Which keywords still drive clicks? And can you engineer more clicks from AI search? We studied our "AI proof" keywords to find the answers.

Can updating content improve your visibility in AI assistants? We analyzed 17 million citations across 7 AI search platforms to find out.

RIP?… NO!

Track the website metrics that actually drive growth—using one free tool designed for simplicity, privacy, and real results.

Here’s the complete process I use to publish high-quality AI content on the Ahrefs blog.

We analyzed four AI assistants—ChatGPT, Gemini, Copilot, and Perplexity—to measure how often the URLs they cite or reference overlap with what Google or Bing ranks for the same query.

Here’s how to approach AI detection effectively, the limitations you need to understand, and a better way to get more useful results.

AI search features are stealing clicks. Here are 5 ways brands are diversifying to reclaim lost traffic and revenue.

Lectric spent $100K for $7M worth of brand awareness. Here's what happened, how their campaign worked, and why it matters.

Your audience isn’t just searching on Google. Learn how to get found on TikTok, Reddit, YouTube, Pinterest, and AI assistants.

SEO still matters, but AI is the new front door. Learn how to grow brand presence inside ChatGPT, AI Overviews, and beyond.

ChatGPT's search results rarely match Google rankings.

"Chunk optimization" is the latest shiny object in SEO, but it’s not the shortcut to visibility in AI search that many think it is.

Learn what answer engine optimization (AEO) is, why it matters, and how to get cited in AI answers. Build visibility in Google’s AI Overviews & beyond.

Google’s AI Mode is transforming search into a conversational experience powered by Gemini 2.5. Learn how it works, its impact on SEO, adoption trends, and strategies to optimize your brand for AI-powered search.

Discover 81+ AI SEO statistics from our latest data studies. This list is updated monthly to keep it fresh.

Tl;dr—AI assistants send visitors to 404 pages 2.87x more often than Google Search. ChatGPT is the greatest offender.

The latest wave of experts claim to know the “secret” to AI visibility, but we’re all still figuring it out. Here's what know so far, based on ongoing research and experimentation.

ChatGPT is scraping Google’s results. But our data shows the citations don’t match as closely as you’d expect.

The top 5 most cited domains in Google's AI Mode are Wikipedia, YouTube, Google’s blog, Reddit, and Google.

Confused about SEO vs. GEO? Learn the 5 key differences and why you now need both to connect with customers.