As publishers embrace the increasing shift to digital, it’s time for some crystal ball gazing to predict the trends and methods that will become increasingly relevant in 2022. Be it innovative revenue models, new and upcoming distribution channels or disruptive changes brought about by the proliferation of Blockchain, AI and Machine Learning, the future promises exciting possibilities.

With an aim to continue to provide innovative and future-proof digital publishing solutions, we are presenting this exclusive webinar on “Digital Media Predictions for 2022”!

We have an esteemed speaker panel, Mr. Raghav Bahl, Co-founder of Quint Digital Media Limited and Mr. Chirdeep Shetty, CEO of Quintype Technologies Pvt Ltd, sharing their expert insights on the topic.

Webinar Date and Time: 25 January 2022 - 3:00 PM IST

▶️ Registration Link: https://us06web.zoom.us/webinar/register/WN_n9zOoV3gQK2OUcLBLBzmEw

Mark your calendars and don’t miss this one!!

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▶️ Yoast SEO launches on shopify.

Yoast SEO is now available for Shopify site owners. Yoast announced Tuesday.

▶️ Ahrefs launched its WordPress plugin.

The Ahrefs WP Plugin automatically audits your blog and shows you how each article performs for a chosen target keyword based on Ahrefs, GA and GSC data. Then, it suggests what you can do to improve their performance.

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▶️ Ad-Friendly Site Design

Publishers are often surprised to learn that the layout of a website can impact earnings.

To make more money with advertising, design your site to make it easier for ads to appear in the right places and improve user experience to keep your visitors engaged.

Header. We recommend a header that is at least 970 pixels wide. This will allow you to fit all the different sizes commonly used for top-of-the-page banner ads.

Sidebar. A sidebar is a great way to put more ads on your site without really distracting from your main content. It should be at least 336 pixels wide.

Top Navigation. This is a given for most sites, but you need to make sure it doesn't interfere with ads. Avoid long drop-down menus overlapping with ads right below.

Paragraphs. For readability, keep your paragraphs short, i.e. no more than 3 sentences. If you are coding, be sure to use <p> tags to divide your paragraphs, which will simplify automated ad placements.

Line Height. This refers to the spacing between lines. On many sites, the default is set too tight. A good rule of thumb is to adjust it to at least 1.5 times the font size.

Font Size. Stay away from small font sizes as they are difficult to read on mobile devices. Aim for a medium to large font, i.e. 12pt to 16pt  / 16px to 22px.

Mobile Friendly. Your site should be optimized for mobile. This is where most traffic is coming from for many publishers, and it influences search engine rankings. If your site looks the same on mobile as on desktop or you have to zoom in or scroll from left to right, then you need to make improvements.

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