Learn how Meta Sequenced Events let advertisers optimize for qualified website leads based on two events completed in order.

Google is testing a new desktop-specific sitelink design for ads, placing sitelinks on the right and the description on the left within the same row.

Keep your full-funnel ecommerce budget working beyond existing demand with Google and Meta customer exclusions and protected prospecting spend before Q4.

Google updated its helpful content guidance right as Gemini 4 Argon arrived. I think a significant core update is coming. Here's what to focus on.

Site owners comparing markets in Search Console were capped at two countries; rollout timing and device support for the new multi-select remain unconfirmed.

Fabric data spans 70M+ companies and 640M+ verified installs for B2B sales teams, with scoring now deterministic. What changes once AI agents query it directly?

Google is updating Search Console's Performance report filters so you can view combined Google Search traffic for several countries in a single filtered view.

SSP onboarding teams get a monthly buyer-dispute record spanning 17.5 million+ titles and 745 exchanges. Can clean data on one exchange vouch for a seller?

Spotify cites 22% added US reach beyond social and digital for eligible advertisers using shopper segments. Who audits the claim, and what is still unstated?

Learn how to address negative search results and identify which links can be removed or hidden effectively.

Google is opening Search profiles to creators and publishers in India and Canada, with Brazil to follow soon. Until now, profiles were open only in the U.S.

ChatGPT Ads will test visual ads during image generation in the U.S. as OpenAI expands measurement partners. See what PPC teams can evaluate and track next.

Reserved deals went live for buyers in Britain and Ireland, with Private Marketplace deals to follow. Fees, pricing and measurement terms remain undisclosed.

Only 52% of home services calls reach a person, per Invoca's July data, and Google now charges for some of the rest. Can AI agents really change that math?

Claude cited Yelp in 202 of 218 answers; ChatGPT leaned on the BBB and licensing records. Which sources decide the shortlist AI gives for a roofer or plumber?

Open to every Fairing customer and live in minutes without engineers, the link feeds shopper recall into TV ad buying. Will recall hold up beside lift tests?

Key-value writes cost $15,635 of the total, hitting a small AI-agent startup on usage pricing. Will Cloudflare credit any of it? No answer in the thread yet.

Segments built on hesitancy to seek care and risk attitudes reach pharma media buyers. No price, size or lift data is disclosed, so what will they deliver?

Selection counts dated 2026-10-05 reach publishers by email, plus a 7-question survey on future reporting. No Search Console report exists yet. Will one follow?

HubSpot lifecycle events like MQLs and SQLs can inform Microsoft bidding for B2B lead generators. Will CRM signals lift lead quality before the holiday peak?

Should AI run your technical SEO review, or just make it easier? Where deterministic checks end and language models earn their place.