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Trade Desk revenue drops 0.5%, its first decline since its 2016 IPO
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Trade Desk revenue drops 0.5%, its first decline since its 2016 IPO
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PPC Land
Trade Desk revenue drops 0.5%, its first decline since its 2016 IPO
Q4 guidance of at least $755m, 11% below 2025's $847m, leaves the largest independent DSP for ad buyers flat in 2026. What sits behind a 67% net profit drop?
New post by PPC Land 🔥
Vodafone Germany cuts 2,300 jobs over two years as AI use expands
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Vodafone Germany cuts 2,300 jobs over two years as AI use expands
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PPC Land
Vodafone Germany cuts 2,300 jobs over two years as AI use expands
Customer service is to merge with consumer and business sales as AI creates and steers ad campaigns. Talks with staff start early 2027. What will Vodafone fund?
New post by PPC Land 🔥
AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
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AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
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PPC Land
AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
Clicks at a second French site fell from about 80 to 25 a day, yet two of five sites shown held steady. Can Search Console data alone prove AI Overviews did it?
New post by PPC Land 🔥
Investor sues Nvidia over Huang's ties to suspected spy after 4.27% drop
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Investor sues Nvidia over Huang's ties to suspected spy after 4.27% drop
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PPC Land
Investor sues Nvidia over Huang's ties to suspected spy after 4.27% drop
Buyers of Nvidia stock from October 9, 2025 to November 8, 2026 form the proposed class, and the board set no deadline. Which four remarks does the suit target?
New post by PPC Land 🔥
The Trade Desk posts its first revenue decline since its 2016 listing
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The Trade Desk posts its first revenue decline since its 2016 listing
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PPC Land
The Trade Desk posts its first revenue decline since its 2016 listing
The Trade Desk's revenue fell for the first time since 2016, Meta set out why it must raise hundreds of billions and Google let AI agents write to Ads accounts.
New post by PPC Land 🔥
Game: The quietest number in the report is the one people believe
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Game: The quietest number in the report is the one people believe
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PPC Land
Game: The quietest number in the report is the one people believe
Sixteen terms in four groups for midweek. Two sets come from the latest platform and policy coverage, and the oldest-looking tiles have a second career.
New post by PPC Land 🔥
Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
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Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
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PPC Land
Trade Desk's flat Q3 included 3 points from a partner deal that won't recur
Political ads were a mid-single-digit share of revenue, and after past election years Q1 fell about 25% from Q4, the CFO said. What follows the US midterms?
New post by Search Engine Journal 🔥
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
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ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
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Search Engine Journal
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets
ChatGPT Ads is replacing two manual bid caps with average cost targets. Here's what changes for new campaigns, existing campaigns and API partners, and when.
New post by PPC Archives - Search Engine Watch 🔥
Google Shopping ads in AI Mode get blue product names
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Google Shopping ads in AI Mode get blue product names
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Search Engine Watch
Google Shopping ads in AI Mode get blue product names
Google is testing blue product names on Shopping ads at the bottom of AI Mode instead of black, following a similar blue title test on sponsored results that could make products look more clickable.
New post by PPC Archives - Search Engine Watch 🔥
Bing Shopping tab gets a new two-row product ad format
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Bing Shopping tab gets a new two-row product ad format
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Search Engine Watch
Bing Shopping tab gets a new two-row product ad format
Bing is testing a two-row product carousel ad in its Shopping tab with a button at the bottom, a format that could not be replicated in other browsers.
New post by Search Engine Journal 🔥
Meta Pauses Its Updated Business And Ad Terms Due Nov. 20 via @sejournal, @MattGSouthern
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Meta Pauses Its Updated Business And Ad Terms Due Nov. 20 via @sejournal, @MattGSouthern
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Search Engine Journal
Meta Pauses Its Updated Business And Ad Terms Due Nov. 20
Updated business and ad terms won't take effect as scheduled. The ad terms still in force let the company crawl advertisers' sites, including for training.
New post by Search Engine Journal 🔥
Jon Miller On AI And The Future Of Marketing Automation via @sejournal, @hethr_campbell
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Jon Miller On AI And The Future Of Marketing Automation via @sejournal, @hethr_campbell
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Search Engine Journal
Jon Miller On AI And The Future Of Marketing Automation
Jon Miller joins Heather Campbell to discuss AI marketing automation, gaps in legacy marketing platforms, and what to review before your next renewal date.