Amazon launches fixed-price advertising for branded keywords in October 2025, enabling brands to secure Sponsored Brands top-of-search placements through API access.

Former Google employee discusses three advertising practices once recommended to clients that digital marketers should now avoid in search campaigns.

Meta will require select advertisers targeting Thai audiences to verify beneficiaries and payers, with designations displayed in ads and the Ad Library.

Display & Video 360 API October 2025 update introduces asset creation for YouTube and Demand Gen ads, AdGroupAd retrieval, policy review fields, and SDF v9.1 and v9.2 support.

DOUGLAS selects independent measurement provider to track campaign performance across digital and television channels in Germany, Austria, and Switzerland.

Forrester predicts 33% of companies will harm customer experiences with premature AI deployment in 2026 as display ad budgets face 30% cuts and privacy lawsuits surge 20%.

An IAB report finds AI speeds discovery but adds steps, sending shoppers to retailers, search, reviews, and forums to verify details before buying.

Adobe announced October 28 new GenStudio capabilities including Firefly Foundry custom models, advertising platform integrations, and AI-powered content scaling tools.

Adobe launches conversational AI assistant in Express on October 28, enabling creators to design and edit content through natural language interactions.

Meta introduces Advantage+ catalog ads and carousel formats to Threads on October 28, 2025, expanding creative options for the platform's 400 million users.

Learn why an audit is essential for addressing the AI visibility gap and driving organic traffic to your site.

Learn how to build SEO campaigns that win links, brand mentions, and authority with proven digital PR strategies.

A step-by-step guide to auditing your local SEO presence with strategies to improve authority, visibility, and conversions across Google, AI Mode, and map results.

Breaking down the Google Leak to show you exactly how black the Discover Box really is (hint, it's not).

French ad tech firm Criteo exits France for Luxembourg to bypass merger restrictions, clearing path for U.S. buyers while posting $470 million quarterly revenue.

New undocumented user agent "GeminiiOS" discovered by analyst identifies traffic from Gemini's iOS app WebView, exposing measurement gaps in Google's AI traffic.

Custom GPTs can refine SEO workflows when built with clear scope, validated problems, and a product mindset grounded in business impact.

Google expanded its Ads Transparency Center to include political advertisements, enabling users to search and analyze political campaigns worldwide with spending data and creative details.

Pomelli, a Google Labs & DeepMind AI experiment, builds a "Business DNA" from your site and generates editable branded campaign assets for small businesses.

G2 partners with Reddit to help B2B software brands extend verified profiles to Reddit Pro accounts, addressing AI search shifts and community engagement challenges.

Wunderkind introduced Audiences for Meta on October 29, 2025, enabling brands to sync first-party identity data with Meta Ads Manager for precision targeting.