#FOLLOWINE
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
#FOLLOWINE
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
#FOLLOWINE
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
#FOLLOWINE
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
#FOLLOWINE
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
#FOLLOWINE
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
#FOLLOWINE
Followine’s Eco-system
The service offered by the Company provides for random and univocal QR codes supply, printed onthe rear-labels of each individual bottle of wine produced by the member company. These codesare generated through a proprietary algorithm and registered on a platform (Followine SecuritySystem - FSS) based on blockchain technology, which ensures continuity of service, data protection,and scalability.
Why do we talk about the ecosystem?
Followine arises from the coexistence of multiple systems, which coexist and work together, unableto discern one from the other.
In particular:
• the anti-counterfeiting system, in which we place our proprietary algorithm, the creation,supply and management of codes, data, and alerts;• the online platform that creates the B2B connection between manufacturers and suppliers• consumers who, by scanning the QR codes, provide us with the necessary data to trace thebottles and that, using the Wine Coin, start the economic circuit.
It is easy to understand, the three systems depend on each other (for example, without the codescanning we do not know where the bottle of wine is, without the anti-counterfeiting system theWine Coin would be just one of the many tokens in circulation, without the online platform suppliersand producers would not come into contact with each other and would not be able to track theirproducts or take advantage of marketing services to grow their business).And this is what differentiates Followine from any other project conceived in this sector: the unionof the systems and their complementary and symbiotic character.
Followine’s Eco-system
The service offered by the Company provides for random and univocal QR codes supply, printed onthe rear-labels of each individual bottle of wine produced by the member company. These codesare generated through a proprietary algorithm and registered on a platform (Followine SecuritySystem - FSS) based on blockchain technology, which ensures continuity of service, data protection,and scalability.
Why do we talk about the ecosystem?
Followine arises from the coexistence of multiple systems, which coexist and work together, unableto discern one from the other.
In particular:
• the anti-counterfeiting system, in which we place our proprietary algorithm, the creation,supply and management of codes, data, and alerts;• the online platform that creates the B2B connection between manufacturers and suppliers• consumers who, by scanning the QR codes, provide us with the necessary data to trace thebottles and that, using the Wine Coin, start the economic circuit.
It is easy to understand, the three systems depend on each other (for example, without the codescanning we do not know where the bottle of wine is, without the anti-counterfeiting system theWine Coin would be just one of the many tokens in circulation, without the online platform suppliersand producers would not come into contact with each other and would not be able to track theirproducts or take advantage of marketing services to grow their business).And this is what differentiates Followine from any other project conceived in this sector: the unionof the systems and their complementary and symbiotic character.
#FOLLOWINE
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
#FOLLOWINE
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
#FOLLOWINE
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
#FOLLOWINE
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
#FOLLOWINE
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
#FOLLOWINE
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
#FOLLOWINE
Followine’s Eco-system
The service offered by the Company provides for random and univocal QR codes supply, printed onthe rear-labels of each individual bottle of wine produced by the member company. These codesare generated through a proprietary algorithm and registered on a platform (Followine SecuritySystem - FSS) based on blockchain technology, which ensures continuity of service, data protection,and scalability.
Why do we talk about the ecosystem?
Followine arises from the coexistence of multiple systems, which coexist and work together, unableto discern one from the other.
In particular:
• the anti-counterfeiting system, in which we place our proprietary algorithm, the creation,supply and management of codes, data, and alerts;• the online platform that creates the B2B connection between manufacturers and suppliers• consumers who, by scanning the QR codes, provide us with the necessary data to trace thebottles and that, using the Wine Coin, start the economic circuit.
It is easy to understand, the three systems depend on each other (for example, without the codescanning we do not know where the bottle of wine is, without the anti-counterfeiting system theWine Coin would be just one of the many tokens in circulation, without the online platform suppliersand producers would not come into contact with each other and would not be able to track theirproducts or take advantage of marketing services to grow their business).And this is what differentiates Followine from any other project conceived in this sector: the unionof the systems and their complementary and symbiotic character.
Followine’s Eco-system
The service offered by the Company provides for random and univocal QR codes supply, printed onthe rear-labels of each individual bottle of wine produced by the member company. These codesare generated through a proprietary algorithm and registered on a platform (Followine SecuritySystem - FSS) based on blockchain technology, which ensures continuity of service, data protection,and scalability.
Why do we talk about the ecosystem?
Followine arises from the coexistence of multiple systems, which coexist and work together, unableto discern one from the other.
In particular:
• the anti-counterfeiting system, in which we place our proprietary algorithm, the creation,supply and management of codes, data, and alerts;• the online platform that creates the B2B connection between manufacturers and suppliers• consumers who, by scanning the QR codes, provide us with the necessary data to trace thebottles and that, using the Wine Coin, start the economic circuit.
It is easy to understand, the three systems depend on each other (for example, without the codescanning we do not know where the bottle of wine is, without the anti-counterfeiting system theWine Coin would be just one of the many tokens in circulation, without the online platform suppliersand producers would not come into contact with each other and would not be able to track theirproducts or take advantage of marketing services to grow their business).And this is what differentiates Followine from any other project conceived in this sector: the unionof the systems and their complementary and symbiotic character.
#FOLLOWINE
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
Followine Circuit
consumers can use tokens to purchase through the Followine platform or e-commerce partner and, alternatively, they can convert them to FIAT (any currency with legal tender: euro, dollar and so on). The e-commerce, through the Tokens, can buy marketing services from Followine, wine from the member producers or can convert the Tokens in FIAT. Producers can use them to purchase all Followine services, instead of cash. Tokens returning to Followine will be distributed to consumers for each scan.
In this way we will give life to the first Vertical Token circulating among several actors in the history of the Blockchain.
Why a circuit?
The Followine project stems from the desire and the aim of re-establishing a violated order, which is that of authenticity. Because authenticity is the characteristic that distinguishes one man from another, one taste from another, one color from another. Failing that, the world would be colorless and tasteless. After years of traveling around the world to study the phenomenon of counterfeiting, it was realized that action was a duty, in order to reverse a tendency that damages the peculiarities and authenticity of each Nation that has a strong culture and a long winemaking tradition. For this reason, we have not stopped to exploit an Hype technology, to offer a simple tracking service, passed off for anti-counterfeiting
#FOLLOWINE
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
Revenue Model
Followine is based on an inclusive B2B business model that involves consumers, making them an active part of the process and guaranteeing them benefits both in the short and in the medium and long term. Unlike many blockchain projects, we at Followine did not limit ourselves to writing a business plan, but we analyzed the conditions that guarantee sustainability in the short and long term and the revenues from the sale of the services we offer. Wine producers will incur an expense to take advantage of our anti-counterfeiting service, being able to choose to pay, alternatively:
*for each code provided by Followine, regardless of the number of scans performed;
* for each scan of the code carried out by a consumer in a univocal way, so that more scans means more revenues for Followine (not having to bear the initial cost in this case, which is a valid incentive for all producers, who are encouraged by the possibility of spreading out their spending). This scenario is very similar to what happens with Google Ads, transposed into the tangible world.
In addition, upselling services are available for both wine producers and other commercial partners, which will have a positive influence on Followine's financial statements: we think of our reports on the wine market which, thanks to the data collected by our users, will be the most complete on the market, as well as all the marketing-related services that may derive from it.
Recall that as well as the entire ecosystem even the revenue model will be subject to many more or less short-term improvements. Just to name a few: since 2019 it will be possible to pay Followine's services and products in Wine Coin, through the B2B platform and, starting from 2020, the anti-counterfeiting service will also be available through Wine Coin, in order to make our offer always more palatable even for small businesses.
#FOLLOWINE
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
Followine Services
Support to wineries
The wineries participating in the Followine ecosystem will benefit from a series of services that willcertainly contribute to the growth of their business. In detail, Followine offers to membercompanies a tracking system aimed at detecting counterfeiting phenomena through the use ofunique QR codes, randomly generated by a proprietary algorithm, applied to each individual bottle.The company that enters the Followine circuit, applying our QR codes on all the bottles of itsproduction and activating those put on the market, allows us to start to trace them, and insert allthe data related to the product in our system, including: type of grapes used, geographical area,harvest, manipulations and transformations, treatments carried out, bottling, etc. In addition, themanufacturer is subject to periodic, random checks on the chemical-physical properties of the products, made by Followine partners, in order to verify that the data entered by the manufactureron the platform are true.
Right now, this system recognizes as many as 83 counterfeiting methods at the lower price on themarket, and this makes the Followine system the most effective and efficient on the market.
#FOLLOWINE
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
Followine Services
Services for consumers
As already said on several occasions, the consumer is the real core of our project: thanks to his activeparticipation, which translates into the scan of QR codes, Followine will be able to record the dataneeded to fight the phenomenon of counterfeiting. Precisely for this reason, we decided toencourage consumers offering certain features and prizes - through our app.In particolare, ilconsumatore potrà:
In particular, the consumer can:
🔹 Recognize counterfeit bottles
🔹 Receive information on wine, grapes used, analyzes, certificates, companies;
🔹 Find the best price on the e-commerces
🔹 Read tips on sommelier pairings and/or seek advice from the community
🔹 Contact the manufacturer directly to exchange opinions and feedback
🔹 Gaining Followine points with each scan
🔹 Convert points in tokens
Use tokens to purchase products from the marketplace and partners
#FOLLOWINE
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin
Additional services for manufacturers, e-commerce, and partners
In addition to our main service, wine producers and our partners will benefit from a range of additional services.
In particular:
🔹 Analysis of products and guaranteed product
🔹 Market analysis, with customized reports that integrate the information in the public domain, the information contained in other reports and the unique information owned by Followine
🔹 Marketing campaigns through the app and the various social networks
🔹 Analysis of marketing campaigns implemented previously or further ones
🔹 Customer loyalty services
🔹 The B2B platform, designed to allow exchanges and agreements between producers, with the possibility to write them in smart-contract and to register them on the network
🔹 A marketplace where you can exchange virtual assets, products, and services using WineCoin