ChatGPT's search results rarely match Google rankings.

"Chunk optimization" is the latest shiny object in SEO, but it’s not the shortcut to visibility in AI search that many think it is.

Learn what answer engine optimization (AEO) is, why it matters, and how to get cited in AI answers. Build visibility in Google’s AI Overviews & beyond.

Google’s AI Mode is transforming search into a conversational experience powered by Gemini 2.5. Learn how it works, its impact on SEO, adoption trends, and strategies to optimize your brand for AI-powered search.

Discover 81+ AI SEO statistics from our latest data studies. This list is updated monthly to keep it fresh.

Tl;dr—AI assistants send visitors to 404 pages 2.87x more often than Google Search. ChatGPT is the greatest offender.

The latest wave of experts claim to know the “secret” to AI visibility, but we’re all still figuring it out. Here's what know so far, based on ongoing research and experimentation.

ChatGPT is scraping Google’s results. But our data shows the citations don’t match as closely as you’d expect.

The top 5 most cited domains in Google's AI Mode are Wikipedia, YouTube, Google’s blog, Reddit, and Google.

Confused about SEO vs. GEO? Learn the 5 key differences and why you now need both to connect with customers.

The top cited domains in ChatGPT are Reddit, Wikipedia, Amazon, Forbes, and Business Insider

Traditional search tracking doesn’t work in AI. Here’s what to do instead: 6 rules for monitoring your brand in AI search.

Discover exactly how our team uses Brand Radar for AI Search. This post covers our favorite use cases and actionable workflows you can start with today.

AI visibility is just beginning—most brands aren’t tracking or optimizing for it yet. Learn how to build early momentum.

If your brand isn't appearing in ChatGPT, Claude, or AI search results, you're missing customers. Learn 7 proven tactics to boost LLM visibility now.

Here’s everything you need to know about merging UX and SEO to win over searchers, and the algorithms and models that use their interactions as a data source.

I think the "content engineer" is the wrong skill set for the future of marketing. Here's why.

Best practices, top tool recommendations, crucial consumer data, and all the platform-specific rules you need to know.

We analyzed our Brand Radar database of 9.6 million ChatGPT queries. Here are the most visible, pitch-worthy publishers in ChatGPT responses.

AI is already shaping how people see your brand. Learn how to monitor and influence AI-driven mentions to win customers and protect reputation.