New endpoint:
This is ad-scoped only (does not affect the parent ad set/campaign), and is a thin wrapper around updating the ad
Set
Response includes
View documentation
PUT /v1/ads/{adId}/status to pause/resume a single ad.This is ad-scoped only (does not affect the parent ad set/campaign), and is a thin wrapper around updating the ad
status.Set
status to active or paused. {adId} accepts Zernio _id, Meta platformAdId, or the creative’s effective story/media IDs.Response includes
updated (1/0) and skipped (1/0); message is returned when the change is skipped (terminal status or already in target state).View documentation
❤1
POST
Use
New/updated request behavior:
•
•
•
View documentation
/v1/phone-numbers/port-in now supports portType to specify whether you’re porting the entire losing account or only some numbers.Use
portType to avoid ambiguity on ports where the losing account keeps some numbers.New/updated request behavior:
•
portType: full | partial (default: full)•
endUser.billingPhoneNumber: now documented as the number on the losing carrier’s bill; defaults to the ported number itself on single-number orders•
focDatetimeRequested: when omitted, defaults to ~1 week out (shifted off weekends)View documentation
❤2
Meta ads now support setting EU DSA (Article 26) defaults at the ad-account level, so EU-targeted calls can omit per-ad
Set defaults once via
Read current defaults via
View documentation
dsaBeneficiary/dsaPayor when defaults are configured.Set defaults once via
PATCH /v1/ads/accounts with accountId, adAccountId, defaultDsaBeneficiary, optional defaultDsaPayor (if omitted, payor defaults to beneficiary).Read current defaults via
GET /v1/ads/dsa-defaults (accountId, adAccountId), and fetch Meta-provided suggestions via GET /v1/ads/dsa-recommendations (accountId, adAccountId).POST /v1/ads/create, POST /v1/ads/boost, and POST /v1/ads/ctwa now treat dsaBeneficiary/dsaPayor as optional for EU targeting when the Meta ad account has defaults set (Meta accounts only; other platforms return 400).View documentation
❤1
GET
This lets you detect and display reviews with attached photos (Google Business only; other platforms return
New fields:
•
•
GET
Use this to validate budget inputs against account-level minimums (field may be absent if the connected token can’t read it).
New field:
•
View documentation
/v1/inbox/reviews now returns Google Business review photo info via hasPhotos and photoCount.This lets you detect and display reviews with attached photos (Google Business only; other platforms return
hasPhotos=false and photoCount=0).New fields:
•
hasPhotos•
photoCountGET
/v1/ads/accounts now includes Meta’s minimum daily budget via minimumDailyBudget.Use this to validate budget inputs against account-level minimums (field may be absent if the connected token can’t read it).
New field:
•
minimumDailyBudgetView documentation
❤1
Analytics responses now include media accessibility alt text via
Use this to display or audit the alt text set on each media item when available.
New field:
•
Included in:
•
•
View documentation
mediaItems[].altText.Use this to display or audit the alt text set on each media item when available.
New field:
•
mediaItems[].altText (string)Included in:
•
AnalyticsSinglePostResponse•
AnalyticsListResponseView documentation
❤1
Comment-to-DM automations now support message variations for random rotation of DM text and public comment replies.
This lets you provide multiple alternate texts so repeat triggers don’t always send identical messages.
New optional fields:
• Create/Update:
• Returned on list/detail/update responses:
Rotation behavior:
• DM text is picked at random from
• Public reply is picked at random from
Applies to:
View documentation
This lets you provide multiple alternate texts so repeat triggers don’t always send identical messages.
New optional fields:
• Create/Update:
dmMessageVariations (up to 5), commentReplyVariations (up to 5)• Returned on list/detail/update responses:
dmMessageVariations, commentReplyVariationsRotation behavior:
• DM text is picked at random from
[dmMessage, ...dmMessageVariations]• Public reply is picked at random from
[commentReply, ...commentReplyVariations]Applies to:
POST /v1/comment-automations, PATCH /v1/comment-automations/{automationId}, GET /v1/comment-automations, GET /v1/comment-automations/{automationId}.View documentation
❤2
LinkedIn ads now support campaign bidding & delivery controls via
This lets you set LinkedIn-specific options (manual bids, cost model, audience expansion, Audience Network, etc.) while keeping the platform inferred from
Use
•
•
•
•
•
View documentation
platformSpecificData on POST /v1/ads/create and POST /v1/ads/boost.This lets you set LinkedIn-specific options (manual bids, cost model, audience expansion, Audience Network, etc.) while keeping the platform inferred from
accountId (sending options for a different platform returns 400).Use
platformSpecificData (LinkedIn only):•
costType: CPM | CPC | CPV•
unitCost (manual bid; requires costType)•
optimizationTargetType (pass-through)•
creativeSelection: OPTIMIZED | ROUND_ROBIN•
audienceExpansionEnabled, offsiteDeliveryEnabled, connectedTelevisionOnlyView documentation
Sole-prop 10DLC registrations can now re-send the OTP via
Use this when the original code expired or never arrived. It only works while the registration is pending and awaiting OTP, and is rate-limited to 1 request/min.
Request:
Response:
Errors:
Port-in updates:
•
•
10DLC campaign submissions:
•
View documentation
POST /v1/sms/registrations/{id}/resend-otp.Use this when the original code expired or never arrived. It only works while the registration is pending and awaiting OTP, and is rate-limited to 1 request/min.
Request:
id (path)Response:
{ sent: boolean }Errors:
400 not awaiting OTP, 404 not found, 429 wait 1 minutePort-in updates:
•
POST /v1/phone-numbers/port-in: endUser.accountNumber is now required (and endUser.countryCode is restricted to US/CA)•
POST /v1/phone-numbers/port-in/check: response adds lineType (when known) to indicate if a transfer PIN is required at submit10DLC campaign submissions:
•
POST /v1/sms/registrations: campaign.optinMessage, campaign.optoutMessage, and campaign.helpMessage are now optional; when omitted, compliant templates are generated.View documentation
❤1👏1
POST
You can create LinkedIn-only creatives (beyond single image/video) by setting one of these mutually-exclusive options:
•
•
•
•
•
•
Notes:
• Carousel cards use
• Document ads use
• Spotlight ads use
• Follower ads use
Also clarified: on LinkedIn,
View documentation
/v1/ads/create now supports more LinkedIn ad formats via platformSpecificData.You can create LinkedIn-only creatives (beyond single image/video) by setting one of these mutually-exclusive options:
•
platformSpecificData.carousel (2–10 cards)•
platformSpecificData.document (PDF/PPT/DOC)•
platformSpecificData.spotlight (dynamic spotlight)•
platformSpecificData.follower (dynamic follower)•
platformSpecificData.textAd (right-rail text ad)•
platformSpecificData.event (promote an existing event)Notes:
• Carousel cards use
cards[].imageUrl and optionally cards[].headline / cards[].landingUrl (falls back to ad-level linkUrl).• Document ads use
document.url + document.title.• Spotlight ads use
spotlight.headline + spotlight.callToAction + spotlight.landingUrl.• Follower ads use
follower.callToAction enum: VISIT_ORGANIZATION_COMPANY_PAGE, VISIT_ORGANIZATION_LIFE_PAGE, VISIT_ORGANIZATION_JOBS_PAGE, VISIT_ORGANIZATION_CAREERS_PAGE.Also clarified: on LinkedIn,
imageUrl + linkUrl publishes an ARTICLE-content creative (with longHeadline as the description).View documentation
❤1👏1
POST /v1/ads/create now supports LinkedIn Jobs ads via a new goal
This lets you create Dynamic Jobs Ads that promote open roles (requires a Company Page with active job postings).
Use:
•
•
Also added for LinkedIn-only creatives on
•
View documentation
job_applicants.This lets you create Dynamic Jobs Ads that promote open roles (requires a Company Page with active job postings).
Use:
•
goal: job_applicants•
platformSpecificData.jobs with headline and buttonLabel (each takes exactly one of preApproved or custom)Also added for LinkedIn-only creatives on
platformSpecificData:•
conversation (Conversation Ads) with subject, firstMessageId, and messages (buttons use exactly one of nextMessageId or url).View documentation
LinkedIn firmographic breakdowns are now supported in analytics via the
This lets you request LinkedIn aggregated firmographic segments for the requested date range (note: LinkedIn data is aggregated over the whole range, delayed 12–24h, and segments with <3 events are omitted).
Use
•
•
•
LinkedIn breakdown rows include the raw pivot
View documentation
breakdowns query param on GET /v1/ads/{adId}/analytics and GET /v1/ads/campaigns/{campaignId}/analytics.This lets you request LinkedIn aggregated firmographic segments for the requested date range (note: LinkedIn data is aggregated over the whole range, delayed 12–24h, and segments with <3 events are omitted).
Use
breakdowns with LinkedIn dimensions:•
job_title, job_function, seniority, industry•
company, company_size•
country, regionLinkedIn breakdown rows include the raw pivot
value plus a resolved name.View documentation
Custom audiences now support new types:
You can list and filter these via
To create them via
•
•
View documentation
company_list and engagement on /v1/ads/audiences.You can list and filter these via
GET /v1/ads/audiences using type = customer_list | company_list | engagement | website | lookalike | saved_targeting.To create them via
POST /v1/ads/audiences:•
type=engagement (LinkedIn): requires sourceType (VIDEO_ADS | LEAD_GEN_FORMS | ORGANIZATION_PAGES | EVENT_PAGES | SINGLE_IMAGE_ADS), plus trigger, lookbackDays (30 | 60 | 90 | 180 | 365), and engagementSources.•
type=company_list (LinkedIn): requires companies (array of company rows like name, domain, website, linkedinPageUrl).View documentation
❤2
Website retargeting audiences are now supported via a new audience type:
You can now create and list these audiences using
When creating, set:
•
•
View documentation
website_retargeting (LinkedIn only).You can now create and list these audiences using
type=website_retargeting on POST /v1/ads/audiences and filter them via GET /v1/ads/audiences.When creating, set:
•
type: website_retargeting•
matchRules: array of URL patterns (matchType: EXACT | STARTS_WITH | CONTAINS | ENDS_WITH, plus matchValue)View documentation
New endpoint:
The returned
Request body:
•
•
•
Response (201):
View documentation
POST /v1/accounts/{accountId}/pinterest-boards to create Pinterest boards on a connected Pinterest account.The returned
board.id can be used immediately as platformSpecificData.boardId when creating a Pinterest post.Request body:
•
name (required)•
description•
privacy: PUBLIC | PROTECTED | SECRET (default PUBLIC)Response (201):
board with id, name, description, privacy, url.View documentation
New endpoint:
Use it to host proof of consent when submitting
Request:
Response:
Errors:
View documentation
POST /v1/sms/registrations/{id}/opt-in-proof uploads an SMS opt-in form screenshot/PDF and returns a public URL you can include in an appeal.Use it to host proof of consent when submitting
POST /v1/sms/registrations/{id}/appeal (add the returned URL to your messageFlow).Request:
multipart/form-data with file (PNG/JPG/WebP/GIF/PDF, max 4MB)Response:
{ "url": "..." }Errors:
404 registration not found, 422 unsupported type/too largeView documentation
SMS carrier registration now accepts optional policy URLs on 10DLC campaigns via
You can include privacy/terms links in the
New
•
•
Also,
View documentation
POST /v1/sms/registrations.You can include privacy/terms links in the
campaign object to help carrier reviewers validate compliance.New
campaign properties:•
privacyPolicyLink•
termsAndConditionsLinkAlso,
embeddedLink and embeddedPhone now document auto-derivation from your sample messages when omitted.View documentation
POST
Set
New field:
View documentation
/v1/sms/messages now supports scheduling via sendAt.Set
sendAt (ISO 8601 date-time with offset) to queue an SMS/MMS for a future time; it must be in the future. The message is queued and the message.delivered webhook fires when it actually sends.New field:
sendAtView documentation
New endpoint
Send
Response:
Errors:
View documentation
POST /v1/sms/opt-in-proof uploads SMS opt-in proof (screenshot/PDF) and returns a public URL you can include in a campaign’s messageFlow for carrier review.Send
multipart/form-data with file (PNG/JPG/WebP/GIF/PDF, max 4MB).Response:
{ "url": "..." }Errors:
422 unsupported type/too large, 401 unauthorized. Alias: /v1/sms/registrations/{id}/opt-in-proof.View documentation
New LinkedIn-only Ads helpers are available:
• Suggested bid & budget bounds via
Returns suggested bid + allowed bid limits and daily budget bounds for a targeting spec (use before
Key request fields:
Response:
• Impressions/clicks/spend forecast via
Forecasts metrics for a targeting spec over a future time range.
Key request fields:
Response:
For non-LinkedIn accounts, both endpoints return
View documentation
• Suggested bid & budget bounds via
POST /v1/ads/targeting/bid-pricingReturns suggested bid + allowed bid limits and daily budget bounds for a targeting spec (use before
POST /v1/ads/create).Key request fields:
accountId, adAccountId, spec, optional campaignType (TEXT_AD/SPONSORED_UPDATES/SPONSORED_INMAILS), bidType (CPM/CPC/CPV), matchType (EXACT/AUDIENCE_EXPANDED), dailyBudget.Response:
available and pricing (may be null).• Impressions/clicks/spend forecast via
POST /v1/ads/targeting/supply-forecastForecasts metrics for a targeting spec over a future time range.
Key request fields:
accountId, adAccountId, spec, timeRangeStart, timeRangeEnd, plus either dailyBudget or totalBudget. For manual bidding, set competingBid with bidType (CPM/CPC/CPV) and amount; for auto-bidding, set optimizationTarget.Response:
available and forecast series with metricType and granularity (DAILY/SEVEN_DAY/THIRTY_DAY/CUSTOM).For non-LinkedIn accounts, both endpoints return
available: false (not an error).View documentation
LinkedIn now supports Thought Leader ads on
This lets you create a LinkedIn ad that references an existing post (share/ugcPost) as the creative, while still using the normal
Set:
•
Notes:
• Mutually exclusive with other LinkedIn creative sources in
• When using
View documentation
POST /v1/ads/create via platformSpecificData.thoughtLeader.This lets you create a LinkedIn ad that references an existing post (share/ugcPost) as the creative, while still using the normal
/v1/ads/create flow for targeting/bidding/schedule.Set:
•
platformSpecificData.thoughtLeader.postUrn (pattern: urn:li:share:\d+ or urn:li:ugcPost:\d+)Notes:
• Mutually exclusive with other LinkedIn creative sources in
platformSpecificData (e.g. carousel, document, conversation, etc.)• When using
thoughtLeader, you don’t need headline/body/imageUrl/organizationId for the creative (the referenced post provides them).View documentation
New endpoint:
This terminates the carrier registry campaign so recurring monthly campaign fees stop; numbers under the registration can no longer send texts (receiving is unaffected). Deactivation is irreversible and the operation is idempotent.
Key parameter:
Response:
View documentation
DELETE /v1/sms/registrations/{id} to deactivate an SMS brand/campaign registration.This terminates the carrier registry campaign so recurring monthly campaign fees stop; numbers under the registration can no longer send texts (receiving is unaffected). Deactivation is irreversible and the operation is idempotent.
Key parameter:
id (path, string)Response:
200 returns status = deactivated (enum: deactivated)View documentation