The marketing conferences you need to attend this year.

Want to attend our SEO conference in October, but need help persuading your boss? Use this template.

I set up some tests over a month ago to see if Google would rank content generated by Google AI Mode in the organic search results. Spoiler: it did not rank.

How often do AI Overviews show in different SERP positions? We analyzed 10M SERPs with AI Overviews to find out.

We studied 1.9M citations from 1M AI Overviews to find out how much AI presence aligns with search visibility.

Spoiler: SEO still matters.

We analyzed 1,000,000 SERPs to see how the presence of different SERP features has changed since the start of the year.

Google provides a solid set of free SEO tools. From simple keyword research to performance tracking, you can stitch together a full workflow without spending a dime.

Which keywords still drive clicks? And can you engineer more clicks from AI search? We studied our "AI proof" keywords to find the answers.

Can updating content improve your visibility in AI assistants? We analyzed 17 million citations across 7 AI search platforms to find out.

RIP?… NO!

Track the website metrics that actually drive growth—using one free tool designed for simplicity, privacy, and real results.

Here’s the complete process I use to publish high-quality AI content on the Ahrefs blog.

We analyzed four AI assistants—ChatGPT, Gemini, Copilot, and Perplexity—to measure how often the URLs they cite or reference overlap with what Google or Bing ranks for the same query.

Here’s how to approach AI detection effectively, the limitations you need to understand, and a better way to get more useful results.

AI search features are stealing clicks. Here are 5 ways brands are diversifying to reclaim lost traffic and revenue.

Lectric spent $100K for $7M worth of brand awareness. Here's what happened, how their campaign worked, and why it matters.

Your audience isn’t just searching on Google. Learn how to get found on TikTok, Reddit, YouTube, Pinterest, and AI assistants.

SEO still matters, but AI is the new front door. Learn how to grow brand presence inside ChatGPT, AI Overviews, and beyond.

ChatGPT's search results rarely match Google rankings.

"Chunk optimization" is the latest shiny object in SEO, but it’s not the shortcut to visibility in AI search that many think it is.