India’s edtech sector is entering its second act, one marked by an aggressive shift offline. After years of digital disruption, leading players are investing in physical centres to rebuild trust, improve outcomes, and achieve sustainable unit economics. PhysicsWallah…

When Lightbulb AI was founded in Mumbai in 2021 by Vishal Soni, Ritu Soni Srivastava, and Yogesh Sachdeva, the team wasn’t setting out to reinvent the global market research industry. In fact, their earliest experiments had little to do with advertising or…