AdRoll announces 200 brands activated Experian audiences across web and CTV campaigns since April 2025, signaling growing demand for accurate customer targeting.

Pinterest introduced AI-powered board upgrades on October 27, 2025, adding personalized tabs, styling tools, and curated boards to help users shop and discover content.

Plan and optimize your Meta ads for Black Friday and Cyber Monday. Learn how to structure campaigns, creative, and offers for best results.

OpenAI is telling companies that “relationship building” with AI has limits. Emotional dependence on ChatGPT is considered a safety risk, with new guardrails in place.

YouTube launched Ask Studio, an AI assistant in YouTube Studio that analyzes channel data to surface comment insights, performance analysis, and content ideas.

Bruno Furnari joins AudienceProject as CPO to advance independent cross-media measurement amid fragmentation and AI transformation in advertising technology.

xAI's Grokipedia debuts with 885,279 articles in version 0.1, positioning itself as an AI-powered alternative to Wikipedia with enhanced features.

Cloudflare announced new top-level domain insights on Radar on October 27, 2025, with DNS magnitude metrics and certificate transparency data for 1,400+ domains.

RTL AdAlliance announced on October 27, 2025, a strategic agreement with ORF-Enterprise to sell ORF's complete video inventory internationally through its platform.

SiriusXM announces multi-year exclusive agreement with MrBallen podcast on October 27, 2025. Deal includes YouTube channel distribution and ad sales rights.

Search Console Insights now uses AI to group similar search queries, helping site owners analyze user intent patterns and traffic trends more effectively.

Privacy group noyb files criminal complaint against Clearview AI executives on October 28, 2025, after company ignores over 100 million euros in European fines.

Discover the latest trends, tips, and strategies in SEO and PPC marketing. Our curated articles offer in-depth analysis, practical advice, and actionable insights to elevate your digital marketing efforts.

Google's John Mueller advised against leaving canonicals to chance, saying hope isn't an SEO strategy.

The right choice between content refreshes and new pages depends on how each option serves your audience and search visibility.

A new feature called Limited Spend on Excluded Placements allows Meta to spend up to 5% of your budget on excluded placements.

Evergreen topics drop in value while additive content gains.

Microsoft and OpenAI signed a deal extending Microsoft's rights to OpenAI models through 2032, confirming a 27% stake worth $135B

Southern District of New York grants summary judgment on October 27, binding Google to Virginia court findings on monopolization and unlawful tying.

Industry criticism grows as automated systems show inconsistent performance, with practitioners citing accuracy issues that challenge fundamental deployment strategies across marketing platforms.