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LinkedIn tests paying US creators for pre-roll ads on their videos
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LinkedIn tests paying US creators for pre-roll ads on their videos
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PPC Land
LinkedIn tests paying US creators for pre-roll ads on their videos
Select US creators earn when pre-roll ads run on their videos, and Business Premium members can sell 1:1 calls. What share does LinkedIn keep? It has not said.
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Amazon forces prepaid return labels on US seller orders from December 18
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Amazon forces prepaid return labels on US seller orders from December 18
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PPC Land
Amazon forces prepaid return labels on US seller orders from December 18
Sellers get seven calendar days per return to upload a label or refund in full, or a returnless refund is deducted. Does Amazon's own help page match the email?
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Search drops to 12% of North American publisher pageviews, Chartbeat finds
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Search drops to 12% of North American publisher pageviews, Chartbeat finds
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PPC Land
Search drops to 12% of North American publisher pageviews, Chartbeat finds
North American publishers got 21% of pageviews from search in Q3 2025, and Central Asia lost 20 points. Overall traffic held, so what replaced those visits?
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Ibai Llanos takes 9.3 million-viewer La Velada from Twitch to Netflix
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Ibai Llanos takes 9.3 million-viewer La Velada from Twitch to Netflix
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PPC Land
Ibai Llanos takes 9.3 million-viewer La Velada from Twitch to Netflix
Netflix will stream the 2027, 2028 and 2029 editions exclusively live. Left unsaid: whether ads, sponsors and the 6 million average audience follow the event.
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Salesforce says personal AI agents will add call center traffic, not cut it
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Salesforce says personal AI agents will add call center traffic, not cut it
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PPC Land
Salesforce says personal AI agents will add call center traffic, not cut it
No survey, sample or call-volume figure backs Agentforce chief Kishan Chetan's forecast for service teams. Who pays for agents that redial every few hours?
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IAB Tech Lab flags 8 ways ad systems limit or overwrite Universal Ad IDs
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IAB Tech Lab flags 8 ways ad systems limit or overwrite Universal Ad IDs
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PPC Land
IAB Tech Lab flags 8 ways ad systems limit or overwrite Universal Ad IDs
Ad servers, DSPs, SSPs and agencies are told to audit every intake and sharing path for the creative ID. Who owns the fix when an ID goes missing mid-campaign?
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Meta's per-creative audiences force ad sets to stay open to all genders
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Meta's per-creative audiences force ad sets to stay open to all genders
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PPC Land
Meta's per-creative audiences force ad sets to stay open to all genders
Ad sets using it must start at age 25 or below and run to 65. Marketing API partners can test it from October 19, but Meta has not said how delivery treats it.
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Safari 27 blocks identity firms as search falls to 12% of publisher traffic
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Safari 27 blocks identity firms as search falls to 12% of publisher traffic
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PPC Land
Safari 27 blocks identity firms as search falls to 12% of publisher traffic
Apple's WebKit confirmed Safari 27 blocks firms that turn email addresses into tracking IDs, as Chartbeat found search fell to 12% of North American pageviews.
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Elizabeth Holmes documentary opens to $15M, second-best doc debut ever
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Elizabeth Holmes documentary opens to $15M, second-best doc debut ever
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PPC Land
Elizabeth Holmes documentary opens to $15M, second-best doc debut ever
Whistleblower Tyler Shultz says the Theranos device Holmes shows on camera was never used on patients. Can a $7M A24 film reshape a convicted founder's image?
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Clearview AI faces Court of Appeal test of 7.5m pound UK fine
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Clearview AI faces Court of Appeal test of 7.5m pound UK fine
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PPC Land
Clearview AI faces Court of Appeal test of 7.5m pound UK fine
Privacy International says serving foreign police gives no UK GDPR exemption. The hearing runs October 19-21: how far can UK law reach firms outside the UK?
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Draft bill tied to Anthropic would let courts halt AI models for 45 days
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Draft bill tied to Anthropic would let courts halt AI models for 45 days
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PPC Land
Draft bill tied to Anthropic would let courts halt AI models for 45 days
Federal draft last edited September 29 sets a 10^25 compute line and a $500M revenue test. Which state frontier AI rules would survive it, and which would not?
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EDPB tells AI developers to avoid sites that block scraping with robots.txt
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EDPB tells AI developers to avoid sites that block scraping with robots.txt
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PPC Land
EDPB tells AI developers to avoid sites that block scraping with robots.txt
AI developers get six minimisation steps, from synthetic data to skipping minors' sites, in a 4-page summary. Comments close October 30. What could change?
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Amazon makes its January 31 holiday return deadline an annual rule
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Amazon makes its January 31 holiday return deadline an annual rule
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PPC Land
Amazon makes its January 31 holiday return deadline an annual rule
Items bought on Amazon.com from November 1 to December 31, 2026 can go back until January 31; Apple until January 15. How far does Q4 return risk now reach?
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A New Place To Look: Where Your Next AI Citations & Clicks Come From via @sejournal, @hethr_campbell
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A New Place To Look: Where Your Next AI Citations & Clicks Come From via @sejournal, @hethr_campbell
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Search Engine Journal
A New Place To Look: Where Your Next AI Citations & Clicks Come From
CTM shows how to turn customer conversations into useful content, better-qualified leads, stronger advertising signals, and clearer product-demand insights.