👉 12 Tips for Startup Fundraising Process
*1. Start with clear one-line description.* Test it on 20-50 people. Ask them to repeat it back to you. Would your parents understand this one-line description?
*2. Find a hot trend you can attach yourself to.* Find a new space that's currently popular with investors that is related to your work. Can you teach investors something new there? Ask other founders what trendy topics you should align with.
*3. Write a paragraph description.* It should include your one-line explainer, alignment with a popular trend, and your key achievements.
*4. Develop your investor materials.* Can be a deck or text summary. Share in chats with other founders and get some honest feedback.
*5. Start your investor list.* Look what investors backed similar companies on Angel List, Crunchbase and NfX Signal. Look for new funds announcements. Your initial list should have at least 50-100 lines. Use Google Sheets or Airtable for sharing and collaboration.
*6. Connect with other founders.* Look for startups in your field who raised venture funding before. Ask for advice, not intros. Give them more context, in writing. Don't ask for calls, ask for answer to one specific question. Find founders in your space in industry chats, e.g. "AI Founders".
*7. Develop your target investor persona.* Don't aim for world's most famous investors, unless you have an insane track record or traction. Instead, look for funds and angels who are specialists in your field, share your country of origin, are new to investing, love your mission, etc.
*8. Ask for investor leads.* Share your current investor list and target investor persona with other founders. Ask them what funds and angels can they recommend adding to your list. Your expanded list should have at least 100-200 items.
*9. Finally, ask for intros.* Go to founders you've developed relationships with, give them your paragraph description, longer materials, and the investor list, and ask for warm intros.
*10. Run high-volume process.* Ideally, try to have up to 10 meetings per day. Initial meetings can be 30min each, with extensive chat follow-ups and, when needed, longer second meetings within 3 days.
*11. Keep investors on schedule.* Combine chats and calls to make the process moving as fast as possible. After each step, ask prospective investor "what will be your process from this point to the final decision?"
*12. Back-channels with other founders.* Ask about investor's reputation and any unusual terms in the deal.
*1. Start with clear one-line description.* Test it on 20-50 people. Ask them to repeat it back to you. Would your parents understand this one-line description?
*2. Find a hot trend you can attach yourself to.* Find a new space that's currently popular with investors that is related to your work. Can you teach investors something new there? Ask other founders what trendy topics you should align with.
*3. Write a paragraph description.* It should include your one-line explainer, alignment with a popular trend, and your key achievements.
*4. Develop your investor materials.* Can be a deck or text summary. Share in chats with other founders and get some honest feedback.
*5. Start your investor list.* Look what investors backed similar companies on Angel List, Crunchbase and NfX Signal. Look for new funds announcements. Your initial list should have at least 50-100 lines. Use Google Sheets or Airtable for sharing and collaboration.
*6. Connect with other founders.* Look for startups in your field who raised venture funding before. Ask for advice, not intros. Give them more context, in writing. Don't ask for calls, ask for answer to one specific question. Find founders in your space in industry chats, e.g. "AI Founders".
*7. Develop your target investor persona.* Don't aim for world's most famous investors, unless you have an insane track record or traction. Instead, look for funds and angels who are specialists in your field, share your country of origin, are new to investing, love your mission, etc.
*8. Ask for investor leads.* Share your current investor list and target investor persona with other founders. Ask them what funds and angels can they recommend adding to your list. Your expanded list should have at least 100-200 items.
*9. Finally, ask for intros.* Go to founders you've developed relationships with, give them your paragraph description, longer materials, and the investor list, and ask for warm intros.
*10. Run high-volume process.* Ideally, try to have up to 10 meetings per day. Initial meetings can be 30min each, with extensive chat follow-ups and, when needed, longer second meetings within 3 days.
*11. Keep investors on schedule.* Combine chats and calls to make the process moving as fast as possible. After each step, ask prospective investor "what will be your process from this point to the final decision?"
*12. Back-channels with other founders.* Ask about investor's reputation and any unusual terms in the deal.
🦄❤️ We wish all of you peace, happiness, prosperity and inspiration in the new year.
Happy New Year to all the Startup founders and enthusiasts out here in Unicorn Mafia Community❤️🦄.
Thank you for being with us in this incredible journey.
May the New Year bring innovative ideas, successful ventures, and great achievements. Kudos to a year full of possibilities and success! 🌲 🎊
P. S. To the Moon 🦄❤️
Happy New Year to all the Startup founders and enthusiasts out here in Unicorn Mafia Community❤️🦄.
Thank you for being with us in this incredible journey.
May the New Year bring innovative ideas, successful ventures, and great achievements. Kudos to a year full of possibilities and success! 🌲 🎊
P. S. To the Moon 🦄❤️
50 GOLDEN RULES FOR BUSINESS.
1. Never shake hands at anyone without standing up.
2. In a negotiation, never make the first offer.
3. If they trust you a secret, keep it.
4. If they lend you a car, return it with a full tank.
5. Do things with passion or don't do it at all.
6. When you shake your hand make it firm and look that person in the eye.
7. Live the experience of traveling alone.
8. Never turn down a peppermint pill, the reasons are obvious.
9. Take advice if you want to grow old.
10. Come eat with the new person at school/office.
11. When you text someone and you're angry: finish, read it, delete it, and rewrite the message.
12. At the table you don't talk about work, politics, or religion.
13. Write your goals, and work on them.
14. Defend your point of view but be tolerant and respectful to others.
15. Call and visit your relatives.
16. Never regret anything, learn from everything
17. Honor and loyalty must be present in your personality.
18. Don't lend money to someone you know won't pay you back.
19. Believe in something.
20. Tend your bed when you wake up in the mornings.
21. Sing in the shower.
22. Care for a plant or a garden.
23. Keep an eye on the sky every chance you get.
24. Discover your skills and exploit them.
25. Love your job or leave it.
26. Ask for help when you need it.
27. Teach someone a value, preferably a small one.
28. Appreciate and thank the one who extends your hand.
29. Be kind to your neighbors.
30. Make someone's day happier, it will make you happier too.
31. Compete with yourself.
32 Treat yourself at least once a year
33. Take care of your health.
34. Always greet with a smile.
35. Think fast but speak slow.
36. Don't talk with a mouth full.
37. Polish your shoes, cut your nails, and always keep a good look.
38. Don't put your opinion on issues you don't know.
39. Never mistreat anyone.
40. Live your life as if it were the last day of it.
41. Never miss a wonderful opportunity to remain quiet.
42. Recognize someone for their effort.
43. Be humble, even though not all the time.
44. Never forget your roots.
45. Travel when you can.
46. Give up the step.
47. Dance in the rain.
48. Seek your success without giving up.
49. Be fair, stand up for those who need you.
50. Learn to enjoy moments of loneliness.
Join 112K Unicorn Mafia in one tap
1. Never shake hands at anyone without standing up.
2. In a negotiation, never make the first offer.
3. If they trust you a secret, keep it.
4. If they lend you a car, return it with a full tank.
5. Do things with passion or don't do it at all.
6. When you shake your hand make it firm and look that person in the eye.
7. Live the experience of traveling alone.
8. Never turn down a peppermint pill, the reasons are obvious.
9. Take advice if you want to grow old.
10. Come eat with the new person at school/office.
11. When you text someone and you're angry: finish, read it, delete it, and rewrite the message.
12. At the table you don't talk about work, politics, or religion.
13. Write your goals, and work on them.
14. Defend your point of view but be tolerant and respectful to others.
15. Call and visit your relatives.
16. Never regret anything, learn from everything
17. Honor and loyalty must be present in your personality.
18. Don't lend money to someone you know won't pay you back.
19. Believe in something.
20. Tend your bed when you wake up in the mornings.
21. Sing in the shower.
22. Care for a plant or a garden.
23. Keep an eye on the sky every chance you get.
24. Discover your skills and exploit them.
25. Love your job or leave it.
26. Ask for help when you need it.
27. Teach someone a value, preferably a small one.
28. Appreciate and thank the one who extends your hand.
29. Be kind to your neighbors.
30. Make someone's day happier, it will make you happier too.
31. Compete with yourself.
32 Treat yourself at least once a year
33. Take care of your health.
34. Always greet with a smile.
35. Think fast but speak slow.
36. Don't talk with a mouth full.
37. Polish your shoes, cut your nails, and always keep a good look.
38. Don't put your opinion on issues you don't know.
39. Never mistreat anyone.
40. Live your life as if it were the last day of it.
41. Never miss a wonderful opportunity to remain quiet.
42. Recognize someone for their effort.
43. Be humble, even though not all the time.
44. Never forget your roots.
45. Travel when you can.
46. Give up the step.
47. Dance in the rain.
48. Seek your success without giving up.
49. Be fair, stand up for those who need you.
50. Learn to enjoy moments of loneliness.
Join 112K Unicorn Mafia in one tap
5 common mistakes by first-time startup founders 💼
There is no business without mistakes. Especially if this is your first attempt. You feel free to make decisions, but you don't have enough experience yet not to fail.
Undoubtedly, learning from your mistakes is effective. But you can try to prevent them by studying the experience of your colleagues. Here are the most common ones:
1. Hiring full-time employees before product-market-fit. Getting to product-market-fit is the only thing that matters in the early years of your company. Simply put, do you have something that people really love.
Until this point, you will be frantically trying many ideas, sometimes weekly. During this time anyone other than a co-founder will soon get frustrated by the changes of direction and eventually wonder if the compensation they are giving up on elsewhere is worth it.
2. Deprioritizing offshore talent. Saving money is crucial in the early days. The biggest expense is labor and given the quality of talent around the world, and tools to collaborate with them, hiring offshore is the best way to save money early on.
Try looking for employees from lower-affluence countries or regions rather than from world centers and big cities. So you can pay less and get the same results.
3. Holding on to the first idea far too long. Your first idea is very likely going to fail. This may seem like a gross generalization, especially since you probably just quit a job to launch your startup based on an idea you think is very good.
But success with startups usually comes from insights that no one else has. And they are seldom found in a survey but rather learned through failure. So the key to success is to iterate fast through ideas and get those insights quickly.
4. Building a bigger MVP than necessary. Most founders have a grand vision for the solution to a thorny problem. They could create a complete product before finding out people wouldn’t use it.
Developing a mobile app or website needs a lot of resources. Just getting reliable login/ authentication, having useful onboarding, ensuring a responsive layout, etc takes a ton of time and you haven’t even got a feature yet.
Instead, conduct at least a fake-door test: make a landing page with no-code tools, describe your offer, and run ads on it. The number of clicks will show you if it makes sense to work on the idea further.
5. Not having a marketing co-founder. The number one thing investors look for in a startup is a high growth, typically 10% month-over-month or more. That’s because it’s an easy signal for product-market-fit and a business that scales.
But getting to high growth is very difficult and requires constant experimentation with new marketing channels and strategies. A marketing co-founder is essential so that he/ she focuses on growth every day and is not distracted by other things.
There is no business without mistakes. Especially if this is your first attempt. You feel free to make decisions, but you don't have enough experience yet not to fail.
Undoubtedly, learning from your mistakes is effective. But you can try to prevent them by studying the experience of your colleagues. Here are the most common ones:
1. Hiring full-time employees before product-market-fit. Getting to product-market-fit is the only thing that matters in the early years of your company. Simply put, do you have something that people really love.
Until this point, you will be frantically trying many ideas, sometimes weekly. During this time anyone other than a co-founder will soon get frustrated by the changes of direction and eventually wonder if the compensation they are giving up on elsewhere is worth it.
2. Deprioritizing offshore talent. Saving money is crucial in the early days. The biggest expense is labor and given the quality of talent around the world, and tools to collaborate with them, hiring offshore is the best way to save money early on.
Try looking for employees from lower-affluence countries or regions rather than from world centers and big cities. So you can pay less and get the same results.
3. Holding on to the first idea far too long. Your first idea is very likely going to fail. This may seem like a gross generalization, especially since you probably just quit a job to launch your startup based on an idea you think is very good.
But success with startups usually comes from insights that no one else has. And they are seldom found in a survey but rather learned through failure. So the key to success is to iterate fast through ideas and get those insights quickly.
4. Building a bigger MVP than necessary. Most founders have a grand vision for the solution to a thorny problem. They could create a complete product before finding out people wouldn’t use it.
Developing a mobile app or website needs a lot of resources. Just getting reliable login/ authentication, having useful onboarding, ensuring a responsive layout, etc takes a ton of time and you haven’t even got a feature yet.
Instead, conduct at least a fake-door test: make a landing page with no-code tools, describe your offer, and run ads on it. The number of clicks will show you if it makes sense to work on the idea further.
5. Not having a marketing co-founder. The number one thing investors look for in a startup is a high growth, typically 10% month-over-month or more. That’s because it’s an easy signal for product-market-fit and a business that scales.
But getting to high growth is very difficult and requires constant experimentation with new marketing channels and strategies. A marketing co-founder is essential so that he/ she focuses on growth every day and is not distracted by other things.
Join 120,000k+ Digital Silicon Valley Community For Global Founders:
1. Find a co-founder
2. Pump your LinkedIn profile
3. Get support for your PH launch
4. Get clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
1. Find a co-founder
2. Pump your LinkedIn profile
3. Get support for your PH launch
4. Get clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
10 BOOKS ENTREPRENEURS MUST READ!
https://telegra.ph/10-BOOKS-ENTREPRENEURS-MUST-READ-03-23
#books
Join 112K Unicorn Mafia in one tap
https://telegra.ph/10-BOOKS-ENTREPRENEURS-MUST-READ-03-23
#books
Join 112K Unicorn Mafia in one tap
Telegraph
10 BOOKS ENTREPRENEURS MUST READ!
No matter how experienced you are as an entrepreneur—whether you’re just opening your doors or have already started a few successful businesses—you can always benefit from advice from someone who has followed a similar journey. That’s where reading some of…
Hey guys, join 120,000k+ Unicorn Mafia community in one tap and:
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
The Startup Marketing Plan Template.pdf
558.5 KB
The Startup Marketing Plan Template
This template isn’t about the tactics, like building a Facebook ad or a high- converting landing page. This is focusing on a high-level marketing strategy that potential investors can look at and say “Yes, this startup understands their target market and knows exactly how they are going to onboard high quality new users to deliver a positive return on investment and grow the brand.
Join 120K Unicorn Mafia in one tap
This template isn’t about the tactics, like building a Facebook ad or a high- converting landing page. This is focusing on a high-level marketing strategy that potential investors can look at and say “Yes, this startup understands their target market and knows exactly how they are going to onboard high quality new users to deliver a positive return on investment and grow the brand.
Join 120K Unicorn Mafia in one tap
Hi friends, join 112,000k+ Unicorn Mafia community for free
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Yes, we're currently on Telegram. However, I want to recommend and remind you about Twitter/X, which, with Elon Musk's arrival, has completely turned the game around. If you're not there yet, I suggest you drop everything, sign up, and start creating content daily. You'll thank me later. If you already have an account, let's connect
Also, don't forget to join to our Unicorn Mafia community if you haven't done so for some reason. We host the three largest communities for promoting oneself on Product Hunt, X, and LinkedIn.
Join 120K Unicorn Mafia in one tap
Also, don't forget to join to our Unicorn Mafia community if you haven't done so for some reason. We host the three largest communities for promoting oneself on Product Hunt, X, and LinkedIn.
Join 120K Unicorn Mafia in one tap
Top 11 soft skills that every entrepreneur should have according to Unicorn Mafia Community
1. COMMUNICATION:
• Listen without interrupting.
• Speak with a positive tone.
• Pay attention to your body language.
2. PERSUASION:
• Identify what other people care about.
• Create stories that resonate with them.
• Communicate those stories with brevity and emotion.
3. NEGOTIATION:
• Listen carefully.
• Understand what the other side wants.
• Know your worth.
• Then propose solutions that benefit both sides.
4. RELATIONSHIP BUILDING:
• Help others unconditionally.
• Look for common interests.
• Always add value before asking for something in return.
5. EMPATHY:
• Take a genuine interest in other people.
• Look at things from their perspective.
• Acknowledge their feelings.
• Never judge and always be supportive.
• Be generous with your time and attention.
6. POSITIVE ATTITUDE:
• Never gossip.
• Never complain.
• Criticize sparingly.
• Always speak well of others.
7. TEAMWORK:
• Avoid claiming all the credit.
• Celebrate other people's wins.
• Praise teammates publicly and praise them generously.
8. CONFLICT RESOLUTION:
• Avoid arguments and accusations.
• Focus on solutions over problems.
• Apologize unconditionally when it's your fault.
9. EMOTIONAL INTELLIGENCE.
• Never act impulsively.
• Take a step back when you're upset.
• Understand what you're feeling.
• Understand the consequences of your actions.
• Then proceed accordingly.
10. TIME MANAGEMENT:
• Learn to prioritize.
• Learn to delegate.
• Learn to say no.
11. WORK ETHIC:
• Take responsibility for your work.
• Always show up and deliver on time.
• Always keep your commitments
• Never deflect blame on to others.
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
1. COMMUNICATION:
• Listen without interrupting.
• Speak with a positive tone.
• Pay attention to your body language.
2. PERSUASION:
• Identify what other people care about.
• Create stories that resonate with them.
• Communicate those stories with brevity and emotion.
3. NEGOTIATION:
• Listen carefully.
• Understand what the other side wants.
• Know your worth.
• Then propose solutions that benefit both sides.
4. RELATIONSHIP BUILDING:
• Help others unconditionally.
• Look for common interests.
• Always add value before asking for something in return.
5. EMPATHY:
• Take a genuine interest in other people.
• Look at things from their perspective.
• Acknowledge their feelings.
• Never judge and always be supportive.
• Be generous with your time and attention.
6. POSITIVE ATTITUDE:
• Never gossip.
• Never complain.
• Criticize sparingly.
• Always speak well of others.
7. TEAMWORK:
• Avoid claiming all the credit.
• Celebrate other people's wins.
• Praise teammates publicly and praise them generously.
8. CONFLICT RESOLUTION:
• Avoid arguments and accusations.
• Focus on solutions over problems.
• Apologize unconditionally when it's your fault.
9. EMOTIONAL INTELLIGENCE.
• Never act impulsively.
• Take a step back when you're upset.
• Understand what you're feeling.
• Understand the consequences of your actions.
• Then proceed accordingly.
10. TIME MANAGEMENT:
• Learn to prioritize.
• Learn to delegate.
• Learn to say no.
11. WORK ETHIC:
• Take responsibility for your work.
• Always show up and deliver on time.
• Always keep your commitments
• Never deflect blame on to others.
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Hi friends, join 112,000k+ Unicorn Mafia community for free
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
1. Find a co-founder
2. Pump your LinkedIn & Twitter profiles
3. Get support for your Product Hunt launch
4. Get new clients and partners
5. Get free promotion
6. Get access to 200,000 investors
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
The Pocket Guide of Essential YC Advice
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Join 120K Unicorn Mafia in one tap
Here's what you need to know (and avoid) when it comes to company growth:
(from a former ycombinator partner who failed a bunch of companies and sold one for $1 billion)
1. Don't over-rely on press as your primary distribution strategy.
There are very rare cases of companies that manage to hack the press by forcing reporters to write about them over and over again.
This is rarely a replicable and more importantly, sustainable, method of effective distribution.
User acquisition strategy needs to go way beyond just having a few great stories lined up on TechCrunch
The way to achieve this is to make your product 'intrinsically viral'
aka: build something so dope that people will be forced to share it with their friends
Tesla's cars are a great example of physical products that have intrinsic virality built into them, without relying on extensive advertising campaigns
They self-drive 🙂 their own marketing
2. If you haven't figured out initial growth for your company, the last thing you should do is hire a marketing specialist
I see this a lot in technical founders who have just raised a huge round and have no idea what to do with it (cont.)
If you don't have PMF, but force-feed marketing anyway you will run into two outcomes.
Your entire business fails; or you succeed in *spite* of your hires. While one is marginally better, both are far from ideal.
3. Growth masks all problems
Whether its a morale, management, or recruiting problem - it boils down to having a 'growth problem.'
(cont.)
During high-growth periods, these problems are masked. This can be helpful because it won't impede your ability to recruit people or be productive.
However,
4. Growth never lasts forever
Low-growth periods are inevitable, and these tend to be the times when those masked problems become very apparent.
Two implications here:
(i). Do whatever you can to keep growing - super important.
If you can just get *some* growth going, you will find that other problems tend to work themselves out (at least temporarily).
This needs to happen as a baseline for your startup to even be functional.
(ii). Do not accumulate too much debt in the areas that are masked by growth - as soon as growth slows down, these problems will become serious.
It is crucial that you are able to handle them without being so overwhelmed that growth completely stalls and you go into free-fall.
Proactively monitor and tackle pressing issues during high-growth periods, instead of scrambling to put out fires while the ship slowly sinks.
👇❤️🦄
Join 120K Unicorn Mafia in one tap
(from a former ycombinator partner who failed a bunch of companies and sold one for $1 billion)
1. Don't over-rely on press as your primary distribution strategy.
There are very rare cases of companies that manage to hack the press by forcing reporters to write about them over and over again.
This is rarely a replicable and more importantly, sustainable, method of effective distribution.
User acquisition strategy needs to go way beyond just having a few great stories lined up on TechCrunch
The way to achieve this is to make your product 'intrinsically viral'
aka: build something so dope that people will be forced to share it with their friends
Tesla's cars are a great example of physical products that have intrinsic virality built into them, without relying on extensive advertising campaigns
They self-drive 🙂 their own marketing
2. If you haven't figured out initial growth for your company, the last thing you should do is hire a marketing specialist
I see this a lot in technical founders who have just raised a huge round and have no idea what to do with it (cont.)
If you don't have PMF, but force-feed marketing anyway you will run into two outcomes.
Your entire business fails; or you succeed in *spite* of your hires. While one is marginally better, both are far from ideal.
3. Growth masks all problems
Whether its a morale, management, or recruiting problem - it boils down to having a 'growth problem.'
(cont.)
During high-growth periods, these problems are masked. This can be helpful because it won't impede your ability to recruit people or be productive.
However,
4. Growth never lasts forever
Low-growth periods are inevitable, and these tend to be the times when those masked problems become very apparent.
Two implications here:
(i). Do whatever you can to keep growing - super important.
If you can just get *some* growth going, you will find that other problems tend to work themselves out (at least temporarily).
This needs to happen as a baseline for your startup to even be functional.
(ii). Do not accumulate too much debt in the areas that are masked by growth - as soon as growth slows down, these problems will become serious.
It is crucial that you are able to handle them without being so overwhelmed that growth completely stalls and you go into free-fall.
Proactively monitor and tackle pressing issues during high-growth periods, instead of scrambling to put out fires while the ship slowly sinks.
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Top 20 Reasons Why Startups Fail.jpeg
463.2 KB
Top 20 Reasons Why Startups Fail
Although there is some debate on the exact percentage, 90% of startups fail is a common and rather depressing stat that comes up. Only the brave or lucky prevail. What are you doing to mitigate risk in your startup?
👇❤️🦄
Join 120K Unicorn Mafia in one tap
Although there is some debate on the exact percentage, 90% of startups fail is a common and rather depressing stat that comes up. Only the brave or lucky prevail. What are you doing to mitigate risk in your startup?
👇❤️🦄
Join 120K Unicorn Mafia in one tap