Paid subscribers #Spotify and #AppleMusic.
🚀 @PerspectiveIX
Which one do you use?
❤️ for Apple Music
💚 for Spotify
🖤 for neither
🚀 @PerspectiveIX
Which one do you use?
❤️ for Apple Music
💚 for Spotify
🖤 for neither
1 in 5 #Spotify Users Regularly Attend Live Music.
🚀 https://t.me/PerspectiveIX
👻 http://prs.pctvix.co/SnapchatIX
🚀 https://t.me/PerspectiveIX
👻 http://prs.pctvix.co/SnapchatIX
📻 vs 🎧
With #music streaming services (like #Spotify & #AppleMusic) increasingly diversifying their output into a mix of music & spoken word content, today’s chart looks at how radio engagement fares in the face of this new competition.
Which one do you prefer?
👍🏻 Like them both
📻 Radio
🎧 Music Streaming
👎🏻 Neither
With #music streaming services (like #Spotify & #AppleMusic) increasingly diversifying their output into a mix of music & spoken word content, today’s chart looks at how radio engagement fares in the face of this new competition.
Which one do you prefer?
👍🏻 Like them both
📻 Radio
🎧 Music Streaming
👎🏻 Neither
🎧 Spotify's first day on NYSE
Eschewing the typical #IPO song and dance in favour of a direct listing, music streamer #Spotify made its debut on the New York Stock Exchange (#NYSE) yesterday in one of the most anticipated tech-related offerings since Snap’s IPO in March of last year.
If first impressions count for anything, Spotify’s first day of public trading was mixed. Shares closed down about 10% from their opening price, but above the reference price first set by the NYSE.
Here’s how things shook out:
- NYSE set a reference price of $132
- Shares made their debut with an opening price of $165.90
- Shares peaked at $169 shortly after trading began
- Shares closed at $149.01
🎁 BONUS: Here's How $1 Flows From Spotify to Recording Artists
Each song streamed on Spotify is worth a fraction of a cent, and the ultimate payday for artists is as dependent on their record deal as on their stream count. This summary, based on figures from 2016, examines the path of a hypothetical dollar as it makes its way to three types of artists.
🚀 @PerspectiveIX
🎼 http://prs.pctvix.co/2pfPJ5p
Eschewing the typical #IPO song and dance in favour of a direct listing, music streamer #Spotify made its debut on the New York Stock Exchange (#NYSE) yesterday in one of the most anticipated tech-related offerings since Snap’s IPO in March of last year.
If first impressions count for anything, Spotify’s first day of public trading was mixed. Shares closed down about 10% from their opening price, but above the reference price first set by the NYSE.
Here’s how things shook out:
- NYSE set a reference price of $132
- Shares made their debut with an opening price of $165.90
- Shares peaked at $169 shortly after trading began
- Shares closed at $149.01
🎁 BONUS: Here's How $1 Flows From Spotify to Recording Artists
Each song streamed on Spotify is worth a fraction of a cent, and the ultimate payday for artists is as dependent on their record deal as on their stream count. This summary, based on figures from 2016, examines the path of a hypothetical dollar as it makes its way to three types of artists.
🚀 @PerspectiveIX
🎼 http://prs.pctvix.co/2pfPJ5p
🎵 Music-Streaming: Who Pays Best?
In recent years, on-demand #Music Streaming has emerged as a possible solution for the industry’s pains and after years of decline, the music industry has returned to growth. But despite looking like the music industry’s lifeline, streaming services such as Spotify have often been criticized in the past for not paying artists adequately.
The following chart by Statista shows that a single stream is in fact of little value. However, there is a substantial difference between the many services competing for the listeners’ money. Whilst #Spotify is constantly keen on cutting royalties, providers like #Tidal or #AppleMusic are offering substantially higher per-stream rates for artists.
🚀 @PerspectiveIX
Relax with our favourite Spotify playlist:
🎼 http://prs.pctvix.co/2pfPJ5p
In recent years, on-demand #Music Streaming has emerged as a possible solution for the industry’s pains and after years of decline, the music industry has returned to growth. But despite looking like the music industry’s lifeline, streaming services such as Spotify have often been criticized in the past for not paying artists adequately.
The following chart by Statista shows that a single stream is in fact of little value. However, there is a substantial difference between the many services competing for the listeners’ money. Whilst #Spotify is constantly keen on cutting royalties, providers like #Tidal or #AppleMusic are offering substantially higher per-stream rates for artists.
🚀 @PerspectiveIX
Relax with our favourite Spotify playlist:
🎼 http://prs.pctvix.co/2pfPJ5p
🎵 Music Streaming Yet to Prove Premium Worth
For every #music streamer who pays, there are 3.6 who don’t, preferring a free trial or ad-supported service. Streaming may be more popular than ever, but there’s a lag in converting these listeners to paying listeners. As well as freemium tiers, account sharing has a role in this.
Diving into the users for each service, paid-for services like #AppleMusic and #Tidal see the highest levels of sharing, allowing friends and family to access them without paying for an account.
🚀 @PerspectiveIX
Listen to our kind of muisc on #Spotify:
🔥 Rock: https://prs.pctvix.co/2qJrDBx
📖 Relaxation: http://prs.pctvix.co/2pfPJ5p
Do you use a shared music account or share your account?
😑 No
😆 Yes, I share my account
😅 Yes, I use someone else's account
For every #music streamer who pays, there are 3.6 who don’t, preferring a free trial or ad-supported service. Streaming may be more popular than ever, but there’s a lag in converting these listeners to paying listeners. As well as freemium tiers, account sharing has a role in this.
Diving into the users for each service, paid-for services like #AppleMusic and #Tidal see the highest levels of sharing, allowing friends and family to access them without paying for an account.
🚀 @PerspectiveIX
Listen to our kind of muisc on #Spotify:
🔥 Rock: https://prs.pctvix.co/2qJrDBx
📖 Relaxation: http://prs.pctvix.co/2pfPJ5p
Do you use a shared music account or share your account?
😑 No
😆 Yes, I share my account
😅 Yes, I use someone else's account
📰 #iXDailyBrief
STAT
⚡️ More than half (57%) of UK consumers believe advertisers are better at communicating with them now than in the past, down from 59% last year, but are getting bored of repetition with 77% saying they see the same ads over and over again. (Source: Kantar)
INSIGHT
⌚️ APPLE, INFLUENCE, AND IVE: The greatest designer of our generation talks watches for the very first time: prs.pctvix.co/2wu5RqJ
OTHER NEWS
👑 Burger King shows how valuable #InstagramStories are for brands: prs.pctvix.co/2Kcp42v
🎧 #Spotify is testing a new personalised playlist featuring your friends’ favourite songs: t.me/iXNews/25088
💣 #WhatsApp 'bomb' message can force phones to crash if they receive it: prs.pctvix.co/2Ka8JLt
💾 #GoogleDrive gets a new look to match Gmail’s redesign: t.me/iXNews/25104
—
“Don't waste your time with explanations: people only hear what they want to hear.” ― Paulo Coelho
Have a fantastic day!
Ben, @iXNews
STAT
⚡️ More than half (57%) of UK consumers believe advertisers are better at communicating with them now than in the past, down from 59% last year, but are getting bored of repetition with 77% saying they see the same ads over and over again. (Source: Kantar)
INSIGHT
⌚️ APPLE, INFLUENCE, AND IVE: The greatest designer of our generation talks watches for the very first time: prs.pctvix.co/2wu5RqJ
OTHER NEWS
👑 Burger King shows how valuable #InstagramStories are for brands: prs.pctvix.co/2Kcp42v
🎧 #Spotify is testing a new personalised playlist featuring your friends’ favourite songs: t.me/iXNews/25088
💣 #WhatsApp 'bomb' message can force phones to crash if they receive it: prs.pctvix.co/2Ka8JLt
💾 #GoogleDrive gets a new look to match Gmail’s redesign: t.me/iXNews/25104
—
“Don't waste your time with explanations: people only hear what they want to hear.” ― Paulo Coelho
Have a fantastic day!
Ben, @iXNews
📰 #iXDailyBrief
STAT
⚡️ Time spent with online media will leapfrog time spent with linear TV for the first time, globally, in 2018. Online will have a 38% share, TV 37%, and the balance spread primarily across print and radio (Source: Group M)
INSIGHT
🤫 A leading mental health charity has launched a national campaign to encourage those struggling with depression to find their voice and call for help: prs.pctvix.co/2ry7rmQ
OTHER NEWS
💯 #Instagram’s emoji slider is a new way to poll your friends: t.me/iXNews/25132
👻 #Snapchat’s redesigned redesign starts rolling out: t.me/iXNews/25175
🚫 #Spotify is banning music by controversial artists including R Kelly from its in-house produced playlists and promotion drives. Their music will continue to be available for streaming: prs.pctvix.co/2rAOSOO
📑 What we can learn from the 3,500 Russian Facebook ads meant to stir up U.S. politics: t.me/iXNews/25165
—
“Success is not final; failure is not fatal: It is the courage to continue that counts.” ― Winston Churchill
Happy Friday! 😏
Ben, @iXNews
STAT
⚡️ Time spent with online media will leapfrog time spent with linear TV for the first time, globally, in 2018. Online will have a 38% share, TV 37%, and the balance spread primarily across print and radio (Source: Group M)
INSIGHT
🤫 A leading mental health charity has launched a national campaign to encourage those struggling with depression to find their voice and call for help: prs.pctvix.co/2ry7rmQ
OTHER NEWS
💯 #Instagram’s emoji slider is a new way to poll your friends: t.me/iXNews/25132
👻 #Snapchat’s redesigned redesign starts rolling out: t.me/iXNews/25175
🚫 #Spotify is banning music by controversial artists including R Kelly from its in-house produced playlists and promotion drives. Their music will continue to be available for streaming: prs.pctvix.co/2rAOSOO
📑 What we can learn from the 3,500 Russian Facebook ads meant to stir up U.S. politics: t.me/iXNews/25165
—
“Success is not final; failure is not fatal: It is the courage to continue that counts.” ― Winston Churchill
Happy Friday! 😏
Ben, @iXNews
💸 Amazon Prime's Cost is Peanuts Compared to its Value
By comparing all the sub-products of a Prime membership to similar offerings from competitors, JP found that #Amazon is selling its premium product under value. Whilst music streaming services like #Spotify, #Tidal or #AppleMusic charge their customers around 9.99 dollars per month, Prime Music alone is estimated to be worth some 4.99 dollars per month which would equal half of the price of a Prime membership.
🚀 @PerspectiveIX
📖 Read more at prs.pctvix.co/2LwcAE9
By comparing all the sub-products of a Prime membership to similar offerings from competitors, JP found that #Amazon is selling its premium product under value. Whilst music streaming services like #Spotify, #Tidal or #AppleMusic charge their customers around 9.99 dollars per month, Prime Music alone is estimated to be worth some 4.99 dollars per month which would equal half of the price of a Prime membership.
🚀 @PerspectiveIX
📖 Read more at prs.pctvix.co/2LwcAE9
📰 #iXDailyBrief
STAT
⚡️ Video consumption on mobile has been on the rise since 2012, but really started to shoot upwards in 2015, with the global number of minutes viewed per day rising from around 14 minutes in 2015 to an estimated 35 minutes in 2018. (Source: Econsultancy)
INSIGHT
🏚 Photos on social media can predict the health of neighbourhoods: t.me/iXNews/26929
OTHER NEWS
📈 #Revolut announces a Robinhood-like trading product: t.me/iXNews/26927
🛍 #Facebook launches ads in Marketplace: prs.pctvix.co/2M4AAyF
🎧 Limited #Siri support for music apps like #Spotify is possible in #iOS12: t.me/iXNews/26925
💰 #Coinbase is acquiring a securities dealer in order to trade your startup tokens: t.me/iXNews/26923
EXTRA
👨🏻🎨 When Crypto Meets Conceptual Art, Things Get Weird: prs.pctvix.co/2M5pEAJ
—
How do you like #iXDailyBrief?
👍 I like it!
😑 I don't really read it!
👎 I don't like it!
Feedback: @iXContactBot
Thank you!
Ben, @iXNews
STAT
⚡️ Video consumption on mobile has been on the rise since 2012, but really started to shoot upwards in 2015, with the global number of minutes viewed per day rising from around 14 minutes in 2015 to an estimated 35 minutes in 2018. (Source: Econsultancy)
INSIGHT
🏚 Photos on social media can predict the health of neighbourhoods: t.me/iXNews/26929
OTHER NEWS
📈 #Revolut announces a Robinhood-like trading product: t.me/iXNews/26927
🛍 #Facebook launches ads in Marketplace: prs.pctvix.co/2M4AAyF
🎧 Limited #Siri support for music apps like #Spotify is possible in #iOS12: t.me/iXNews/26925
💰 #Coinbase is acquiring a securities dealer in order to trade your startup tokens: t.me/iXNews/26923
EXTRA
👨🏻🎨 When Crypto Meets Conceptual Art, Things Get Weird: prs.pctvix.co/2M5pEAJ
—
How do you like #iXDailyBrief?
👍 I like it!
😑 I don't really read it!
👎 I don't like it!
Feedback: @iXContactBot
Thank you!
Ben, @iXNews
☠️ Music Piracy is Down More than 50% since 2013
Due to investments by DiMA’s members in creating licensed digital music services, consumers are able to legally access creative works with more ease than ever before.
Back in 2013, shortly after #Spotify’s launch in the US, music P2P penetration stood at 9.8 percent. At the end of 2017 streaming music revenues were four times larger than in 2013, while P2P penetration was less than half of its 2013 rate. Quite simply, streaming is taking away most of the incentive for piracy, pushing piracy to the margins.
🚀 @PerspectiveIX
☕️ prs.pctvix.co/2M8AAOb
Due to investments by DiMA’s members in creating licensed digital music services, consumers are able to legally access creative works with more ease than ever before.
Back in 2013, shortly after #Spotify’s launch in the US, music P2P penetration stood at 9.8 percent. At the end of 2017 streaming music revenues were four times larger than in 2013, while P2P penetration was less than half of its 2013 rate. Quite simply, streaming is taking away most of the incentive for piracy, pushing piracy to the margins.
🚀 @PerspectiveIX
☕️ prs.pctvix.co/2M8AAOb
