The Unscripted Entrepreneurial Network
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The Unscripted Entrepreneurial Network by MJ DeMarco: Business and Wealth Building Strategy for Fastlane Entrepreneurs
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Today's note on Entrepreneurial Expectations:

The entrepreneurial game doesn't have an end game, unless you sell.

Owning a business is ALWAYS on.

Think of it as a car engine.

It's always running.

Sometimes high RPM, sometimes low.

But always on.

A job?

It runs 5 days a week at high RPM, then shuts off on Friday afternoon, starts again Monday.

Be prepared for your engine to always be on, Acting, Assessing, and Adjusting, until that one day you SELL.
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Folks, the AI Revolution is evolving exponentially.

It’s going to change the world, and not a lot of it will be good.

The question is, what side will you be on — the side where it changed your life for the better, or worse?

If you would like to discuss the emergence in real-time, the forum has an ongoing discussion thread that is practically updated daily.

https://www.thefastlaneforum.com/community/threads/the-artificial-intelligence-ai-random-chat-thread.116192/

The latest post was from someone who had The Millionaire Fastlane’s book cover redesigned in American 50s retro style.

What’s interesting is the cover was incredibly done— and the AI did not SCREW UP the words.

AI image generation is always lacking because the AI never gets the words right.

But have they finally fixed this?

Do AI image generators now get the words right?

What’s your experience?

FYI: This cover is from ChatGPT’s latest model, the one that costs $14.99.

For perspective, AI is like the dawn of the car, electricity, and the internet...

IT WILL CHANGE EVERYTHING.
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Which marketing channels consistently deliver results, and which ones fall flat?

We're diving into this question with a poll on the Fastlane Forum to explore the most effective marketing mediums.

Cast your vote or check out the current results to see what’s resonating.

While the success of marketing often depends on the product or service, these insights reveal which channels people trust when discovering new businesses to buy from. Vote, review the results, or join the discussion here:

https://www.thefastlaneforum.com/community/threads/vote-what-marketing-medium-worked-on-you-and-you-bought.118152/

Have a great weekend! MJ
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Is AI truly thinking out of the box?

Or is it boxed thinking, to the Nth degree?

I asked 4 different AI platforms to pick a random number from 1 through 25.

Every one returned with 17.

Every. Single. One.
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Nice post on the forum demonstrating what it takes to succeed in business. Any business. Here is the list, and my reflections on each. Pretty much each of these notes are philosophies I’ve been preaching for years….

Consider these cheat codes.

> 1. seriously just choose one thing
> 2. it’s going to be harder than you think
> 3. try hard enough and long enough that it becomes improbable to not succeed
> 4. can’t treat it like a hobby – gotta do the things you don’t want to do, and do things when you don’t want to do them
> 5. iterate until iterating costs more time/money/energy than the increase in benefit from iterating
> 6. you don’t have to be perfect, you already know enough to start
> 7. provide value to others, and really figure out what that looks like, not what you think it looks like or should look like
> 8. act fast
> 9. there really is no ceiling. Big dreams and goals aren’t crazy, but short timelines can be.
> 10. there are no excuses, even in the face of things you can’t control, because there are enough things you can control.

> 1️⃣ Seriously just choose one thing

Focus. Don’t fall into the trap of the Tekel syndrome. Multiple businesses suck; don’t try it unless you already sold a business for gazillions. When one wants to become a piano maestro, you also don’t learn the tuba and the flute.

> 2️⃣ It’s going to be harder than you think

All business is hard. SaaS, coffee shop, window washing, SpaceX … doesn’t FN matter. HARD. This is why you pick ventures that will change your life. Make sure effort is rewarded, handsomely; time, money, or both.

Link: [https://www.thefastlaneforum.com/community/threads/stop-cheating-yourself-and-earn-what-youre-worth.109957/](https://www.thefastlaneforum.com/community/threads/stop-cheating-yourself-and-earn-what-youre-worth.109957/)

> 3️⃣ Try hard enough and long enough that it becomes improbable to not succeed

Entrepreneurs are problemologists. When one gives up after the first few problems, one refuses to be an entrepreneur. I see BPH1994 falling into this trap as he expects business to be problem-less. Reality: business is one problem after another. He who solves them quicker and without batting an eye wins.

> 4️⃣ Can’t treat it like a hobby – gotta do the things you don’t want to do, and do things when you don’t want to do them

Again, business is hard. It’s more about doing what you hate than what you love. Yet that struggle pays off in spades. I’m teaching myself jump rope tricks. Do you think I love getting whipped in the back of the head as I fail a trick? Do you think I like having welts on my neck? It sucks. The joy comes from mastering the trick, but only after 100 whippings.

> 5️⃣ Iterate until iterating costs more time/money/energy than the increase in benefit from iterating

Act, assess, adjust.

> 6️⃣ You don’t have to be perfect, you already know enough to start

Stop thinking, start doing. Then act, assess, adjust. Every adjustment leads you in the direction of better, which is one step toward the elusive perfection. Move toward perfection—knowing you'll never get there—and everything works out.

> 7️⃣ Provide value to others, and really figure out what that looks like, not what you think it looks like or should look like

Ah yes, the market doesn’t give a shit about your ideas. It only reacts to them. The market is the ultimate judge/jury of your value. They vote with their money. You can have a great campaign, but if no one votes for you—something is wrong, and what you thought was value wasn’t. Adjust … messaging? product? audience?

> 8️⃣ Act fast

The quicker one iterates through Act, Assess, Adjust, the quicker improvement occurs, which means the quicker value is created and delivered.

> 9️⃣ There really is no ceiling. Big dreams and goals aren’t crazy, but short timelines can be.

Find where the scale is. Find the bottleneck, and solve it.

> 🔟 There are no excuses, even in the face of things you can’t control, because there are enough things you can control
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Yep. For every variable you cannot control, there are likely 10 you can. Change the inputs, change the outputs.
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The forum is dripping with revolutionary AI discussion.
Here are a few links to get your gears grinding.

💰AI IS REVOLUTIONARY, BEYOND CARS, ELECTRICITY, and HUMAN FLIGHT
Will you take advantage or be left behind?
https://www.thefastlaneforum.com/community/threads/your-redemption-and-second-chance-is-here-will-you-take-it.119099/

💰AI CHAT - DISCUSS AI WITH FASTLANERS (NOW 20+ PAGES)
Chat about AI developments, insights, best-practices.
https://www.thefastlaneforum.com/community/threads/the-artificial-intelligence-ai-random-chat-thread.116192/

💰AI INVESTMENTS - ASYMMETRIC RETURNS, SET IT AND FORGET IT?
Some companies will be positioned to generate asymmetric returns in the next 3-7 years. Where can $10,000 turn into $1,000,000? Here's a list.
https://www.thefastlaneforum.com/community/threads/fortune-awaits-artificial-intelligence-investments%E2%80%94where-to-make-your-bets.119133/

💰AI AGENTS - ARE YOU BEHIND IF YOU'RE NOT USING IT?
AI agents are already replacing employees, VAs, and contractors. Keep pace.
https://www.thefastlaneforum.com/community/threads/the-ai-agents-thread-if-youre-not-using-it-now-does-it-mean-youre-behind.119179/unread

💰AI RESOURCES and HOT FINDS!
Find a valuable AI website that specializes in a certain function?
Want to see a list? Here ya go:
https://www.thefastlaneforum.com/community/threads/ai-artificial-intelligence-resources-websites-and-hot-finds.119157/

PS: The first post is always viewable, and no subscription is required.
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You have the power to do anything.

Unlimited Power!

But power isn't your issue -- the issue is you haven't found a good reason to use it.

You haven't found a priority to change your status quo, so the status quo ALWAYS WINS.

Average Joe: I can't quit doomscrolling or playing video games.
Me: Oh, if I gave you a million dollars to quit for one month, cold turkey, would you quit?
Average Joe: Oh yea! Sign me up!
Me: So you DO have the power to quit, you just haven't found a good enough reason to do so.


Average Joe: I can't start a business.
Me: If you had to earn $1000 by next month, or be killed, would you find a way?
Average Joe: OMG, yes.
Me
. So you DO have the power to do it, you just haven't found a good enough reason to do so.

In other words, the power IS within you.

You just refuse to access it because you don't have a strong enough reason to access it.

So anytime you find yourself rationalizing inaction, ask...

"If I were to be awarded $1M doing or stopping X, would I find a way?"
"If I had to do X or die, would I find a way?"

THE POWER IS IN YOU.

This might help...

https://www.thefastlaneforum.com/community/threads/the-problem-purpose-paradigm-fire-unlimited-motivation-and-laser-focus.114162/
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THE GATEKEEPERS ARE DEAD!

Never before has unprecedented leverage been at your fingertips. Technology used to be gated, it is no longer true, and people barely even notice.

Have you noticed?

Full article... (ungated and free)

https://www.thefastlaneforum.com/community/threads/don%E2%80%99t-learn-to-code-think-like-a-technostacker-instead.119382/
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From a forum user…

💡What I've learnt today: 💡

PASSION + Product/Market fit is a delusion. 
My brother is "starting" (he goes around daily and daydreams about a clothing brand, but never takes action towards it. he says he's "planning") a clothing brand. but he has no business education. THE NEED HE IS BUILDING ON, IS HIS OWN FOR HAVING SOMETHING HE CAN BE PROUD OF. NOT SOMETHING ANYONE ELSE WANTS TO BUY. He believes that he somehow - he lacks artistic skills - can create such unique clothes that it will make him a multimillionaire. YES, I've tried to get him to read TMF countless times, but no, his "business" idea is just a passion.

It is SUPER difficult finding away actually to make a fastlane business out of your passion. Therefore: your pasion should be for the entrepreneurial journey or the freedom it gives you - not the business itself.

My Take…

Congrats on figuring this out young.

Passion follows execution.
Passion follows self-development.
Passion follows solving problems you thought you couldn't solve.
Passion follows breaking through.
Passion follows... it does NOT lead.

The big myth is that passion can help you endure the grind.

No, when passion leads, you quit when things get hard because doing hard, uncomfortable things is rarely passionate.

Be passionate about the process of doing hard things, and building the life you want.

And you'll win.

https://www.thefastlaneforum.com/community/threads/beyond-the-grind-the-lessons-im-learning-about-success-passion-and-community.120300/
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Funny I just commented on passion last week, and how it follows effort, it doesn't lead.

Research agrees.
Schwarzenegger agrees.

https://www.thefastlaneforum.com/community/threads/dont-follow-your-passion-schwarzenegger-agrees-with-mj.120479/
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There's a great passive income discussion at the forum (sort of ties into the Pelosi strategy I posted) -- here's a link.

https://www.thefastlaneforum.com/community/threads/is-passive-income-less-attainable-than-before.120728/

For those without a subscription, I'll try to post some key points.
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Beware of self-imposed prisons... 2 boxes of BS.

https://preview.mailerlite.io/preview/364132/emails/167074353573266449
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I posted how impressed I was with Lovable for fast deployment of websites, landing pages, and apps thru AI prompting.

(Sidenote: I tried Claude to code and it was a 3 in terms of value, Lovable more like a 9)

https://www.thefastlaneforum.com/community/threads/mind-blown-lovable-for-no-code-website-development-and-apps.121358/

These shovel sellers (Like Lovable, Supabase, Cursor) will make billions.

However, as I keep mentioning to everyone who will listen, there is a WINDOW of opportunity here that will last a few years where the early adopters can also make millions, even digging for gold. That window might be 2 years, 3, or 5. That's the unknown.

Ultimately, this discussion brought in the concept of CONTROL and CENTS.

Yes, this ultimately becomes an issue.

However, as I keep mentioning, there is a WINDOW where it won't matter.

Remember blogging way back in 2010?

Violated control.

But the early adopters made millions.

Remember self-publishing frenzy back in 2015?

Violated control.

But the early adopters made millions.

Remember Amazon FBA?

Violated control.

But the early adopters made millions.

We are in the phase were the early adopters will make millions.

💰The next 3 years of your life can define the next 50. 💰

If you are unsure of where to start, MARKETING is becoming the SUPERPOWER. ⚡️⚡️⚡️

Because if execution is as simple as AI proficiency in a tool like Lovable, Cursor, etc, then MARKETING will separate the winners from the losers.

If you aren't willing to learn MARKETING, ADVERTISING, and buying psychology, you'd better be prepared to hire someone who is!
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