New post by PPC Land 🔥
Mozilla Ads partners with Equativ for privacy-first programmatic
Continue reading »
Mozilla Ads partners with Equativ for privacy-first programmatic
Continue reading »
PPC Land
Mozilla Ads partners with Equativ for privacy-first programmatic
Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.
New post by PPC Land 🔥
Reddit launches WooCommerce integration for small business advertisers
Continue reading »
Reddit launches WooCommerce integration for small business advertisers
Continue reading »
PPC Land
Reddit launches WooCommerce integration for small business advertisers
Reddit introduced a direct integration with WooCommerce on November 12, 2025, providing millions of small-to-medium-sized e-commerce merchants streamlined access to its advertising platform.
New post by PPC Land 🔥
Retail media and CTV converge as shopping shifts to streaming
Continue reading »
Retail media and CTV converge as shopping shifts to streaming
Continue reading »
PPC Land
Retail media and CTV converge as shopping shifts to streaming
IAB Europe analysis examines data-driven targeting synergies between retail media networks and connected television advertising platforms across Europe.
New post by PPC Land 🔥
Swiss cities Olten and Solothurn gain digital screens with emergency alert capabilities
Continue reading »
Swiss cities Olten and Solothurn gain digital screens with emergency alert capabilities
Continue reading »
PPC Land
Swiss cities Olten and Solothurn gain digital screens with emergency alert capabilities
APG|SGA deploys 32 digital displays across two municipalities, enabling authorities to override commercial content during emergencies while providing residents with cultural information and public announcements.
New post by PPC Land 🔥
Vodafone withdraws from public internet exchanges in Germany
Continue reading »
Vodafone withdraws from public internet exchanges in Germany
Continue reading »
PPC Land
Vodafone withdraws from public internet exchanges in Germany
Vodafone exits public peering at DE-CIX and other neutral internet exchange points, shifting to volume-based pricing model through Berlin provider.
New post by PPC Land 🔥
NFL betting apps face install decline as fantasy platforms surge
Continue reading »
NFL betting apps face install decline as fantasy platforms surge
Continue reading »
PPC Land
NFL betting apps face install decline as fantasy platforms surge
Sports betting apps recorded 39% fewer installs during the 2025 NFL season's first 14 weeks, while fantasy platforms achieved 40% user growth and 106% revenue gains.
New post by PPC Land 🔥
Viant Technology surpasses Q3 earnings estimates with CTV growth
Continue reading »
Viant Technology surpasses Q3 earnings estimates with CTV growth
Continue reading »
PPC Land
Viant Technology surpasses Q3 earnings estimates with CTV growth
Programmatic advertising platform reports 46% of advertiser spend came from connected television in third quarter 2025.
New post by PPC Land 🔥
YouTube clarifies ad policy for non-monetized Partner Program videos
Continue reading »
YouTube clarifies ad policy for non-monetized Partner Program videos
Continue reading »
PPC Land
YouTube clarifies ad policy for non-monetized Partner Program videos
YouTube Partner Program members who disable monetization on videos will not see ads on that content, platform liaison confirms on November 12.
New post by PPC Land 🔥
Google launches Ads and Analytics Advisors for all English accounts
Continue reading »
Google launches Ads and Analytics Advisors for all English accounts
Continue reading »
PPC Land
Google launches Ads and Analytics Advisors for all English accounts
Google rolls out AI-powered Ads Advisor and Analytics Advisor to all English-language accounts in December 2025, bringing Gemini-based campaign optimization to advertisers.
New post by PPC Land 🔥
EU prepares probe into Google's site reputation abuse policy
Continue reading »
EU prepares probe into Google's site reputation abuse policy
Continue reading »
PPC Land
EU prepares probe into Google's site reputation abuse policy
The European Commission plans to investigate claims that Google demoted publishers who carry paid promotional content under its Digital Markets Act.
New post by Search Engine Journal 🔥
OpenAI Releases GPT-5.1 With Improved Instruction Following via @sejournal, @MattGSouthern
Continue reading »
OpenAI Releases GPT-5.1 With Improved Instruction Following via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
OpenAI Releases GPT-5.1 With Improved Instruction Following
OpenAI released GPT-5.1 Instant and Thinking models with improved instruction following and adaptive reasoning.
New post by PPC Land 🔥
Amazon launches closed beta for AI agent advertising integration
Continue reading »
Amazon launches closed beta for AI agent advertising integration
Continue reading »
PPC Land
Amazon launches closed beta for AI agent advertising integration
Amazon Ads debuts MCP Server enabling natural language interactions with advertising APIs through standardized protocol for AI agents and models.
New post by PPC Land 🔥
Amazon introduces fractional share of voice for homepage hero ads
Continue reading »
Amazon introduces fractional share of voice for homepage hero ads
Continue reading »
PPC Land
Amazon introduces fractional share of voice for homepage hero ads
Amazon's homepage hero package now offers advertisers five new share of voice options and audience-specific targeting with full-screen redesigned placements.
New post by Search Engine Journal 🔥
Why WordPress 6.9 Abilities API Is Consequential And Far-Reaching via @sejournal, @martinibuster
Continue reading »
Why WordPress 6.9 Abilities API Is Consequential And Far-Reaching via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Why WordPress 6.9 Abilities API Is Consequential And Far-Reaching
WordPress 6.9 will introduce the Abilities API, which enables the development of advanced AI integrations in WordPress sites.
New post by Search Engine Journal 🔥
Overcoming Skepticism In Brand Mention And Link Building Campaigns via @sejournal, @martinibuster
Continue reading »
Overcoming Skepticism In Brand Mention And Link Building Campaigns via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Overcoming Skepticism In Brand Mention And Link Building Campaigns
How to leverage two easy concepts for successful link building and brand mention campaigns
New post by Search Engine Journal 🔥
Secrets Of A Wildly Successful Website via @sejournal, @martinibuster
Continue reading »
Secrets Of A Wildly Successful Website via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Secrets Of A Wildly Successful Website
The creator of the Flying Spaghetti Monster site shares how their site became wildly successful.
New post by Search Engine Journal 🔥
Data Shows How AI Overviews Is Ranking Shopping Keywords via @sejournal, @martinibuster
Continue reading »
Data Shows How AI Overviews Is Ranking Shopping Keywords via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Data Shows How AI Overviews Is Ranking Shopping Keywords
BrightEdge's data suggests that AI Overviews will play a critical shopping comparison role in November through early December.
New post by Search Engine Journal 🔥
Ask A PPC: How To Protect A Budget From Competitor-Branded Terms via @sejournal, @navahf
Continue reading »
Ask A PPC: How To Protect A Budget From Competitor-Branded Terms via @sejournal, @navahf
Continue reading »
Search Engine Journal
Ask A PPC: How To Protect A Budget From Competitor-Branded Terms
The difference between wasted clicks and profitable intent often comes down to selective negatives and disciplined bidding.
New post by Google Ads & Commerce 🔥
Let AI do the hard parts of your holiday shopping
Continue reading »
Let AI do the hard parts of your holiday shopping
Continue reading »
Google
Let AI do the hard parts of your holiday shopping
Learn more about new AI Google Shopping tools, including agentic checkout.