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New Data: Top Factors Influencing ChatGPT Citations via @sejournal, @MattGSouthern
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New Data: Top Factors Influencing ChatGPT Citations via @sejournal, @MattGSouthern
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Search Engine Journal
New Data Reveals The Top 20 Factors Influencing ChatGPT Citations
SE Ranking analyzed 129,000 domains to identify the top 20 factors driving ChatGPT citations. Backlinks, traffic, and trust scores ranked highest.
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Marketers report news advertising outperforms campaign baselines by 60%
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Marketers report news advertising outperforms campaign baselines by 60%
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PPC Land
Marketers report news advertising outperforms campaign baselines by 60%
DoubleVerify survey of 1,970 marketing professionals reveals news environments deliver superior campaign results despite lingering concerns about content adjacency.
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Mueller: Background Video Loading Unlikely To Affect SEO via @sejournal, @MattGSouthern
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Mueller: Background Video Loading Unlikely To Affect SEO via @sejournal, @MattGSouthern
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Search Engine Journal
Mueller: Background Video Loading Unlikely To Affect SEO
Google's John Mueller says he doesn’t expect a noticeable SEO impact from a 100MB video that loads in the background after page content and images.
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From Organic Search To AI Answers: How To Redesign SEO Content Workflows via @sejournal, @rio_seo
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From Organic Search To AI Answers: How To Redesign SEO Content Workflows via @sejournal, @rio_seo
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Search Engine Journal
From Organic Search To AI Answers: How To Redesign SEO Content Workflows
Answer-driven results are redefining what visibility means and demanding a more strategic approach to content and brand expertise.
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The Alpha Is Not LLM Monitoring via @sejournal, @Kevin_Indig
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The Alpha Is Not LLM Monitoring via @sejournal, @Kevin_Indig
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Search Engine Journal
The Alpha Is Not LLM Monitoring
Exclusive data about the AI Search funding landscape reveals the true upside of the market – and potential down rounds.
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Paid Ad Scheduling Across Time Zones That Actually Works via @sejournal, @brookeosmundson
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Paid Ad Scheduling Across Time Zones That Actually Works via @sejournal, @brookeosmundson
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Search Engine Journal
Paid Ad Scheduling Across Time Zones That Actually Works
Improve PPC performance across time zones with smarter ad scheduling, data-driven timing, and automation that reaches audiences when they’re most ready to act.
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The Impact AI Is Having On The Marketing Ecosystem
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The Impact AI Is Having On The Marketing Ecosystem
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Search Engine Journal
The Impact AI Is Having On The Marketing Ecosystem
While the marketing game is changing, AI hasn't been the catalyst. The shift has been happening for years, we've just been slow to pick up on it.
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SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations via @sejournal, @MattGSouthern
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SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations via @sejournal, @MattGSouthern
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Search Engine Journal
SEO Pulse: ChatGPT Gets Shopping & What Drives AI Citations
This week’s SEO Pulse examines new data what drives AI citations, plus ChatGPT launches shopping research. Your quick catch-up on what practitioners need to know.
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Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over via @sejournal, @MattGSouthern
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Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over
Google's John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages. Starting fresh may be faster than recovering.
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Germany tests algorithmic transparency through landmark enforcement cases
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Germany tests algorithmic transparency through landmark enforcement cases
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PPC Land
Germany tests algorithmic transparency through landmark enforcement cases
Four German legal actions against X, TikTok, Amazon, and Meta probe platform algorithms under DSA, GDPR, and AI Act, establishing precedents for democratic accountability.
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Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion
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Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion
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PPC Land
Italy opens antitrust probe into Meta over WhatsApp AI chatbot exclusion
Italian competition authority launches precautionary measures against Meta for excluding rival AI chatbot providers from WhatsApp starting October 15, 2025.
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CNIL fines Vanity Fair publisher €750,000 for cookie violations
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CNIL fines Vanity Fair publisher €750,000 for cookie violations
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PPC Land
CNIL fines Vanity Fair publisher €750,000 for cookie violations
French data protection authority penalizes LES PUBLICATIONS CONDE NAST for depositing tracking cookies without consent and failing to honor user refusals.
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Indian court orders Google to remove URLs from search in defamation case
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Indian court orders Google to remove URLs from search in defamation case
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PPC Land
Indian court orders Google to remove URLs from search in defamation case
An Indian court ordered Google and Indian Kanoon to de-index dozens of news articles from search results on November 10, 2025, raising questions about content removal procedures and the right to privacy following acquittal in criminal cases.
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Meta's AI automation draws skepticism from advertisers despite performance claims
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Meta's AI automation draws skepticism from advertisers despite performance claims
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PPC Land
Meta's AI automation draws skepticism from advertisers despite performance claims
Marketing professionals question Meta's Advantage+ automation effectiveness as November 2024 concerns resurface following ongoing control tensions.
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IAB Australia releases affiliate program compliance framework
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IAB Australia releases affiliate program compliance framework
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PPC Land
IAB Australia releases affiliate program compliance framework
IAB Australia published guidelines for affiliate marketers on November 27, 2025, outlining standards for program integrity, fraud prevention, and transaction validation.
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European advertisers lack addressability expertise despite growing adoption
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European advertisers lack addressability expertise despite growing adoption
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PPC Land
European advertisers lack addressability expertise despite growing adoption
IAB Europe survey reveals 68% cite cross-platform data access as top challenge, while over half test Data Clean Rooms and Unified IDs across 27 markets.
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Amazon CTO outlines five tech predictions for 2026 from AI companions to quantum security
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Amazon CTO outlines five tech predictions for 2026 from AI companions to quantum security
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PPC Land
Amazon CTO outlines five tech predictions for 2026 from AI companions to quantum security
Amazon Chief Technology Officer Werner Vogels released his annual technology predictions on November 25, positioning 2026 as a transition year into an era where AI augments human capabilities rather than replacing them.
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VuePlanner integrates Sundogs to predict YouTube ad performance
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VuePlanner integrates Sundogs to predict YouTube ad performance
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PPC Land
VuePlanner integrates Sundogs to predict YouTube ad performance
YouTube planning platform adds creative scoring across 150+ attributes to forecast campaign outcomes before launch, enhancing AI-driven optimization capabilities.