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Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
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Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
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PPC Land
Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
Helen McEntee met Meta on June 4 to discuss European competitiveness, regulatory complexity, and digital investment just before Ireland's July EU Presidency.
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IAB Tech Lab summit confronts an agentic web that already arrived
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IAB Tech Lab summit confronts an agentic web that already arrived
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PPC Land
IAB Tech Lab summit confronts an agentic web that already arrived
Nearly 400 advertising and tech professionals gathered May 28 to tackle agentic AI standards, publisher monetization, and machine-to-machine ad infrastructure.
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Grindr and Madonna turn Times Square into a live stream ad platform
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Grindr and Madonna turn Times Square into a live stream ad platform
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PPC Land
Grindr and Madonna turn Times Square into a live stream ad platform
Madonna's Times Square surprise show, streamed live inside the Grindr app to users worldwide, debuted three new tracks from Confessions II ahead of July 3.
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Australia's insurance ad spend hits $504m as cost anxiety rises
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Australia's insurance ad spend hits $504m as cost anxiety rises
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PPC Land
Australia's insurance ad spend hits $504m as cost anxiety rises
Nielsen Ad Intel shows Australian insurance advertising climbed 11% to $504.4m as more than three-quarters of consumers flagged concern over rising premiums.
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Google and Schema.org finally show how the web uses structured data
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Google and Schema.org finally show how the web uses structured data
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PPC Land
Google and Schema.org finally show how the web uses structured data
Google and Schema.org release the first public dataset on structured data term adoption, covering millions of domains in CSV and JSON formats, updated monthly.
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Disney+ rolls out four DXC interactive ad formats with 10x brand recall gains
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Disney+ rolls out four DXC interactive ad formats with 10x brand recall gains
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PPC Land
Disney+ rolls out four DXC interactive ad formats with 10x brand recall gains
Disney built four DXC interactive ad formats into Disney+ between April 2025 and early 2026, with Pause+ Trivia hitting brand recall 10 times above benchmarks.
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ChatGPT ads go live in the UK as OpenAI expands pilot beyond US
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ChatGPT ads go live in the UK as OpenAI expands pilot beyond US
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PPC Land
ChatGPT ads go live in the UK as OpenAI expands pilot beyond US
OpenAI today activated ChatGPT advertising in the UK, with ads targeting free and Go subscribers while Plus, Pro, and Enterprise users remain entirely ad-free.
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ChatGPT ads reach the UK as ad tech's infrastructure bets pile up
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ChatGPT ads reach the UK as ad tech's infrastructure bets pile up
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PPC Land
ChatGPT ads reach the UK as ad tech's infrastructure bets pile up
ChatGPT goes live with UK ads today as DoorDash, Pinterest, and Roblox each reshape where and how advertising works in 2026.
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What ChatGPT actually searches for: 5 million fanout queries analyzed
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What ChatGPT actually searches for: 5 million fanout queries analyzed
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PPC Land
What ChatGPT actually searches for: 5 million fanout queries analyzed
Peec AI's analysis of 5 million fanouts shows ChatGPT injects 'best,' 'reviews,' and '2026' into hidden searches, explaining why listicles dominate AI results.
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Google’s Updated Guidance Urges FTC Complaints Against Shady SEOs via @sejournal, @martinibuster
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Google’s Updated Guidance Urges FTC Complaints Against Shady SEOs via @sejournal, @martinibuster
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Search Engine Journal
Google’s Updated Guidance Urges FTC Complaints Against Shady SEOs
Google added FTC complaints to its SEO hiring guidance, also cautioning businesses about AI SEO services, SEO tools, and misleading claims.
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Liftoff prices IPO at $23 and surges past $30 on Nasdaq debut
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Liftoff prices IPO at $23 and surges past $30 on Nasdaq debut
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PPC Land
Liftoff prices IPO at $23 and surges past $30 on Nasdaq debut
Liftoff Mobile priced its IPO at $23 per share on June 3, 2026, raising $437 million and debuting on Nasdaq as LFTO - the first ad tech IPO since MNTN in 2025.
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SuperAwesome becomes Roblox's only under-13 ad partner globally
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SuperAwesome becomes Roblox's only under-13 ad partner globally
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PPC Land
SuperAwesome becomes Roblox's only under-13 ad partner globally
SuperAwesome named Roblox's exclusive under-13 ad partner, with COPPA-compliant formats for video billboards, portals, and sponsored tiles targeting Gen Alpha.
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Google's new Merchant Center report tracks your brand in AI Mode
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Google's new Merchant Center report tracks your brand in AI Mode
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PPC Land
Google's new Merchant Center report tracks your brand in AI Mode
Google Merchant Center adds AI performance insights for AI Mode, AI Overviews, and the Gemini app, covering share of voice and funnel data across five markets.
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Google Search profiles go live with a follower wall - but some already got in
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Google Search profiles go live with a follower wall - but some already got in
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PPC Land
Google Search profiles go live with a follower wall - but some already got in
Google Search profiles require 100K followers, but researchers found active profiles that predate those requirements, raising questions about the beta rollout.
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Your Next AI Visitor Will Know Who Sent It via @sejournal, @slobodanmanic
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Your Next AI Visitor Will Know Who Sent It via @sejournal, @slobodanmanic
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Search Engine Journal
Your Next AI Visitor Will Know Who Sent It
When an AI agent arrives with the user's financial data already loaded, your page competes against their private context. That's the new terrain.
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Google Gives Sites AI Search Opt-Out, But Not The Data To Use It via @sejournal, @MattGSouthern
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Google Gives Sites AI Search Opt-Out, But Not The Data To Use It via @sejournal, @MattGSouthern
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Search Engine Journal
Google Gives Sites AI Search Opt-Out, But Not The Data To Use It
Google is beginning to let websites opt out of AI search, but the click data needed to make that decision isn't available yet.
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You can't turn off AI search? Here's what actually works on 10 engines
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You can't turn off AI search? Here's what actually works on 10 engines
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PPC Land
You can't turn off AI search? Here's what actually works on 10 engines
What actually works when trying to disable AI on 10 search engines: Google, Bing, DuckDuckGo, Brave, Ecosia, Qwant, Startpage, Kagi, Perplexity, and Yahoo.
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AudioGo launches overhauled reporting dashboard for audio advertisers
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AudioGo launches overhauled reporting dashboard for audio advertisers
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PPC Land
AudioGo launches overhauled reporting dashboard for audio advertisers
AudioGo rebuilt its reporting dashboard on May 27 with custom reports, drag-and-drop metrics, scheduled delivery, and smarter filters for audio ad campaigns.
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YouTube froze a guitar channel's ad revenue because a letter never arrived
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YouTube froze a guitar channel's ad revenue because a letter never arrived
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PPC Land
YouTube froze a guitar channel's ad revenue because a letter never arrived
YouTube demonetized Bernth's 170K guitar channel over a lost address verification letter, exposing the fragility of creator income tied to a single platform.