State of PR 2022_.pdf
4.1 MB
The State of PR 2022 How PR teams connect with journalists, allocate budget, measure success and more
A study by Muck Rack / 69 pages
●More than half of PR pros say their top challenge is getting responses from journalists, with agencies (59%) more challenged than brands (43%)
● More than half of PR pros (53%) work 40+ hours/week and work after business hours at least once a week
● 41% of PR pros earn between $70K-$150K. 52% of PR pros at agencies make less than $100K annually vs. 39% of PR pros at brands
● Most PR pros pitch 4 or more media types—the most popular are online/digital publications, newspapers, magazines and TV
● Last year, PR pros said LinkedIn was the most valuable social platform. This year, Twitter takes the lead: 77% PR pros say Twitter is the most important platform for their comms strategy, followed by LinkedIn (73%) and Facebook (69%)
#PR #study #Pitch
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A study by Muck Rack / 69 pages
●More than half of PR pros say their top challenge is getting responses from journalists, with agencies (59%) more challenged than brands (43%)
● More than half of PR pros (53%) work 40+ hours/week and work after business hours at least once a week
● 41% of PR pros earn between $70K-$150K. 52% of PR pros at agencies make less than $100K annually vs. 39% of PR pros at brands
● Most PR pros pitch 4 or more media types—the most popular are online/digital publications, newspapers, magazines and TV
● Last year, PR pros said LinkedIn was the most valuable social platform. This year, Twitter takes the lead: 77% PR pros say Twitter is the most important platform for their comms strategy, followed by LinkedIn (73%) and Facebook (69%)
#PR #study #Pitch
@unicornholding
Startup Struggles.png
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The Most Common Challenges Entrepreneurs Face Today
Often referred to as “the struggle”, the life of an entrepreneur is compared to climbing the impossible mountain. Every day is a battlefield often with unknown challenges. Here are the most common ones startup founders face.
#entrepreneurs_challenges #infographic
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Often referred to as “the struggle”, the life of an entrepreneur is compared to climbing the impossible mountain. Every day is a battlefield often with unknown challenges. Here are the most common ones startup founders face.
#entrepreneurs_challenges #infographic
@unicornholding
Growth for Startups
https://www.ycombinator.com/library/6k-growth-for-startups
#y_combinator #growth #building_product #startup_school
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https://www.ycombinator.com/library/6k-growth-for-startups
#y_combinator #growth #building_product #startup_school
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YC Startup Library
Growth for startups : YC Startup Library | Y Combinator
YC's Gustaf Alstromer talks about how to measure product market fit, how to decide on a growth channel, metrics that lie about PMF and other mechanics of growth for startups.
The KICKBOOK.pdf
33 MB
WELCOME TO THE KICKBOOK, THE HANDBOOK FOR INTRAPRENEURS!
Every adventure begins with a first step – and so every successful innovation begins with
a spark or an igniting idea to change the world. The KICKBOOK is that first step – one that most people never even take. You are one of the bold few.
The KICKBOOK will help you analyze your idea, validate it and present it to potential sponsors!
The book is based on experience gained from thousands of intrapreneurs who were working on
their Kickbox innovation projects in organizations such as Swisscom, Adobe, Roche, Siemens
Energy, Implenia, SBB, Georg Fischer, Baloise Group, CSS, LGT, ETH Zurich and many more
#books #pdf
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Every adventure begins with a first step – and so every successful innovation begins with
a spark or an igniting idea to change the world. The KICKBOOK is that first step – one that most people never even take. You are one of the bold few.
The KICKBOOK will help you analyze your idea, validate it and present it to potential sponsors!
The book is based on experience gained from thousands of intrapreneurs who were working on
their Kickbox innovation projects in organizations such as Swisscom, Adobe, Roche, Siemens
Energy, Implenia, SBB, Georg Fischer, Baloise Group, CSS, LGT, ETH Zurich and many more
#books #pdf
@unicornholding
Do you lift?.jpg
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Do you lift?
A little exercise goes a long way. Take a page out of Elon Musk’s book and get ripped. Most successful executives find time in their busy schedule to stay active, and for good reason. It provides a spark and helps brighten the rest of the day.
#infographic
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A little exercise goes a long way. Take a page out of Elon Musk’s book and get ripped. Most successful executives find time in their busy schedule to stay active, and for good reason. It provides a spark and helps brighten the rest of the day.
#infographic
@unicornholding
How Startup Funding Works .jpeg
535.4 KB
How Startup Funding Works
Where are is your startup capital coming from and how much do you need to launch? The funding phase can be a marathon and is extremely time consuming. Save time by checking out this infographic.
#funding #infographic
@unicornholding
Where are is your startup capital coming from and how much do you need to launch? The funding phase can be a marathon and is extremely time consuming. Save time by checking out this infographic.
#funding #infographic
@unicornholding
21 Tips to Use Social Media Marketing for Startup in 2022
https://www.cloudways.com/blog/social-media-marketing-for-startup/
#SMM #marketing
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https://www.cloudways.com/blog/social-media-marketing-for-startup/
#SMM #marketing
@unicornholding
The Official Cloudways Blog
Social Media Marketing for Startups: 21 Tips You Can Try Now
Make the best use of these social media marketing tips for startups to rock your social media marketing strategy and achieve results from social campaigns.
Strategyzer_Playbook.pdf
3.2 MB
The playbook to assess and improve your company’s ecosystem to drive world-class innovation
#ecosystem #pdf
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#ecosystem #pdf
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