Nativo expands beyond native formats with standard IAB display units, enabling advertisers to manage multiple ad types through single platform announced October 15.

In a WSJ interview, Google’s VP of Search Liz Reid says ranking has been adjusted to surface more short-form video, forums, and UGC.

Statista CEO announces 80 layoffs as data company shifts toward automation, affecting content team while Q4 2024 growth reached 18% year-over-year.

Digital 2026 report reveals 5.66 billion social media users with 259 million new identities added. AI adoption exceeds 1 billion monthly users while ad spend climbs.

Adobe introduces LLM Optimizer on October 14, helping businesses track and improve their presence across AI-powered search platforms and chatbots.

Bing now supports the data-nosnippet HTML attribute, letting websites exclude specific page sections from search snippets and AI-generated answers in Bing.

New method costs $18 instead of $10,000 while improving AI performance on math and search tasks.

Ad Context Protocol introduces unified interface for AI agents on October 15, 2025, enabling cross-platform campaign management through Model Context Protocol.

10Web enables users to easily generate a working WordPress site with prompt, then refine it in chat.

Protecting brand integrity in PPC means aligning placements, creative, and budgets with values while preserving performance at scale.

Measuring brand visibility in the answer layer above search.

Meta announced three recent changes to Engaged-View Attribution. Here's what you need to know...

DoubleVerify expands AI-powered brand suitability measurement to Meta Threads feed globally, providing advertisers transparency and contextual analysis.

National Retail Federation survey shows consumers plan to spend $890.49 per person on holiday items, second-highest on record, with tariff concerns driving behavior.

YouTube requires channels to reach 100,000 subscribers before applying for verification badges that distinguish official creators from similar names.

Meta introduces default option to spend up to 5% of budget on each excluded placement in sales and leads campaigns, activated by default unless advertisers manually opt out.

California's SB-243, signed October 13, 2025, mandates companion chatbots disclose artificial nature to prevent users believing they're talking to humans.

Google appears to be testing a “Copy post” option that lets businesses share one update across multiple Google Business Profiles.

RTL Technology develops standalone server cluster to support Sidekicks agentic AI platform without external cloud reliance, advancing automation across media workflows.

Amazon will report transaction data and revenue to Chinese tax authorities quarterly starting October 31, 2025, marking the end of tax gray zones for Chinese cross-border sellers.