, versus 10% for Facebook, Instagram, and VKontakte. Another plus is the audience, more than 70% are people aged 18 to 44, 45% have higher education, so advertisers will not be left out. As a field of activity, IT prevails, so if you have a request for the promotion of an IT project, welcome!

In addition to an excellent audience, Telegram opens up great opportunities for creatives and increases conversions. For example, you can create a simple chatbot so as not to transfer potential customers somewhere else and start selling your goods and services in the messenger, or create a full-fledged store and accept payment in it, as practice shows, the conversion will pleasantly surprise you.

But the basis for everything is created by Telegram channels, which are already quite difficult to count with various content, topics, and in different languages. Any advertising request will find a place where it can be placed and get a good result.
AdGram is an advertising platform with a large number of search filters, a deal guarantee, and a variety of payment methods, so the whole process of channel selection will be quick and enjoyable, and, just as important, it will save you time, effort and nerves.
​​Ways to make money on Telegram

As you already know, for the successful promotion of a project on Telegram, you need an impressive budget, so first you can try to find a vacancy in the messenger.

One of the more popular options is to become an experienced administrator's assistant. First, you will need to come up with your proposals, think about what you do best, then send them to the contacts listed in the channel description. Choose projects with an approximate audience of 10,000 subscribers, as the percentage of receiving a positive response, is higher. It's okay if you are a beginner in the world of digital and you cannot form an offer, write simply with a desire to help and learn, most administrators have a lot of routine work, so there is definitely something for you!

Another popular job on Telegram is a mutual PR manager. To do this, you will need to collect a selection of channels and charge them a fee for participation or look for a sponsor to pay for your work. The sponsor is usually a channel that is much smaller than the ones that you picked up, and it cannot afford to organize mutual PR with these channels on an equal footing. In addition, you can combine the first and second methods and write to administrators with a proposal for channel development through mutual PR. In this case, it will be necessary to negotiate with other similar projects, agree on places and all conditions, and it is customary to take payment for one organized mutual PR.

Any man who wants work can find work.
Best wishes, AdGram team
​​Personal manager

Dear AdGram users, we would like to inform you that besides the possibility to buy advertising directly on AdGram.io platform, you also have the opportunity to get a personal manager with a budget over 1000 ADG for an advertising campaign.

The manager will select the most suitable channels for you and give advice on the advertising post so that the price per subscriber suit your objectives. If you are new to marketing and taking your first steps - this option is perfect for you!

Sometimes even an experienced administrator in Telegram can’t recognise the fraud channel at once. Fraudsters increase both subscribers and views on posts in different ways so it doesn’t look suspicious. Therefore, to avoid mistakes at the first stages, we strongly recommend using this service.

In addition, if you already have experience in purchasing advertising and handling channels but have no time for finding the right channels - this is your option. Also if want to act as an investor and have a project in Telegram as an additional source of income - a personal manager is just for you!

We are waiting for everyone on the AdGram.io platform!
​​Platform updates

AdGram is happy to share some news with you! 📫

Last week we’ve made a refresh of the landing page of our platform AdGram.io.

It is now more structured, aesthetically attractive and more convenient to use. Moreover, you can view daily updates of registered channels and chats, advertising campaigns and total audience.

We hope you enjoy it as much as we do!

If there is anything you think can make your experience even better – please leave your suggestions in the comments to this post.
​​#Quiz

What is the main advantage of CPC ad buying model on AdGram platform?
​​Checking for bots among new subscribers on the channel

Sometimes you need to worry not about an expensive subscriber to the channel but about the cheap one. Imagine that after hours of analysing channels you still decide to purchase advertising, write the advertising post, consult with administrators, choose the best date and time for publication and wait for the outcome. After the publication people start subscribing to your channel, and already 1 hour later the subscriber costs you just $0.03. It looks like the result is great but actually you get bots subscribing to your channel and this is the method of making you believe the campaign was a success, so you continue buying ads in the same place.

Fraud administrators use two methods to send bots to your channel:
1. with the help of third-party sites that sell bots, the average price for 1 bot is about $0.01.
2. use their own software and databases. In this case new subscribers will look like real people and Telegram may not immediately recognize them. But in the end, there will be a huge drop in your subscriber statistics.

How can you make sure that bots are coming to your channel? You just need to ask. After publishing the ad, go to Channel Management → Administrators → Recent actions. Here you can see all the recent actions in the channel, you can also see who subscribed and unsubscribed. Selectively write to those who joined the channel after the publication with a question to tell how they found the channel. In addition to this method, you can evaluate the accounts of everyone who subscribed: if there is a photo, contact details, description, etc. but this method is not good enough anymore as bots often look like live accounts and it is very difficult to differentiate.
​​This week Pavel Durov announced the launch of Telegram’s official advertising platform and shared the conditions of buying advertising 🏷

Advertisers will have to prepay 2 million euro so Telegram can ensure the quality of ads. 💰
1 million out of this budget will be deposited and the rest of it the advertiser can spend on buying ads. The advertiser will need to spend at least 10 million euros on advertising otherwise Telegram will retain the 1 million deposit.

It was also announced that adverts will only appear in public channels with 1000 plus subscribers. Personal data won’t be used, and ad messages will be based on channels’ thematic.
You can find out more details in here - promote.telegram.org

Just to remind you – income from selling ads will go directly to Telegram and initially won’t be shared with channels owners.

What do you think about the conditions of working with official Telegram ad platform?
​​3 key metrics when you choose a channel on AdGram platform

You would think that the best channels are those with higher number of subscribers and with the lower price. But this is not the case.

Today we will tell you about 3 key parameters that will help you choose the best channel for advertising placement on AdGram.io.

The most obvious one is number of views. There are channels with high number of subscribers but with very low views. This will typically be a channel with a lot of bots.

Another key statistic is CPM (cost per thousand contacts), it is calculated from the ratio of cost per placement to number of views in thousands. So you will be able to understand how much a thousand views of the message cost you.

It is also important to look at forecasted CTR as it will show you how many of the views convert into clicks. But remember that CTR is greatly influenced by your creative and offers you are communicating.

Choose your channels wisely. AdGram team will be ready to help you and select only the best resources for you. Visit AdGram.io or send your requests to support@adgram.io
​​Telegram updates

In new version of Telegram that is now available for both Android and IOS, there are the following updates: ⚙️


• Hyper-Speed Scrolling for Shared Media
A new date bar was added on the side of the page, which you can drag up and down for fast scrolling through shared media.


• Calendar View for Shared Media 📆
To quickly find media from a specific time, you can tap on the date bar to open a calendar interface with media previews for each day


• Join Requests for Groups and Channels
Now you can create special invite links for groups and channels, there is now a Request Admin Approval setting, which gives admins more control over who is able to join and see the chat


• New Emoji
This update brings new interactive emoji 👻👎🤮😂💸🎃

Also new global Chat Themes, Transit Times for Shared Locations, Instant Media Caption and updated settings for IOS have been added.
You can find more details here

Telegram continues growing and improving and no wonder that advertisers choosing the messenger for their advertising campaigns more and more.

AdGram is always ready to help you run an effective advertising campaign or just give you the advice you need. Visit our AdGram.io platform and send your requests to support@adgram.io .
​​Last weekend Pavel Durov announced some changes that are already in development so Telegram users can disable adverts from official Telegram advertising platform 📮


1. Users will be able to disable official advertisements. A function will allow any user to financially support the development of Telegram directly and for that they won’t see official advertisements in the channels the use.
This feature will be available through a paid subscription 💰



2. The Telegram team is considering the possibility of a paid deactivation of advertising for channel admins. The function will be implemented in the format of "invisible advertising messages". Thus, ads will not be shown in the channel if the channel owner can pay a higher price than the advertiser 💵

Read more https://t.me/durov_russia/36