Instagram Analytics now supports account-level insights and audience demographics.

Fetch account performance totals or daily reach via GET /v1/analytics/instagram/account-insights.
Key params: accountId (required), metrics, since, until, metricType (time_series | total_value), breakdown (total_value only). Note: time_series only works with reach. Max range: 90 days (default last 30). Data may be delayed up to 48 hours. Requires Analytics add-on.

Fetch audience breakdowns via GET /v1/analytics/instagram/demographics.
Key params: accountId (required), metric (follower_demographics | engaged_audience_demographics), breakdown (age, city, country, gender), timeframe (this_week | this_month). Requires 100+ followers, returns top 45 per dimension, and may be delayed up to 48 hours. Requires Analytics add-on.

View documentation

You can now send inbox attachments by URL when calling POST /v1/inbox/conversations/{conversationId}/messages (JSON body), without using multipart upload.

Provide attachmentUrl (publicly accessible) and optionally attachmentType (image, video, audio, file).

Twitter posts now support polls via TwitterPlatformData.poll.

Set poll.options (2-4 items, max 25 chars each) and poll.duration_minutes (5-10080). Polls are mutually exclusive with media attachments and threads.

View documentation

Analytics endpoints now support filtering by social account via accountId.

This lets you scope results to a specific connected account (useful when a profileId contains multiple accounts).

New query parameter:
• GET /v1/analytics: accountId
• GET /v1/analytics/daily-metrics: accountId

View documentation

Threads posts now support an explicit topic tag via platformSpecificData.topic_tag.

Use this to categorize posts for discoverability on Threads; when provided, it overrides auto-extraction from content hashtags.

Set topic_tag (string):
• 1–50 characters
• cannot contain . or &

View documentation

Zernio now supports WhatsApp Business 😎

Build full WhatsApp integrations in 2 minutes.

Messaging
• Send text, images, video, audio, documents, stickers, contacts, and locations
• Interactive messages with buttons, lists, and CTA URLs
• Reactions and read receipts
• 24-hour conversation window handled automatically: freeform messages when open, template messages when not

Campaigns & Broadcasts
• Create and schedule broadcast campaigns to contact lists
• Per-recipient variable substitution for personalized templates
• Drip sequences with configurable delays between steps
• Real-time delivery stats: sent, delivered, read, failed

Template Management
• Create custom templates or use Meta's pre-approved library templates
• Full CRUD: create, update, delete, list
• Support for header media (image, video, document), body variables, buttons, and footers

Contact Management
• Import, group, and manage contacts via API
• Bulk operations for large lists

Phone Numbers
• Purchase and provision numbers directly through the API ($2/mo)
• Pre-verified number pool (skip OTP entirely)
• Manage business profile, display name, and profile photo


Requires de Inbox add-on. No markup on Meta's per-conversation pricing.

Docs: docs.zernio.com/platforms/whatsapp

New endpoint: POST /v1/posts/{postId}/update-metadata to update metadata on an already-published post without re-uploading media.

Currently supported for YouTube videos only; the post must be published on the target platform and you must provide at least one updatable field.

Request body: platform (youtube) plus any of title, description, tags, categoryId, privacyStatus (public | private | unlisted).

View documentation

POST /v1/posts/{postId}/update-metadata now supports updating YouTube video metadata even if the video was uploaded outside Zernio.

Use one of two modes:
• Post-based: call with the real {postId} and platform
• Direct video ID: set {postId} to _ and include videoId + accountId + platform

Key params:
• platform: youtube
• videoId (direct mode)
• accountId (direct mode)

In direct mode, the 200 response may include videoId.

View documentation

📡 New API Endpoints

POST /v1/inbox/conversations/{id}/typing
→ Typing indicators (Facebook Messenger, Telegram)

DELETE /v1/inbox/conversations/{id}/messages/{msgId}
→ Delete messages (Telegram, X, Bluesky, Reddit)

POST/DELETE /v1/inbox/conversations/{id}/messages/{msgId}/reactions
→ Emoji reactions (Telegram, WhatsApp)

docs.zernio.com

YouTube posts now support adding a video to a playlist via playlistId in YouTubePlatformData.

Use the new playlist endpoints to discover playlist IDs and (optionally) store a client-side default for an account.

New endpoints:
• GET /v1/accounts/{accountId}/youtube-playlists → returns playlists[] and defaultPlaylistId
• PUT /v1/accounts/{accountId}/youtube-playlists with defaultPlaylistId (optional defaultPlaylistName)

New field:
• platformSpecificData.youtube.playlistId (string) — optional playlist to add the video to after upload

View documentation

YouTube metadata updates now support setting a custom thumbnail via POST /v1/posts/{postId}/update-metadata.

You can update the thumbnail without re-uploading, including for existing videos not published through Zernio (direct video ID mode).

Use thumbnailUrl (public image URL) with platform youtube. In direct mode also include videoId + accountId.

Key params: platform (youtube), thumbnailUrl, videoId, accountId

View documentation

YouTube metadata updates now support additional fields on POST /v1/posts/{postId}/update-metadata.

You can now set COPPA compliance, disclose AI/synthetic media, and add a video to a playlist without re-uploading.

New optional properties:
• madeForKids (boolean)
• containsSyntheticMedia (boolean)
• playlistId (string)

View documentation

4 new Inbox APIs just shipped

1. Contacts
Auto-created from every DM across all your connected accounts. Add tags, custom fields, bulk import.

POST /v1/contacts · POST /v1/contacts/bulk · GET /v1/contacts · GET /v1/contacts/:id · PATCH /v1/contacts/:id · DELETE /v1/contacts/:id

2. Broadcasts
Send one message to thousands of contacts. Segment by tag or custom field. Supports Instagram, Facebook, Telegram, WhatsApp, Twitter, Bluesky, Reddit. Schedule or send immediately. Real-time delivery + read tracking.

POST /v1/broadcasts · POST /v1/broadcasts/:id/send · POST /v1/broadcasts/:id/schedule · POST /v1/broadcasts/:id/cancel · POST /v1/broadcasts/:id/recipients

3. Sequences
Drip campaigns for social DMs. Set delays between steps (hours, days). Auto-exit on reply or unsubscribe.

POST /v1/sequences · POST /v1/sequences/:id/activate · POST /v1/sequences/:id/pause · POST /v1/sequences/:id/enroll · GET /v1/sequences/:id/enrollments

4. Comment Automations
Set a keyword on any Instagram or Facebook post. When someone comments it, they get a DM instantly. Add an optional public reply too.

POST /v1/comment-automations · GET /v1/comment-automations/:id/logs

All official platform APIs. Requires the Inbox add-on.

https://docs.zernio.com/

YouTube analytics now supports audience demographics via GET /v1/analytics/youtube/demographics.

Fetch demographic insights for a YouTube channel broken down by age/gender (percentages) and country (view counts). Requires the Analytics add-on and YouTube Analytics scope.

Key params:
• accountId (required)
• breakdown = age, gender, country (comma-separated; defaults to all)
• startDate, endDate

WhatsApp now supports Flows (create/manage/publish and send interactive flow messages).

Manage flows:
• GET /v1/whatsapp/flows (accountId)
• POST /v1/whatsapp/flows (accountId, name, categories, optional cloneFlowId)
• GET /v1/whatsapp/flows/{flowId} (accountId, optional fields)
• PATCH /v1/whatsapp/flows/{flowId} (accountId, name/categories; DRAFT only)
• DELETE /v1/whatsapp/flows/{flowId} (accountId; DRAFT only)

Flow JSON asset:
• GET /v1/whatsapp/flows/{flowId}/json (accountId)
• PUT /v1/whatsapp/flows/{flowId}/json (accountId, flow_json; DRAFT only)

Lifecycle:
• POST /v1/whatsapp/flows/{flowId}/publish (accountId; irreversible)
• POST /v1/whatsapp/flows/{flowId}/deprecate (accountId; irreversible)

Send a flow message:
• POST /v1/whatsapp/flows/send with accountId, to, flow_id, flow_cta, body
• Optional flow_action = navigate | data_exchange, flow_token, flow_action_payload, draft

View documentation

New Google Business Profile analytics endpoints are available.

Fetch daily performance metrics (impressions, clicks, calls, directions, etc.) via GET /v1/analytics/googlebusiness/performance. Requires accountId and the Analytics add-on; data may be delayed 2–3 days; up to 18 months history.

Key params:
• accountId (required)
• metrics (comma-separated; defaults to all): BUSINESS_IMPRESSIONS_DESKTOP_MAPS, BUSINESS_IMPRESSIONS_DESKTOP_SEARCH, BUSINESS_IMPRESSIONS_MOBILE_MAPS, BUSINESS_IMPRESSIONS_MOBILE_SEARCH, BUSINESS_CONVERSATIONS, BUSINESS_DIRECTION_REQUESTS, CALL_CLICKS, WEBSITE_CLICKS, BUSINESS_BOOKINGS, BUSINESS_FOOD_ORDERS, BUSINESS_FOOD_MENU_CLICKS
• startDate, endDate (YYYY-MM-DD)

Fetch monthly search keywords via GET /v1/analytics/googlebusiness/search-keywords. Requires accountId and the Analytics add-on; up to 18 months history.

Key params:
• accountId (required)
• startMonth, endMonth (YYYY-MM)

Note: keywords below Google’s minimum impression threshold are excluded.

View documentation

You can now edit a published X (Twitter) post via POST /v1/posts/{postId}/edit.

This updates the post on X and stores edit history in Zernio. X constraints apply (Premium required, 1-hour edit window, max 5 edits, text-only).

Request body:
• platform: twitter
• content: new text

Response includes:
• id (new tweet ID after edit)
• url

You can now start/send X DMs via POST /v1/inbox/conversations.

If a thread already exists, the message is appended. If the recipient doesn’t accept DMs, you’ll get 422 with code=DM_NOT_ALLOWED (or bypass the pre-check with skipDmCheck).

Key fields:
• accountId
• participantId or participantUsername
• message (or attachment via multipart/form-data)
• skipDmCheck

Also added:
• Root-level facebookSettings on POST /v1/posts and PUT /v1/posts/{postId} (e.g. facebookSettings.draft=true to create an unpublished draft in Facebook Publishing Tools)
• TwitterPlatformData.longVideo=true to enable long video uploads (requires X Premium; may require allowlisting).

View documentation

Facebook now supports posting an optional first comment for Reels as well as feed posts.

Use platformSpecificData.facebook.firstComment to add a comment immediately after publishing (not supported for contentType=story). Skipped when draft is true.

Applies when contentType is reel (or omitted for feed posts).

View documentation

We just released the official Zernio adapter for Vercel's Chat SDK

https://docs.zernio.com/resources/integrations/chat-sdk

Webhooks now support message sent events via message.sent.

Use this to get notified when a message is sent via the API, including message + conversation context.

Subscribe by adding message.sent to Webhook.events.

You can also filter/view deliveries in logs with GET /v1/webhooks/logs using event=message.sent.

Payload schema: WebhookPayloadMessageSent (includes message, conversation, account, timestamp).

View documentation

Discord is now supported as a platform in several endpoints and response schemas.

You can now use platform=discord to connect accounts, validate content, and filter account health.

Updated enums:
• GET /v1/connect/{platform}: {platform} includes discord
• POST /v1/tools/validate/post: platforms[].platform includes discord
• GET /v1/accounts/health: query platform includes discord
• Schemas: SocialAccount.platform, PostLog.platform, ConnectionLog.platform include discord

View documentation

Meta ads now return additional campaign/ad set details in ad reporting responses.

You can use these fields to display objective/optimization/bidding context and conversion event setup alongside metrics.

New fields:
• On Ad: platformObjective, optimizationGoal, bidStrategy, promotedObject
• On AdTreeCampaign and AdCampaign: platformObjective, optimizationGoal (can be string or string[]), bidStrategy, promotedObject
• On AdTreeAdSet: optimizationGoal, bidStrategy, promotedObject

promotedObject may include custom_event_type, pixel_id, page_id (and on Ad also application_id, product_set_id). Fields are null when not applicable and are only present for Meta ads.

View documentation

Campaign-level optimizationGoal is now always a string in ads campaign responses.

If ad sets have different optimization goals, the API now returns a comma-separated string instead of an array.

Applies to:
• GET /v1/ads/campaigns (AdCampaign.optimizationGoal)
• GET /v1/ads/tree (AdTreeCampaign.optimizationGoal)

Example: "OFFSITE_CONVERSIONS, VALUE, LEAD_GENERATION"

View documentation