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Startup Archive
RT @netcapgirl: “if you read books, you live 1,000 lifetimes” https://t.co/ONv1TerFKE

Tobi Lutke: Books are a cheat code for life

Shopify founder Tobi Lutke explains why he reads so many books:

“If you don’t read books, you live a lifetime. If you read books, you live 1,000 lifetimes.”

David Senra reads a quote of Tobi’s back to him:

“Books are the closest thing you’ll ever come to finding cheat codes for real life. You can access the entire learnings of someone else’s career in a few hours.”

Tobi comments:

“I really think we need to shout this point from a rooftop. The one weird trick seems to be: read books. It kind of doesn’t matter [what you read], just make a habit of reading books and ideally change genre every three books or so. That alone will give you a range that you can draw on for basically everything you will ever do.”

However for business books, there is an important caveat:

“When I went from programmer to business and had to learn business really quick, I got really dismayed with the quality of business books pretty quickly. Frankly, business books are largely written by the people who have time — not the people who actually build companies. So you read between the lines as well. If the person who started the company or the person writing the book is a salesperson, every problem can be solved with sales. If the person is a marketer, every problem can be solved with marketing. At least that I can takeaway as a trap to not fall into. I was determined to not be the engineering-type founder who was going to see everything as an engineering problem.”

Video source: @davidsenra (2026)
- Startup Archive
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God of Prompt
RT @godofprompt: PPT templates are dead.

Kimi Agentic Slides generates fully editable, designer-level presentations in seconds no templates, no limits, pure customization.

It's like NotebookLM but you can actually edit everything.

Here's what just changed forever: https://t.co/0K7IemCuBH
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memenodes
https://t.co/flvq1WtWUU

JUST IN: Jim Cramer tells investors to "buy today." https://t.co/1qm2RCHjKB
- Watcher.Guru
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Brady Long
RT @BigHuman: Brands finally caught up to the fact that Gen Z doesn’t log off.

Memes aren’t new, but where they’re showing up definitely is.

Campaigns, product launches, and brand partnerships used to be the places reserved for “premium creative”.

Now they're reserved for Wendy's running "sir this is a Wendy's" as an actual campaign tagline.
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Dimitry Nakhla | Babylon Capital®
ServiceNow’s Quarterly Revenue (Last 5 Years) + Customer Renewal Rate $NOW https://t.co/LcX9EaXyx0
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God of Prompt
Real Excel AI just dropped.

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To celebrate, we're giving 1 month of Tracelight Pro for free to anyone who comments LAUNCH below or TAGs a friend who needs this
- Peter Fuller
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Quiver Quantitative
President Trump's meme coin has now fallen 93% from its all-time high.

Still have not seen any politicians buying it.
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Startup Archive
Keith Rabois shares the decision-making framework he learned from Reid Hoffman

“Reid has a very specific view of how to make decisions… Most people create pros and cons lists. But Reid was adamant that that was the worst possible way to make a decision. He trained me to never do that… So since this conversation in 2002, I have never done that. You will never find a notebook where I write down the pros and cons of any decision.”

Instead, Reid advocates for strictly ranking your priorities — this could be priorities in your life, priorities for your company, etc.

Then you try to make the decision based solely on the first priority. Only if there’s a tie do you go to your second or third priority. As Keith explains:

“The reason Reid’s model is so brilliant is because when you create a pros and cons list, you’re creating effectively — and visually — a false equivalence.”

When your brain sees two pros and three cons it looks at each item as though it’s equivalent. But usually the reasons for doing something will follow a power law. The first one might be really, really important, while the second factor is only slightly important.

But when you see them all listed equally in a pros and cons list, you’re brain will often make the wrong decision.

Video source: @khoslaventures (2023)
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