Peppo
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PEPPO is Buldak’s recently revealed official mascot — the new face behind one of the biggest spicy noodle brands in the world. 🔥🐔

PEPPO is already pulling millions of views across social media, with the character being pushed further into Buldak’s global identity and official merchandise coming to the US soon.

Buldak has grown into a monster brand, recently surpassing $10B in cumulative sales. Now imagine PEPPO becoming the recognizable face across those products worldwide.

A simple, expressive character backed by a brand already known by millions.

Hottest chicken on chain. 🔥🐔
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