At Qt, we often say it's not just about building software—it's about building something that matters. And when you talk to people who’ve spent years in the craft, you realize it's also about finding…

Our Partner Support Director, Niki Grant, took the stage at the recent Performance MCR event to share fresh insights on one of 2025’s most essential strategies: cross-channel marketing. In this post, we’ll break down the key takeaways from her talk—and explain…