Experimental Core Web Vitals that count in-app page changes are now in the Chrome UX Report, with Search Console set to follow.

Bing's AI Performance report adds a view that sorts cited queries into topics and lists queries where other sites are cited but your site isn't.

Click-through rates rose 12% as Meta folded ad prediction for every surface into one model trained on thousands of GPUs. What can advertisers actually check?

Converted PDFs rank like HTML pages in AI Overviews, Martin Splitt and John Mueller say, yet get refetched rarely. Why a new filename may beat an edited file.

Lattin quotes ID5 docs telling partners to always send IP address and user agent. Apple has not named its reason. Can consent hold up against Safari's rules?

Sixteen terms, four groups of four. A standard Thursday grid that runs from page markup to planning theory, with one group that is easier to see than to name.

Disney will pay $20m for Character.ai's IP and about $180m to its staff as the app heads for wind-down, while Google, Meta and Apple reprice AI for their users.

Group Purchases, Apple Business volume seats and new limits on customer tax data now sit in Schedules 2 and 3. What does the short changelog leave unexplained?

CarPlay is Apple's system for projecting a simplified iPhone interface onto a car's dashboard, launched in 2014 and now contested by GM and other carmakers.

App Tracking Transparency is Apple's iOS permission system that makes apps ask before tracking users across other companies' apps and sites for advertising.

Rowena Lam's October 13 essay tells publishers to move bidding and identity to the edge, citing no speed or privacy data. How much does the record support?

Phishing is a cyberattack that uses fake emails, texts, calls or ads posing as trusted brands to trick people into handing over passwords or sending money.

Join seoClarity on October 28 to learn how shopper language, product recommendations, and readable pages help AI shopping agents find your ecommerce products.

Google may be poisoning search results to deter AI scraping, while rank trackers and the websites they monitor get misleading data.

Google explains how it ranks PDFs for SEO and GEO and how to check if a PDF is actually right for SEO purposes.

From testing top Shopify stores, Bill Hunt found agents can build a checkout, but can’t answer basic delivery or cancellation questions.

SEO has always been great because there are so many ways to be successful. Now there might be even more.

Google Ads introduces channel prioritization and budget allocation controls, giving advertisers more flexibility over spending across Search, Performance Max, and other campaigns.

New controls in Google Ads let marketers categorize channel groupings by priority and better control how budget is allocated

Coalition cites 2.1 million US accounts declared under 18 and wants opt-outs honored by any buyer. Will states seek a privacy ombudsman before November 24?

Low priority channels get a daily cap set as a share of average budget, from October 15. Display Expansion on Search ends in February 2027. What will it shift?