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Scammers exploit OpenAI's name in fake ad platform targeting marketers
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Scammers exploit OpenAI's name in fake ad platform targeting marketers
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PPC Land
Scammers exploit OpenAI's name in fake ad platform targeting marketers
Digital marketers face new phishing campaign using fraudulent TestFlight app claiming to offer OpenAI advertising credits and campaign tools.
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Texas API firm strikes back after Google's DMCA web scraping lawsuit
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Texas API firm strikes back after Google's DMCA web scraping lawsuit
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PPC Land
Texas API firm strikes back after Google's DMCA web scraping lawsuit
SerpApi defends public data access after Google sues over SearchGuard circumvention in DMCA case, arguing traffic controls aren't copyright protection.
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German court says SCHUFA must explain why credit scores hurt consumers
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German court says SCHUFA must explain why credit scores hurt consumers
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PPC Land
German court says SCHUFA must explain why credit scores hurt consumers
Wiesbaden administrative court orders SCHUFA to provide meaningful explanations of score calculations under GDPR Article 15 after three-year legal battle.
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Acast and Barometer debut episode-level podcast targeting before bids
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Acast and Barometer debut episode-level podcast targeting before bids
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PPC Land
Acast and Barometer debut episode-level podcast targeting before bids
Acast launches industry's first pre-bid episodic targeting integration with Barometer, enabling real-time brand safety verification across entire podcast catalog.
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TikTok Shop forces sellers into logistics ultimatum that could destroy 3PL businesses
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TikTok Shop forces sellers into logistics ultimatum that could destroy 3PL businesses
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PPC Land
TikTok Shop forces sellers into logistics ultimatum that could destroy 3PL businesses
TikTok Shop discontinues seller shipping on February 25, requiring merchants to use approved fulfillment partners or face exclusion from the platform.
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Amazon's new section-level insights reshape Brand Store optimization
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Amazon's new section-level insights reshape Brand Store optimization
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PPC Land
Amazon's new section-level insights reshape Brand Store optimization
Amazon launches beta metrics breaking down Brand Store engagement by section and traffic source, enabling advertisers to optimize store layouts with granular data.
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Amazon DSP unlocks podcast ads with Art19's audience intelligence
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Amazon DSP unlocks podcast ads with Art19's audience intelligence
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PPC Land
Amazon DSP unlocks podcast ads with Art19's audience intelligence
Amazon integrates Art19's Podcast Audience Network into DSP, combining first-party shopping data with curated podcast inventory for precise targeting.
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Pinterest's new in-platform tool could end spreadsheet planning hell
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Pinterest's new in-platform tool could end spreadsheet planning hell
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PPC Land
Pinterest's new in-platform tool could end spreadsheet planning hell
Pinterest Media Planner streamlines upper-funnel campaign planning with audience insights and budget estimates directly in Ads Manager as of January 23, 2026.
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Google’s New User Intent Extraction Method via @sejournal, @martinibuster
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Google’s New User Intent Extraction Method via @sejournal, @martinibuster
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Search Engine Journal
Google’s New User Intent Extraction Method
Google's new user intent extraction research shows the direction they're taking for the next generation of on-device AI
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Why CFOs Are Cutting AI Budgets (And The 3 Metrics That Save Them) via @sejournal, @purnavirji
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Why CFOs Are Cutting AI Budgets (And The 3 Metrics That Save Them) via @sejournal, @purnavirji
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Search Engine Journal
Why CFOs Are Cutting AI Budgets (And The 3 Metrics That Save Them)
How to replace vanity productivity metrics with a finance-ready AI measurement model tied to growth, advantage, and scale.
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5 Google Analytics Reports PPC Marketers Should Actually Use via @sejournal, @brookeosmundson
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5 Google Analytics Reports PPC Marketers Should Actually Use via @sejournal, @brookeosmundson
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Search Engine Journal
5 Google Analytics Reports PPC Marketers Should Actually Use
Turn GA4 into a practical PPC tool by prioritizing reports that reveal how paid traffic actually contributes to conversions and revenue.
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Why Google Gemini Has No Ads Yet: ‘Trust In Your Assistant’ via @sejournal, @MattGSouthern
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Why Google Gemini Has No Ads Yet: ‘Trust In Your Assistant’ via @sejournal, @MattGSouthern
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Search Engine Journal
Why Google Gemini Has No Ads Yet: ‘Trust In Your Assistant’
Google DeepMind CEO Demis Hassabis says Google doesn't have any current plans for ads in Gemini, as OpenAI moves toward ChatGPT advertising.
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VIOOH taps German gas stations for 200M impressions in DOOH power play
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VIOOH taps German gas stations for 200M impressions in DOOH power play
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PPC Land
VIOOH taps German gas stations for 200M impressions in DOOH power play
VIOOH partners with ISM to unlock 784 digital screens across Shell stations in Germany, targeting consumers with 204 million monthly impressions at refuel.
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Google just made invoice tracking bearable with new billing report
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Google just made invoice tracking bearable with new billing report
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PPC Land
Google just made invoice tracking bearable with new billing report
Google today launched a line-by-line billing report in Google Ads showing account, campaign, usage, and payment details to simplify cost reconciliation.
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Europe confronts X over Grok risks: child safety fears trigger DSA probe
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Europe confronts X over Grok risks: child safety fears trigger DSA probe
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PPC Land
Europe confronts X over Grok risks: child safety fears trigger DSA probe
European Commission extends investigation into X's compliance with Digital Services Act after Grok's deployment raised concerns about manipulated explicit content and child safety.
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Google's gambling ad crackdown targets repeat violators and manager accounts
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Google's gambling ad crackdown targets repeat violators and manager accounts
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PPC Land
Google's gambling ad crackdown targets repeat violators and manager accounts
Google to revoke gambling certificates from Manager Accounts with poor policy health and introduce stricter domain requirements starting March 23, 2026.
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Pinterest drops 2026 playbook that could triple your campaign reach
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Pinterest drops 2026 playbook that could triple your campaign reach
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PPC Land
Pinterest drops 2026 playbook that could triple your campaign reach
Pinterest today published its 2026 Marketing Moments Guide targeting advertisers who plan seasonal campaigns, providing search data patterns showing consumers begin researching major events months before traditional media activation periods.
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Google's South African carousel adds food delivery and car hire queries
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Google's South African carousel adds food delivery and car hire queries
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PPC Land
Google's South African carousel adds food delivery and car hire queries
Google extends structured data carousel support to food delivery, car hire, and bus booking in South Africa on January 21, requiring no new markup from businesses.