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Ecuador establishes framework for legitimate interest data processing
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Ecuador establishes framework for legitimate interest data processing
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Ecuador establishes framework for legitimate interest data processing
Ecuador's data protection superintendent issues comprehensive regulations on November 7 requiring documented balancing tests before companies can process personal data based on legitimate interest.
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Germany pushes for sweeping data protection simplification beyond EU proposal
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Germany pushes for sweeping data protection simplification beyond EU proposal
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Germany pushes for sweeping data protection simplification beyond EU proposal
Germany calls for broad GDPR reforms including AI training exemptions, reduced access rights, and pseudonymization changes in policy document dated October 23, 2025.
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Independent tests show AI Max underperforms traditional match types
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Independent tests show AI Max underperforms traditional match types
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PPC Land
Independent tests show AI Max underperforms traditional match types
Analysis of 250+ campaigns reveals AI Max delivers conversions at 35% lower ROAS than other match types, contradicting Google's efficiency claims.
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Retail imports forecast to slow as holiday inventory reaches stores
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Retail imports forecast to slow as holiday inventory reaches stores
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Retail imports forecast to slow as holiday inventory reaches stores
NRF projects November-December port volumes will drop 14-18% year-over-year as retailers complete tariff-driven frontloading ahead of 2025 holiday season.
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Warner Bros. Discovery reaches 128 million subscribers in Q3 2025
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Warner Bros. Discovery reaches 128 million subscribers in Q3 2025
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Warner Bros. Discovery reaches 128 million subscribers in Q3 2025
Warner Bros. Discovery added 2.3 million subscribers in Q3 2025, reported $2.5 billion adjusted EBITDA with streaming contributing $1.3 billion annually amid separation plans.
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IAB Croatia releases comprehensive influencer marketing disclosure guidelines
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IAB Croatia releases comprehensive influencer marketing disclosure guidelines
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IAB Croatia releases comprehensive influencer marketing disclosure guidelines
IAB Croatia published guidelines for influencer marketing transparency on November 3, 2025, establishing self-regulation standards for content creators and advertisers.
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ID5 acquires TrueData to strengthen global identity infrastructure
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ID5 acquires TrueData to strengthen global identity infrastructure
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ID5 acquires TrueData to strengthen global identity infrastructure
ID5 acquires US-based identity graph company TrueData, combining complementary technologies to create comprehensive privacy-focused solution for digital advertising.
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Yelp reports Q3 2025 revenue of $376 million amid economic headwinds
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Yelp reports Q3 2025 revenue of $376 million amid economic headwinds
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Yelp reports Q3 2025 revenue of $376 million amid economic headwinds
Yelp's third quarter 2025 revenue reached a record $376 million, up 4% year-over-year, as services categories drove growth despite macroeconomic challenges affecting restaurants.
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Semrush quadruples affiliate sign-ups after switching to impact.com platform
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Semrush quadruples affiliate sign-ups after switching to impact.com platform
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Semrush quadruples affiliate sign-ups after switching to impact.com platform
Semrush migrated over 1,000 partners from its proprietary system to impact.com, achieving 400% increase in new sign-ups within six months through modern attribution.
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The Trade Desk beats forecasts with $739 million despite Amazon competition
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The Trade Desk beats forecasts with $739 million despite Amazon competition
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The Trade Desk beats forecasts with $739 million despite Amazon competition
Trade Desk reports $739M Q3 revenue, beating forecasts by $19.45M as CEO dismisses Amazon competition, arguing 97-99% of Amazon ads target owned inventory.
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BuzzFeed shifts away from Google, Facebook as direct traffic hits 63%
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BuzzFeed shifts away from Google, Facebook as direct traffic hits 63%
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BuzzFeed shifts away from Google, Facebook as direct traffic hits 63%
Digital media company reports 17% revenue decline while reducing reliance on platform referrals amid industry-wide traffic challenges.
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News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue
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News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue
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News Corp reports AI content partnerships as digital subscriptions reach 62% of revenue
News Corp's Q1 fiscal 2026 shows 2% revenue growth to $2.14B, AI licensing momentum, accelerated buybacks, and expanding digital subscriptions across Dow Jones properties.
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Agency CEO launches public apology campaign for inflated ROAS metrics
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Agency CEO launches public apology campaign for inflated ROAS metrics
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Agency CEO launches public apology campaign for inflated ROAS metrics
Performance marketing agency Silverback Strategies launches Last Click Addiction campaign as CEO Neil Welsh apologizes for industry's reliance on broken attribution models.
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European Commission proposes major GDPR changes for AI and data processing
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European Commission proposes major GDPR changes for AI and data processing
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European Commission proposes major GDPR changes for AI and data processing
The proposed Digital Omnibus amendments would reshape personal data protection by narrowing sensitive data definitions, expanding AI training exemptions, and restricting data subject access rights.
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Google Merchant Center adds audience targeting for Shopping promotions
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Google Merchant Center adds audience targeting for Shopping promotions
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Google Merchant Center adds audience targeting for Shopping promotions
Google Merchant Center introduced audience targeting options for promotions on November 6, 2025, enabling retailers to segment offers by new customers and location.
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Meta charged suspected fraudsters premium rates while earning billions from scam ads
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Meta charged suspected fraudsters premium rates while earning billions from scam ads
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Meta charged suspected fraudsters premium rates while earning billions from scam ads
Meta projected $16 billion in 2024 revenue from scam ads while charging suspected fraudsters higher prices through penalty bids, internal documents reveal.
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Fubo Channel Store launches with direct-to-consumer streaming plans
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Fubo Channel Store launches with direct-to-consumer streaming plans
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Fubo Channel Store launches with direct-to-consumer streaming plans
Fubo Channel Store debuts November 5, 2025, offering standalone plans from MGM+, Starz, Paramount+, DAZN One, Hallmark+ and regional sports networks without base subscription.
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HBO Max prepares January 2026 launch in Germany as Sky partnership ends
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HBO Max prepares January 2026 launch in Germany as Sky partnership ends
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HBO Max prepares January 2026 launch in Germany as Sky partnership ends
Warner Bros. Discovery targets early 2026 German market entry for HBO Max streaming service after 15-year Sky distribution agreement expires, positioning platform third behind Netflix and Prime Video.
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Smartly research reveals 92% of marketers say AI reshapes customer engagement
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Smartly research reveals 92% of marketers say AI reshapes customer engagement
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Smartly research reveals 92% of marketers say AI reshapes customer engagement
Smartly's 2026 Digital Trends Report shows 92% of marketers agree AI transforms customer engagement while precision-first marketers waste 27% less budget.