WOM Protocol - Announcements
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In this channel you can find the latest news & announcements about the WOM Protocol!

Join also our community channel and take part in discussions about the project:
t.me/WOMProtocolChat (@WOMProtocolChat)

More info about WOM: https://womprotocol.io
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Word-of-Mouth recommendations are having increased demand and influencer marketing is going towards mainstream adoption. WOM Protocol solving many issues in the advertising space!

https://x.com/wom_protocol/status/1778370285244178499
WOM Protocol’s solution can cure the flaws in the web3 marketing space. Every day creators earn on the BULLZ app for making videos about web3 projects without being initially pre-paid by projects. It is an ongoing airdrop to create independence. However, web3 projects can get access to the content and pay on top. This is the only way to keep content authentic.

https://x.com/wom_protocol/status/1784866428090270020
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Forget the outdated concept of "target audience" based on age or location 🤯 In 2024, everyone is in the same digital space 👇

Focus on grouping people by interests, beliefs & aesthetics: https://womprotocol.io/news/tribe-marketing-is-the-new-target-marketing

💡 Key Takeaways:
-Traditional "target audiences" no longer exist.
-Brands need to focus on what makes them interesting.
-Who will be your first loyal advocates, spreading your message?
User-generated content (UGC) > traditional ads.
Let your users become your marketers.
Bonus: People trust people more than brands. 🗣️

Build your multi-layered creator strategy:
1️⃣ Diversify partnerships: Mix influencers, UGC creators and true brand advocates (WOM).
2️⃣ Engage on socials: Nurture micro-communities and advocates.
3️⃣ Track WOM content about your brand with the WOM Protocol!
4️⃣ Reward genuine word-of-mouth content!

Find out more: https://www.womprotocol.io/news/building-a-multi-layered-content-creator-strategy
🚨 Milestone Alert! 🚨

🎉 Today, we hit a major achievement: 281,606 videos submitted to WOM Protocol!

Creators: Keep submitting authentic, creative and positive content!
Authenticators: Your ratings ensure quality content passes.
Brands & Platforms: Tap into the most trusted form of marketing—real recommendations.

Let’s keep building the future of #Web3Marketing and rewarding #wordofmouth content 🌟
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Forget big influencers—nano-creators are taking over the beauty world with stats to prove it 👇
https://www.voguebusiness.com/story/beauty/how-nano-creators-became-beautys-best-marketing-tool

🔥 60% Higher Engagement Rates than larger influencers.
💡 Trendsetters who shape the industry with unfiltered, relatable content.
💰 Cost-Effective Impact for brands, delivering real ROI without breaking the bank.

Why it matters:
Audiences crave authenticity and nano-creators deliver! With WOM Protocol, we’re rewarding creators for real, trust-based recommendations.
Happy Holidays 🎄❤️🎄

Thanks to all the users who are constantly using the WOM authenticator and BULLZ app!

We hope you are all having a peaceful and joyful time with your loved ones!
🛑 70% of all social shares are invisible to your analytics.

https://entrepreneur.com/growing-a-business/boost-word-of-mouth-marketing-by-tapping-into-this-hidden/481405

That’s because they’re happening on dark social—by email, WhatsApp or private DMs.

🔥 Why does it matter?
Links shared privately drive trusted engagement.
This trust translates into higher conversion rates.
How to use it?
1️⃣ Optimize content for mobile-first private sharing.
2️⃣ Track links with UTM parameters.
3️⃣ Leverage social listening tools to understand your audience better.

But tracking isn’t enough. Protocols like WOM help you go further by enabling authentic word-of-mouth marketing with a reward system that builds trust at every step. 🤝
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How does WOM Protocol work? 🤔
🔹 Creators: Post recommendations → Earn WOM
🔹 Authenticators: Verify quality content → Earn WOM
🔹 Brands: Find & use UGC for ads → Use WOM content
🔹 Platforms: Display & monetize UGC → Earn WOM

A balanced economy where everyone benefits! 🚀
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Tired of high ad costs with low engagement? Here’s why you should focus on organic growth instead 👇

User-generated content (UGC) → More trust, better conversion
Community-driven marketing → Fans sell better than ads
Reward mechanisms → Users should benefit, not just platforms

Replace ads with real recommendations & let your users market for you!

What’s the #1 organic mistake you see brands make?

https://x.com/wom_protocol/status/1894008483634200897
AI can scale content. But can it verify what’s real?
AI is amazing at scaling content fast.
But trust? That still needs a human layer.

That’s why WOM Protocol pairs efficiency with peer-reviewed authentication—so only genuinely trusted content gets rewarded.

Real people review content
Decentralized consensus builds trust
Rewards go to creators who pass the peer review

AI + Community = Scalable & Authentic
SocialFi. InfoFi. Tokenized recommendations.

The space is finally catching up and it’s exciting to see. New projects are validating what we’ve been building since 2019.

WOM was a precursor. But here’s the difference:

Everyone’s trying to incentivize content.
We went deeper.

From day one: Incentivize authenticity itself.

Peer-validated, trust-driven, value-based word of mouth. Not just signals. Signals with skin in the game.

The others are building platforms. WOM is building the protocol layer of trust.
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🎉 Big Milestone Achieved!

🚀 Over 300,000 creator videos have already been WOM Authenticated!

The BULLZ app and decentralized peer reviews make this possible:
No bots
No shortcuts
Just real, verified word-of-mouth content

🤖 In an era of AI-generated noise, authentic recommendations should be the new standard.
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Forwarded from Gate News (Mohammad Shakib Rayhan (Nisstobdho))
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