🖥 6 ESSENTIAL STEPS: LAUNCHING A YOUTUBE CHANNEL FOR YOUR WEB3 PROJECT

⚠️ A great product alone isn’t enough for a success release. You need an expertly structured strategy and the proper online channels.
🚀 With over 2+ billion active users, YouTube is one of the most potent tools for audience growth.
🪄 Here are 6 steps that helped us reach 171,000+ views per month, without massive ad budgets.

1️⃣ CHOOSE YOUR NICHE & TARGET AUDIENCE
Cheap traffic creates an attention loop that’s hard to escape. Random traffic ≠ profit.
We focused on an audience aged 25-45, interested in business, IT, and investments, experienced and financially capable viewers who impact RPM. Conduct at least 10 interviews with potential viewers to truly understand your audience.

2️⃣ STUDY YOUR COMPETITORS
YouTube is a battle for attention. Competing with big channels for targeted traffic without a budget is challenging. So find your niche. Study trends and analyze how market leaders operate. A little research goes a long way in shaping your strategy and content format. Most importantly, your channel must have its unique style.

3️⃣ CREATE A UNIQUE CHANNEL HOOK
Big channels have already claimed most formats, so you’ll need something original. We introduced a unique mascot character, which significantly reduced production costs and attracted a fresh audience. So, we detailed our experience with Bubble mascot in our case.

4️⃣ DEVELOP A CONTENT STRATEGY & CHOOSE YOUR FORMAT
Your content should be engaging and valuable. We chose a humorous news format similar to "The Tonight Show". Initially, we used animation, and later, we started working with influencers, which boosted our reach and credibility.

5️⃣ LAUNCH PROMOTION & GROW YOUR AUDIENCE
We gained our first 1,000 subscribers organically. Then, SEO, VidIQ, Google Trends, and Google Analytics helped us scale 10x and reach 171,000+ monthly views.

6️⃣ ANALYZE METRICS & SCALE UP
"Returning viewers" is your key metric to growth. Our experience shows that maintaining content production costs while focusing on organic promotion is crucial. Otherwise, profitability can be delayed, and your channel may struggle to become a sustainable traffic source.👇

Want to avoid common mistakes and build a successful YouTube channel? We can help, book a сall.
Check out the full case in our blog. 😉

🔴 How to transform an idea into a full-fledged product with a 2M+ audience in just 1 year?

We helped a project evolve from a sketch to a successful launch with investment from Animoca Brands.

What we accomplished in 12 months:

• Grew the team to 20+ employees.
• Launched Mainnet generating $300K+ in revenue.
• Built a community of 250K+ Discord members, 650K+ Twitter followers, and 1.7M+ Telegram users.
• Secured investment from Animoca Brands.
• Launched a token with +475% growth.

🔍 Want to know exactly how we navigated each growth stage? What strategies we used for scaling and which tools helped us achieve these results?

🔴 See you in Paris!

Our team represented by Eren Temren (CBDO) will be attending Paris Blockhain Week 2025! The event will take place from April 8 to 10.

Paris Blockchain Week promises to be a key platform for professionals shaping the future of blockchain and Web3 technologies.

🔥 Eren will be happy to discuss collaboration opportunities and share our latest developments.

If you are also planning to attend the event, email us — we'll organize a meeting!

⭕️ Why is marketing for TMAs (Telegram Mini Apps) nearly impossible without KOLs?

We conducted a series of interviews with market experts to learn how to properly build KOLs marketing for TMAs.

Crucial Factor:

Working with KOLs ensures the highest quality audience, better conversion to targeted actions, and opens up opportunities to scale through referral mechanics.

The key is to choose the right bloggers by evaluating their style, past campaign performance, and audience engagement.

📌 Most effective tips:

• Run test campaigns, allocate 20% of your budget before scaling.

• Develop ambassador programs with increased payout percentages (up to 40%).

• Implement a referral system - 10% from users' in-app purchases.

Want to learn more about KOLs strategies for TMA, get detailed case studies and recommendations from experts?

The full version of our TMA market research and marketing study is available for free by clicking here.

🔴 Retention metrics for a successful TMA in 2025!

When it comes to Telegram Mini Apps, developers often ask the question, “What metrics are considered good?

We analyzed the metrics of 8 successful TMAs (5 client and 3 proprietary) with a total audience of over 20 million users.

📌 The up-to-date benchmarks for 2025:

— Onboarding pass rate: 60-70%
— Retention D1 (next day return rate): 15-20%
— Retention D7 (return after one week): 8-10%
— DAU (daily active audience): about 5% of MAU
— Push notifications: increase retention by about 2 times.

Don't leave the success of your project to chance. Contact us to conduct a rapid audit of your product and develop a strategy to improve key metrics.

Together, we'll take your mini-application to the level of market leaders.

📌 In an era where the market is flooded with thousands of Web3 projects, standard community engagement methods no longer work.

We've developed an innovative approach that has shown exceptional results for our clients.

Results:

🔴20,000 verified community members
🔴10,000 NFT collection sold out in just 2 minutes
🔴Exponential organic growth through referrals

For one of our clients, we evolved this concept into a full-fledged 'Guild System.' OG members became 'Guild Godfathers' with special powers and opportunities to compete for weekly rewards and points for future airdrops.

With minimal investment of $3,000 in prizes, this system generated impressive results: over 2,000 testnet users through community efforts, more than 1,000 organic posts about the project, and dozens of raids into other communities.

💡 What's the secret?

The competitive dynamic creates buzz beyond the eternal 'wen token' question and transforms passive followers into active project promoters.

Follow the link to read our full case study and uncover all the details of this powerful community-building strategy.