BVDW whitepaper reveals 3D product visualization boosts conversions by 94%, cuts returns 35%, and transforms digital shopping as AI accelerates production costs.

OpenAI CEO defends ChatGPT advertising model during TBPN appearance while launching GPT-5.3-Codex coding model with mid-turn interaction capabilities.

Gaming platform's rewarded video ads deliver 95% viewability across 1,000+ brands while mandatory age verification reveals 27% of users are adults - unlocking mass market advertising potential.

Scope3 confirmed last week it reduced engineering and sales staff five months after previous layoffs as the Brian O'Kelley-led startup pursues agentic media trading transformation.

Dresden Higher Regional Court denies Meta's revision to Federal Court, ruling Business Tools data collection illegal with €1,500 compensation per affected Instagram user.

Study reveals 77% of success books on Amazon likely written by AI, with human-authored titles receiving five times more reviews as quality concerns mount.

Triton Digital launches Podcast Metrics Industry Feature Set with download benchmarks, market share visibility, and audience composition insights across top 20 markets.

Teads partners with Google TV to expand HomeScreen ad inventory globally, reaching 500M+ devices with 3D creative formats that drove +7% favorability for Michelin.

IAB report reveals 75% of marketers say attribution, incrementality and MMM underperform while half scale AI adoption despite legal and accuracy concerns.

Industry executives question whether Google Discover's February 2026 geo-preferencing update transforms the open web into geographic echo chambers.

Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.

Nielsen's request for stay granted by Second Circuit on February 3, blocking preliminary injunction in Cumulus antitrust case over contested radio ratings policy.

StackAdapt achieves EU-U.S. Data Privacy Framework certification, enabling compliant cross-border data flows while strengthening its global advertising technology operations.

Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media…

Interactive Advertising Bureau's Cohen says AI agents rewrite every rule after three decades of explosive digital advertising expansion.

Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.

Amazon's Rufus AI shopping assistant reached 300 million users and generated $12 billion in incremental sales in 2025, exceeding earlier projections.

Amazon advertising revenue surged 23% to $21.3 billion in Q4 2025, driven by Prime Video's 315 million global viewers and accelerating demand-side platform growth across streaming inventory.

Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.

Google's 64-page technical guide reveals that most marketed AI agents are simple prompt chains, not production-ready autonomous systems built with proper monitoring and reliability frameworks.

Amazon delivered 13 billion items the same or next day globally in 2025, saving Prime members an average of $550 on delivery and 64 physical store trips annually.