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What Is A Migration Hangover Traffic Drop & How Do You Avoid It?
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What Is A Migration Hangover Traffic Drop & How Do You Avoid It?
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Search Engine Journal
What Is A Migration Hangover Traffic Drop & How Do You Avoid It?
Poor redirects, leftover noindex tags, and late SEO involvement cause most migration hangovers. Here's your practical guide to avoiding them.
New post by PPC Land 🔥
Google Maps is now asking users if businesses paid for their reviews
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Google Maps is now asking users if businesses paid for their reviews
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PPC Land
Google Maps is now asking users if businesses paid for their reviews
Google Maps is surveying users to detect incentivized reviews, with data showing over 1,000 single-month deletions and retroactive audits going back to 2024.
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Nielsen and Mediaocean link up to fix TV ad audience fragmentation
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Nielsen and Mediaocean link up to fix TV ad audience fragmentation
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PPC Land
Nielsen and Mediaocean link up to fix TV ad audience fragmentation
Nielsen and Mediaocean integrate audience data into Prisma for DDL campaigns, with Polk and MRI-Simmons expanding Nielsen ONE ahead of fall 2026 TV season.
New post by Search Engine Journal 🔥
Google’s Sergey Brin Sees A Path To AGI But Not Beyond It via @sejournal, @martinibuster
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Google’s Sergey Brin Sees A Path To AGI But Not Beyond It via @sejournal, @martinibuster
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Search Engine Journal
Google’s Sergey Brin Sees A Path To AGI But Not What Comes Next
Google co-founder Sergey Brin says AI is heading toward AGI but admits he has no idea what comes next.
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Google Tests AI Search Data, UK Requires Opt Out – SEO Pulse via @sejournal, @MattGSouthern
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Google Tests AI Search Data, UK Requires Opt Out – SEO Pulse via @sejournal, @MattGSouthern
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Search Engine Journal
Google Tests AI Search Data, UK Requires Opt Out – SEO Pulse
Google tests AI visibility reports and an opt-out toggle as the UK requires new publisher controls for AI search features.
New post by PPC Land 🔥
Meta's Reels now drives 81% product discovery across India, study finds
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Meta's Reels now drives 81% product discovery across India, study finds
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PPC Land
Meta's Reels now drives 81% product discovery across India, study finds
Meta-commissioned IPSOS research across 23 Indian cities finds Reels leads product discovery at 81% and shapes purchase decisions across Gen Z and rural users.
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Audio advertising's full-funnel problem: why measurement still holds it back
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Audio advertising's full-funnel problem: why measurement still holds it back
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PPC Land
Audio advertising's full-funnel problem: why measurement still holds it back
ExchangeWire's Lindsay Rowntree and Rachel Smith explain why audio cannot prove full-funnel value despite 10% UK spend growth and rising AI investment in 2026.
New post by Search Engine Journal 🔥
AI Literacy Is Not Prompt Literacy. Ann Handley Says It’s Judgment Literacy via @sejournal, @gregjarboe
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AI Literacy Is Not Prompt Literacy. Ann Handley Says It’s Judgment Literacy via @sejournal, @gregjarboe
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Search Engine Journal
AI Literacy Is Not Prompt Literacy. Ann Handley Says It’s Judgment Literacy
Ann Handley argues AI literacy isn't about prompt engineering but judgment literacy, knowing when not to use AI tools to preserve essential learning.
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Google Analytics Is Adding Google Business Profile Data via @sejournal, @MattGSouthern
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Google Analytics Is Adding Google Business Profile Data via @sejournal, @MattGSouthern
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Search Engine Journal
Google Analytics Is Adding Google Business Profile Data
Google has documented a native link between Google Business Profile and Google Analytics, bringing local metrics like calls and directions into GA reports.
New post by PPC Land 🔥
Google now takes IP addresses for Customer Match - but DV360 is left out
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Google now takes IP addresses for Customer Match - but DV360 is left out
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PPC Land
Google now takes IP addresses for Customer Match - but DV360 is left out
Google added IP address support to Customer Match in the Data Manager API on May 28, 2026, with match-rate gains expected from Q3 2026, and DV360 left out.
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Microsoft expands Audience Ads eligibility for cryptocurrency exchanges
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Microsoft expands Audience Ads eligibility for cryptocurrency exchanges
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Search Engine Land
Microsoft expands Audience Ads eligibility for cryptocurrency exchanges
Microsoft is opening more premium ad inventory to cryptocurrency advertisers while maintaining existing compliance requirements.
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Google clarifies sensitive audience targeting rules for Demand Gen campaigns
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Google clarifies sensitive audience targeting rules for Demand Gen campaigns
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Search Engine Land
Google clarifies sensitive audience targeting rules for Demand Gen campaigns
The update provides additional guidance on when audience targeting restrictions could affect campaign delivery and reach.
New post by PPC Land 🔥
Cloudflare AI Gateway now caps runaway AI bills with dollar budgets
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Cloudflare AI Gateway now caps runaway AI bills with dollar budgets
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PPC Land
Cloudflare AI Gateway now caps runaway AI bills with dollar budgets
Cloudflare added spend limits to AI Gateway today, letting firms cap AI costs in dollars by team, user or model, with fallback routing when budgets run out.
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Stellantis and IAS built one of advertising's largest attention datasets
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Stellantis and IAS built one of advertising's largest attention datasets
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PPC Land
Stellantis and IAS built one of advertising's largest attention datasets
Stellantis ran IAS Quality Attention across 13 billion impressions in 19 countries, achieving 33% higher ad recall and 165% CTR uplift in programmatic tests.
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Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
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Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
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PPC Land
Ireland minister meets Meta ahead of EU Presidency: competitiveness in focus
Helen McEntee met Meta on June 4 to discuss European competitiveness, regulatory complexity, and digital investment just before Ireland's July EU Presidency.
New post by PPC Land 🔥
IAB Tech Lab summit confronts an agentic web that already arrived
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IAB Tech Lab summit confronts an agentic web that already arrived
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PPC Land
IAB Tech Lab summit confronts an agentic web that already arrived
Nearly 400 advertising and tech professionals gathered May 28 to tackle agentic AI standards, publisher monetization, and machine-to-machine ad infrastructure.
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Grindr and Madonna turn Times Square into a live stream ad platform
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Grindr and Madonna turn Times Square into a live stream ad platform
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PPC Land
Grindr and Madonna turn Times Square into a live stream ad platform
Madonna's Times Square surprise show, streamed live inside the Grindr app to users worldwide, debuted three new tracks from Confessions II ahead of July 3.
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Australia's insurance ad spend hits $504m as cost anxiety rises
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Australia's insurance ad spend hits $504m as cost anxiety rises
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PPC Land
Australia's insurance ad spend hits $504m as cost anxiety rises
Nielsen Ad Intel shows Australian insurance advertising climbed 11% to $504.4m as more than three-quarters of consumers flagged concern over rising premiums.
New post by PPC Land 🔥
Google and Schema.org finally show how the web uses structured data
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Google and Schema.org finally show how the web uses structured data
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PPC Land
Google and Schema.org finally show how the web uses structured data
Google and Schema.org release the first public dataset on structured data term adoption, covering millions of domains in CSV and JSON formats, updated monthly.