How to Track Website Metrics With One Free, Privacy-Friendly Tool
https://ahrefs.com/blog/website-metrics/
https://ahrefs.com/blog/website-metrics/
SEO Blog by Ahrefs
How to Track Website Metrics With One Free, Privacy-Friendly Tool
Track the website metrics that actually drive growth—using one free tool designed for simplicity, privacy, and real results.
Only 12% of AI Cited URLs Rank in Google’s Top 10 for the Original Prompt
https://ahrefs.com/blog/ai-search-overlap/
https://ahrefs.com/blog/ai-search-overlap/
SEO Blog by Ahrefs
Only 12% of AI Cited URLs Rank in Google's Top 10 for the Original Prompt
We analyzed four AI assistants—ChatGPT, Gemini, Copilot, and Perplexity—to measure how often the URLs they cite or reference overlap with what Google or Bing ranks for the same query.
The Great Diversification: How 8 Companies Are Evolving Their SEO Strategies
https://ahrefs.com/blog/the-great-diversification/
https://ahrefs.com/blog/the-great-diversification/
SEO Blog by Ahrefs
The Great Diversification: How 8 Companies Are Evolving Their SEO Strategies
AI search features are stealing clicks. Here are 5 ways brands are diversifying to reclaim lost traffic and revenue.
The Genius Marketing Strategy in Ryan Trahan’s 50 States Challenge
https://ahrefs.com/blog/ryan-trahan-50-states-challenge/
https://ahrefs.com/blog/ryan-trahan-50-states-challenge/
SEO Blog by Ahrefs
The Genius Marketing Strategy in Ryan Trahan's 50 States Challenge
Lectric spent $100K for $7M worth of brand awareness. Here's what happened, how their campaign worked, and why it matters.
Search Everywhere Optimization: 5 Places to Optimize Beyond Google
https://ahrefs.com/blog/search-everywhere-optimization/
https://ahrefs.com/blog/search-everywhere-optimization/
SEO Blog by Ahrefs
Search Everywhere Optimization: 5 Places to Optimize Beyond Google
Your audience isn’t just searching on Google. Learn how to get found on TikTok, Reddit, YouTube, Pinterest, and AI assistants.
Generative Engine Optimization: Growth Strategies and Metrics For the AI Era
https://ahrefs.com/blog/geo-generative-engine-optimization/
https://ahrefs.com/blog/geo-generative-engine-optimization/
SEO Blog by Ahrefs
Generative Engine Optimization: Growth Strategies and Metrics For the AI Era
SEO still matters, but AI is the new front door. Learn how to grow brand presence inside ChatGPT, AI Overviews, and beyond.
Is ChatGPT Really Powered by Google? 118,931 Fan-Out Queries Analyzed
https://ahrefs.com/blog/is-chatgpt-really-powered-by-google/
https://ahrefs.com/blog/is-chatgpt-really-powered-by-google/
SEO Blog by Ahrefs
Is ChatGPT Really Powered by Google? 118,931 Fan-Out Queries Analyzed
ChatGPT's search results rarely match Google rankings.
Answer Engine Optimization: How to Win in AI-Powered Search
https://ahrefs.com/blog/answer-engine-optimization/
https://ahrefs.com/blog/answer-engine-optimization/
SEO Blog by Ahrefs
Answer Engine Optimization: How to Win in AI-Powered Search
Learn what answer engine optimization (AEO) is, why it matters, and how to get cited in AI answers. Build visibility in Google’s AI Overviews & beyond.
Google AI Mode: All You Need to Know
https://ahrefs.com/blog/google-ai-mode/
https://ahrefs.com/blog/google-ai-mode/
SEO Blog by Ahrefs
Google AI Mode: All You Need to Know
Google’s AI Mode is transforming search into a conversational experience powered by Gemini 2.5. Learn how it works, its impact on SEO, adoption trends, and strategies to optimize your brand for AI-powered search.
81 AI SEO Statistics for 2025 (Fresh and Original Data)
https://ahrefs.com/blog/ai-seo-statistics/
https://ahrefs.com/blog/ai-seo-statistics/
SEO Blog by Ahrefs
81 AI SEO Statistics for 2025 (Fresh and Original Data)
Discover 81+ AI SEO statistics from our latest data studies. This list is updated monthly to keep it fresh.
New Study: How Often Do AI Assistants Hallucinate Links? (16 Million URLs Studied)
https://ahrefs.com/blog/how-often-do-ai-assistants-hallucinate-links/
https://ahrefs.com/blog/how-often-do-ai-assistants-hallucinate-links/
SEO Blog by Ahrefs
New Study: How Often Do AI Assistants Hallucinate Links? (16 Million URLs Studied)
Tl;dr—AI assistants send visitors to 404 pages 2.87x more often than Google Search. ChatGPT is the greatest offender.
What We Actually Know About Optimizing for LLM Search
https://ahrefs.com/blog/llm-search/
https://ahrefs.com/blog/llm-search/
SEO Blog by Ahrefs
What We Actually Know About Optimizing for LLM Search
The latest wave of experts claim to know the “secret” to AI visibility, but we’re all still figuring it out. Here's what know so far, based on ongoing research and experimentation.
SEO vs. GEO: 5 Key Differences Despite the Similarities
https://ahrefs.com/blog/seo-vs-geo/
https://ahrefs.com/blog/seo-vs-geo/
SEO Blog by Ahrefs
SEO vs. GEO: 5 Key Differences Despite the Similarities
Confused about SEO vs. GEO? Learn the 5 key differences and why you now need both to connect with customers.
You Can’t Track AI Like Traditional Search. Here’s What to Do Instead.
https://ahrefs.com/blog/you-cant-track-ai-like-traditional-search/
https://ahrefs.com/blog/you-cant-track-ai-like-traditional-search/
SEO Blog by Ahrefs
You Can't Track AI Like Traditional Search. Here's What to Do Instead.
Traditional search tracking doesn’t work in AI. Here’s what to do instead: 6 rules for monitoring your brand in AI search.
10 Ways to Use Ahrefs’ Brand Radar to Grow AI Visibility
https://ahrefs.com/blog/brand-radar-use-cases/
https://ahrefs.com/blog/brand-radar-use-cases/
SEO Blog by Ahrefs
10 Ways to Use Ahrefs’ Brand Radar to Grow AI Visibility
Discover exactly how our team uses Brand Radar for AI Search. This post covers our favorite use cases and actionable workflows you can start with today.