European Commission preliminarily finds TikTok and Meta violated DSA transparency obligations on October 24, 2025, affecting researcher data access and content moderation.

OOH advertising achieves $7.58 marginal ROI despite accounting for less than 1% of media budgets, outperforming saturated channels like search and social.

Swedish programmatic ad spending hit 4.7 billion kronor in 2024, with online video surpassing banners for the first time and growth expected to continue through 2026.

After years of advertisers paying for "brand safety" that only checked keywords, the Media Rating Council issues policy requiring actual content analysis.

Florida's attorney general demands records from gaming platform as investigations reveal alleged failures in protecting minors from predators and harmful content.

Over half of marketers report unchanged confidence in measurement accuracy year-over-year, with 60% facing internal skepticism that puts budgets at risk.

Amazon Ads announced open beta for unified advertiser accounts, enabling single-login access to all advertising products across regions during UK and EU roadshow.

Two advertising technology companies announced integration addressing fragmented video production and campaign execution, particularly for Connected TV advertising.

Perplexity denied training models after Reddit's October 22 lawsuit, while Cloudflare documented the company using stealth crawlers to evade protections.

Campaigns must maintain minimum $50 daily budget and avoid budget limitations before upgrading to AI Max for Search, according to Advanced AI Powered Advertising Webinar.

Index Exchange announced Transparent Dynamic Take Rates on October 23, 2025, adjusting per-impression pricing to optimize publisher yield with 4% revenue gains.

Google Ads celebrates its 25th anniversary in October 2025, marking a transformation from pay-per-click pricing to AI-powered automation across search advertising.

JCDecaux Norge AS renews exclusive advertising contract with Bane NOR for 4+2+2 years, covering all Norwegian railway stations including Oslo Central Station.

Prebid Mobile SDK 3.0 integration resulted in up to 10% CPM uplift for WetterOnline within two weeks, as SDK 4.0 development focuses on transparency and flexibility.

Polish television audiences spent more time with traditional broadcasting and less with streaming services during September 2025, according to Nielsen's latest report.

Magnite announced advanced ad podding technology on October 24, 2025, applying machine learning to optimize commercial breaks as CTV spending reaches $46.9 billion.

Cloudflare, Visa and Mastercard introduce authentication protocols to help merchants distinguish legitimate AI shopping agents from malicious bots through cryptographic verification.

Microsoft Clarity launched city and state analytics on dashboard cards October 22, enabling regional traffic analysis without filter navigation for local businesses.

Imagine Lens removes subscription requirement for text-to-image AR feature after launching to Snapchat+ subscribers in September, expanding internationally.

Dutch Data Protection Authority releases second AI literacy guide with four-step framework as organizations struggle with compliance ahead of AI Act enforcement.

Monday.com executives acknowledged reduced search traffic from Google's algorithm updates and AI Overviews during Q2 2025 earnings call, affecting SMB customer acquisition.