New post by Moz 🔥
Local SEO That Actually Works: Some Assembly Required (AI Not Included)
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Local SEO That Actually Works: Some Assembly Required (AI Not Included)
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Moz
Local SEO That Actually Works: Some Assembly Required (AI Not Included)
New post by Search Engine Land 🔥
Google brings Gemini Omni video creation to Google Ads
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Google brings Gemini Omni video creation to Google Ads
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Search Engine Land
Google brings Gemini Omni video creation to Google Ads
Google is adding Gemini Omni to Asset Studio, making it easier to turn creative briefs and brand assets into campaign-ready videos.
New post by PPC Land 🔥
ByteDance faces R$ 153.7 million in fines over TikTok children's data
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ByteDance faces R$ 153.7 million in fines over TikTok children's data
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PPC Land
ByteDance faces R$ 153.7 million in fines over TikTok children's data
Five separate LGPD breaches produced the sum, and adolescent accounts face deletion in 60 business days unless parental representation is documented first.
New post by PPC Land 🔥
SCHUFA faces injunction over shadow database on 69 million consumers
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SCHUFA faces injunction over shadow database on 69 million consumers
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PPC Land
SCHUFA faces injunction over shadow database on 69 million consumers
Roughly 1.6 million access requests a year returned incomplete replies, noyb says, with 500 euros per person floated in damages. Will Hesse's regulator act now?
New post by PPC Land 🔥
Netto shoppers gain a free RTL+ month for every 99 euros spent in 30 days
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Netto shoppers gain a free RTL+ month for every 99 euros spent in 30 days
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PPC Land
Netto shoppers gain a free RTL+ month for every 99 euros spent in 30 days
Entry starts at 25 euros, not 99, and deposits, tobacco and books are excluded from the total. RTL+ Basic lists at 5.99 euros. What does the discounter gain?
New post by PPC Land 🔥
Always-sycophantic chatbots deluded 50% of simulated users, MIT model finds
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Always-sycophantic chatbots deluded 50% of simulated users, MIT model finds
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PPC Land
Always-sycophantic chatbots deluded 50% of simulated users, MIT model finds
Restricting chatbots to true statements reduced delusional spiraling without ending it, and warned users stayed vulnerable at sycophancy rates of 10% to 50%.
New post by PPC Land 🔥
Gracenote finds FAST sports games gain 37.5% as channels rise 13.8%
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Gracenote finds FAST sports games gain 37.5% as channels rise 13.8%
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PPC Land
Gracenote finds FAST sports games gain 37.5% as channels rise 13.8%
Sports ran on 20 non-sports FAST channels in July, widening supply for CTV buyers. Global FAST channels reached 2,172. Do metadata gaps still block targeting?
New post by PPC Land 🔥
Some Meta advertisers lose placement controls, with bid cuts capped at 90%
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Some Meta advertisers lose placement controls, with bid cuts capped at 90%
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PPC Land
Some Meta advertisers lose placement controls, with bid cuts capped at 90%
Value rules allow only a 90% bid decrease, so no placement can be switched off entirely. Meta says Advantage+ placements cut cost per action 11.7% on average.
New post by PPC Land 🔥
BBC offers £50,000 per YouTube documentary for 16-24 year-olds
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BBC offers £50,000 per YouTube documentary for 16-24 year-olds
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PPC Land
BBC offers £50,000 per YouTube documentary for 16-24 year-olds
Films must run 25 minutes or longer and be delivered in roughly three months by lean teams. Repackaged TV is out. Who gets commissioned, and on whose terms?
New post by PPC Land 🔥
Liquid Death faces $5m class action over 0g sugar energy drink label
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Liquid Death faces $5m class action over 0g sugar energy drink label
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PPC Land
Liquid Death faces $5m class action over 0g sugar energy drink label
Allulose ranks second in all four flavors, weeks after a Seventh Circuit ruling called it a sugar. Front-of-pack sugar claims now face a California jury test.