Marketing leaders from Jacquard and Funnel warn 70-80% still use last-click attribution while ChatGPT's ubiquity makes brand differentiation harder than ever.

Adobe's 2026 Creative Trends report identifies four visual strategies—multisensory experiences, emotional connection, surreal design, and local authenticity.

Google sued SerpApi under the DMCA, alleging it circumvented SearchGuard to scrape and resell licensed copyrighted content from Google Search results at scale.

NBCUniversal launches LIVE Total Impact, AI contextual targeting, and Performance Insights Hub on December 17, 2025, introducing cross-platform measurement and attribution.

Google's December 2025 core update triggered severe ranking volatility and Discover traffic collapse within 48 hours, with publishers reporting complete traffic elimination before Christmas.

France's Autorité de la concurrence rejected Qwant's antitrust complaint against Microsoft on November 27, finding insufficient evidence of dominance in search syndication markets.

ProSiebenSat.1 sells wetter.com to FUNKE Mediengruppe after 25 years, marking another step in the broadcaster's retreat from digital ventures as it refocuses on core entertainment business.

Digital analyst Esther Paniagua warns chatbots create information prisons as platforms capture revenue from publishers, threatening journalism and democracy.

New global study shows advertisers waste spend on narrow demographic while ignoring valuable 55+ audiences. Brand safety filters block engaged listeners across five markets.

Gracenote expands On Sports platform with documentary linking and athlete imagery as viewing minutes surge 260% since 2021, targeting deeper fan engagement beyond live games.

Google allows Authorized Buyers to promote prescription drugs without certification starting January 2026, departing from Google Ads requirements.

YouTube integrates Nano Banana, Google's Gemini 2.5 Flash image editing model, into Posts feature for creators in four countries starting December 2025.

Amazon DSP introduces content exclusion categories enabling advertisers to block specific topics across Twitch and third-party inventory through unified controls.

Amazon replaced Brand Store quality ratings with sales-based scoring on December 12, 2025, abandoning engagement metrics for revenue attribution.

TikTok partnered with NIQ for a two-year marketing mix modeling study revealing Romanian beauty brands dramatically underinvest in the platform while achieving superior ROI efficiency.

Cloudflare's 2025 analysis reveals AI bots originated 4.2% of HTML requests while global internet traffic expanded 19%, with post-quantum encryption reaching 52% adoption.

YouTube redesigns television playback interface with repositioned controls, new description button, and improved subscriber experience across TV screens.

France's data protection authority fined Israeli marketing platform Optimove €1 million on December 11, 2025, for systematic GDPR violations affecting 9.8 million French users in a breach exposing Deezer customer data.

John Lewis achieved the highest visibility in ChatGPT's shopping recommendations this Christmas, outranking over 1,000 retailers as artificial intelligence transforms how consumers discover products.

When did Meta update Quick Views? It was originally for saved searches, but now it includes columns, sorting, breakdowns, and attribution.

Google filed a December 19 lawsuit against SerpApi for scraping search results, yet the company scrapes billions of web pages for AI training without compensation.