New post by PPC Land 🔥
Google Merchant Center adds audience targeting for Shopping promotions
Continue reading »
Google Merchant Center adds audience targeting for Shopping promotions
Continue reading »
PPC Land
Google Merchant Center adds audience targeting for Shopping promotions
Google Merchant Center introduced audience targeting options for promotions on November 6, 2025, enabling retailers to segment offers by new customers and location.
New post by PPC Land 🔥
Meta charged suspected fraudsters premium rates while earning billions from scam ads
Continue reading »
Meta charged suspected fraudsters premium rates while earning billions from scam ads
Continue reading »
PPC Land
Meta charged suspected fraudsters premium rates while earning billions from scam ads
Meta projected $16 billion in 2024 revenue from scam ads while charging suspected fraudsters higher prices through penalty bids, internal documents reveal.
New post by PPC Land 🔥
Fubo Channel Store launches with direct-to-consumer streaming plans
Continue reading »
Fubo Channel Store launches with direct-to-consumer streaming plans
Continue reading »
PPC Land
Fubo Channel Store launches with direct-to-consumer streaming plans
Fubo Channel Store debuts November 5, 2025, offering standalone plans from MGM+, Starz, Paramount+, DAZN One, Hallmark+ and regional sports networks without base subscription.
New post by PPC Land 🔥
HBO Max prepares January 2026 launch in Germany as Sky partnership ends
Continue reading »
HBO Max prepares January 2026 launch in Germany as Sky partnership ends
Continue reading »
PPC Land
HBO Max prepares January 2026 launch in Germany as Sky partnership ends
Warner Bros. Discovery targets early 2026 German market entry for HBO Max streaming service after 15-year Sky distribution agreement expires, positioning platform third behind Netflix and Prime Video.
New post by PPC Land 🔥
Smartly research reveals 92% of marketers say AI reshapes customer engagement
Continue reading »
Smartly research reveals 92% of marketers say AI reshapes customer engagement
Continue reading »
PPC Land
Smartly research reveals 92% of marketers say AI reshapes customer engagement
Smartly's 2026 Digital Trends Report shows 92% of marketers agree AI transforms customer engagement while precision-first marketers waste 27% less budget.
New post by PPC Land 🔥
Google and Epic propose Android settlement modifying antitrust injunction
Continue reading »
Google and Epic propose Android settlement modifying antitrust injunction
Continue reading »
PPC Land
Google and Epic propose Android settlement modifying antitrust injunction
Google and Epic Games filed November 4 seeking court approval for settlement modifying Android app distribution remedies through 2032 with fee caps.
New post by PPC Land 🔥
LLM tracking tools face accuracy crisis from personalization features
Continue reading »
LLM tracking tools face accuracy crisis from personalization features
Continue reading »
PPC Land
LLM tracking tools face accuracy crisis from personalization features
Personalization in ChatGPT and other AI platforms creates major challenges for LLM tracking tools as responses vary by user location and preferences.
New post by PPC Land 🔥
LLMs achieve 90% accuracy in replicating consumer purchase intent
Continue reading »
LLMs achieve 90% accuracy in replicating consumer purchase intent
Continue reading »
PPC Land
LLMs achieve 90% accuracy in replicating consumer purchase intent
Research demonstrates semantic similarity method enables language models to simulate consumer surveys with unprecedented fidelity while cutting billions in research costs.
New post by PPC Land 🔥
Amazon introduces fees for third-party developer API access in 2026
Continue reading »
Amazon introduces fees for third-party developer API access in 2026
Continue reading »
PPC Land
Amazon introduces fees for third-party developer API access in 2026
Amazon charges $1,400 annual subscription plus monthly fees for Selling Partner API access starting January 2026, ending decades of free service.
New post by PPC Land 🔥
Podcast advertising spending surges 26% as Gaming industry leads growth
Continue reading »
Podcast advertising spending surges 26% as Gaming industry leads growth
Continue reading »
PPC Land
Podcast advertising spending surges 26% as Gaming industry leads growth
Podcast advertising spending surged 26% year-over-year in Q3 2025, with Gaming industry spending jumping 59% and 1,689 new brands entering the channel for the first time.
New post by PPC Land 🔥
Specialty streaming services form global coalition to influence platform regulation
Continue reading »
Specialty streaming services form global coalition to influence platform regulation
Continue reading »
PPC Land
Specialty streaming services form global coalition to influence platform regulation
Fifteen specialized streaming platforms across genres establish Beyond Mainstream alliance to advocate for proportionate regulatory treatment and content access.
New post by PPC Land 🔥
Amazon sues Perplexity over covert AI agent access to marketplace
Continue reading »
Amazon sues Perplexity over covert AI agent access to marketplace
Continue reading »
PPC Land
Amazon sues Perplexity over covert AI agent access to marketplace
Amazon filed federal lawsuit against Perplexity on November 4, 2025, alleging the AI startup's Comet browser violated computer fraud laws through unauthorized access.
New post by PPC Land 🔥
LiveRamp donates User Context Protocol to IAB Tech Lab for agentic advertising
Continue reading »
LiveRamp donates User Context Protocol to IAB Tech Lab for agentic advertising
Continue reading »
PPC Land
LiveRamp donates User Context Protocol to IAB Tech Lab for agentic advertising
LiveRamp transferred the User Context Protocol to IAB Tech Lab on November 3, enabling standardized embedding exchanges between autonomous advertising agents.
New post by PPC Land 🔥
Australian regulator launches Black Friday advertising sweep targeting retail pricing tactics
Continue reading »
Australian regulator launches Black Friday advertising sweep targeting retail pricing tactics
Continue reading »
PPC Land
Australian regulator launches Black Friday advertising sweep targeting retail pricing tactics
ACCC announced Black Friday enforcement sweep on November 10 targeting misleading pricing claims including countdown timers, site-wide sales exclusions, and strikethrough prices.
New post by PPC Land 🔥
US software startups accelerate ahead of Europe, Stripe data shows
Continue reading »
US software startups accelerate ahead of Europe, Stripe data shows
Continue reading »
PPC Land
US software startups accelerate ahead of Europe, Stripe data shows
Stripe CEO reveals US software startups now grow significantly faster than European peers since mid-2023, driven by faster technology adoption patterns.
New post by Search Engine Journal 🔥
A Step-By-Step AEO Guide For Growing AI Citations & Visibility via @sejournal, @fthead9
Continue reading »
A Step-By-Step AEO Guide For Growing AI Citations & Visibility via @sejournal, @fthead9
Continue reading »
Search Engine Journal
A Step-By-Step AEO Guide For Growing AI Citations & Visibility
Discover the content that AI engines value and how to build a blueprint for optimizing your website for AI citations.
New post by PPC Land 🔥
Australia implements world's strictest social media ban for under-16s
Continue reading »
Australia implements world's strictest social media ban for under-16s
Continue reading »
PPC Land
Australia implements world's strictest social media ban for under-16s
Australia bans social media for children under 16 starting December 10, 2025, affecting Facebook, Instagram, TikTok, YouTube, Reddit, and Kick, with platforms facing $49.5M fines.
New post by Search Engine Journal 🔥
Automattic Disputes Use Of Word “Automatic” For WordPress Product via @sejournal, @martinibuster
Continue reading »
Automattic Disputes Use Of Word “Automatic” For WordPress Product via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Automattic Disputes Use Of Word “Automatic” For WordPress Product
Automattic challenged WordPress developer Kevin Geary over his use of the word “Automatic” in the name of his CSS framework.
New post by Search Engine Journal 🔥
Black Friday 2025: Tips To Boost Your Holiday PPC Performance (Get Ready Now) via @sejournal, @brookeosmundson
Continue reading »
Black Friday 2025: Tips To Boost Your Holiday PPC Performance (Get Ready Now) via @sejournal, @brookeosmundson
Continue reading »
Search Engine Journal
Black Friday 2025: Tips To Boost Your Holiday PPC Performance (Get Ready Now)
Get your PPC campaigns ready for the busiest shopping season with practical, performance-focused steps to prepare before Black Friday traffic surges.
New post by Search Engine Journal 🔥
‘Where Love Lives’: The John Lewis Winning Formula Returns via @sejournal, @gregjarboe
Continue reading »
‘Where Love Lives’: The John Lewis Winning Formula Returns via @sejournal, @gregjarboe
Continue reading »
Search Engine Journal
‘Where Love Lives’: The John Lewis Christmas Winning Formula Returns
John Lewis’s 2025 Christmas ad blends nostalgia and emotion to create its most engaging festive campaign in years. Here’s what marketers can learn from it.