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Yoast Announces New AI Visibility Tool via @sejournal, @martinibuster
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Yoast Announces New AI Visibility Tool via @sejournal, @martinibuster
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Search Engine Journal
Yoast Announces New AI Visibility Tool
Yoast is rolling out a new AI visibility tool that tracks brand mentions, performs sentiment analysis, and benchmarks competitors.
New post by Search Engine Journal 🔥
Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I Audit Them? via @sejournal, @HelenPollitt1
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Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I Audit Them? via @sejournal, @HelenPollitt1
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Search Engine Journal
Ask An SEO: What Are The Most Common Hreflang Mistakes & How Do I Audit Them?
From invalid codes to missing return tags, discover the key hreflang errors that break international SEO and how to avoid them.
New post by Search Engine Journal 🔥
Moving Beyond E-E-A-T: Branding, Survival And The State Of SEO
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Moving Beyond E-E-A-T: Branding, Survival And The State Of SEO
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Search Engine Journal
Moving Beyond E-E-A-T: Branding, Survival And The State Of SEO
Explore branding and the state of SEO with expert insights from guest Mordy Oberstein and host Katie Morton, as they discuss building authentic connections in a digital world.
New post by Search Engine Journal 🔥
Vector Index Hygiene: A New Layer Of Technical SEO via @sejournal, @DuaneForrester
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Vector Index Hygiene: A New Layer Of Technical SEO via @sejournal, @DuaneForrester
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Search Engine Journal
Vector Index Hygiene: A New Layer Of Technical SEO
How clean chunks and embeddings decide if your content gets retrieved in AI answers.
New post by Search Engine Journal 🔥
How AI Is Redefining Search And What Leaders Must Do Now via @sejournal, @TaylorDanRW
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How AI Is Redefining Search And What Leaders Must Do Now via @sejournal, @TaylorDanRW
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Search Engine Journal
How AI Is Redefining Search And What Leaders Must Do Now
AI disruption isn’t the end of SEO but a call for leaders to rethink visibility, measure differently, and adapt strategies for an uncertain future.
New post by PPC Hero 🔥
Rethinking Paid Search: Diversification as the Future of Fair Advertising
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Rethinking Paid Search: Diversification as the Future of Fair Advertising
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New post by PPC Land 🔥
AudienceProject launches direct Netflix integration for campaign measurement
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AudienceProject launches direct Netflix integration for campaign measurement
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PPC Land
AudienceProject launches direct Netflix integration for campaign measurement
AudienceProject introduces independent audience measurement for Netflix campaigns across five European markets, enabling cross-media campaign analysis.
New post by PPC Land 🔥
Gemini replaces Assistant on smart home devices, opens camera program
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Gemini replaces Assistant on smart home devices, opens camera program
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PPC Land
Gemini replaces Assistant on smart home devices, opens camera program
Gemini for Home launches October 1, replacing Google Assistant on speakers and displays while introducing new AI camera program with Walmart partnership.
New post by PPC Land 🔥
Brand marketing shown to drive up to 6x greater long-term sales impact
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Brand marketing shown to drive up to 6x greater long-term sales impact
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PPC Land
Brand marketing shown to drive up to 6x greater long-term sales impact
New research from TransUnion and MMA Global reveals brand campaigns lift favorability by 24% and drive conversion rates up to 4.7x higher among favorable consumers.
New post by PPC Land 🔥
AudienceProject outlines Q4 roadmap with Trade Desk integration and Poland expansion
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AudienceProject outlines Q4 roadmap with Trade Desk integration and Poland expansion
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PPC Land
AudienceProject outlines Q4 roadmap with Trade Desk integration and Poland expansion
Cross-media measurement platform announces benchmarking tools, expanded Amazon Ads coverage, and enhanced report builder alongside international market growth.
New post by PPC Land 🔥
Utiq and Visoon launch consent-based identifiers for TV advertising
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Utiq and Visoon launch consent-based identifiers for TV advertising
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PPC Land
Utiq and Visoon launch consent-based identifiers for TV advertising
Utiq partners with Visoon to introduce telco-powered identifiers for HbbTV and CTV, enabling cross-platform measurement while maintaining user consent protocols.
New post by PPC Land 🔥
IAB lowers 2025 US ad spend forecast as tariff concerns mount
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IAB lowers 2025 US ad spend forecast as tariff concerns mount
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PPC Land
IAB lowers 2025 US ad spend forecast as tariff concerns mount
IAB reduced its 2025 US advertising spend projection to 5.7% growth from 7.3% as buyers grapple with tariff impacts on automotive, retail, and consumer electronics sectors.
New post by Search Engine Journal 🔥
Perplexity Launches Comet Browser For Free Worldwide via @sejournal, @MattGSouthern
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Perplexity Launches Comet Browser For Free Worldwide via @sejournal, @MattGSouthern
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Search Engine Journal
Perplexity Launches Comet Browser For Free Worldwide
Perplexity released its Comet browser free to the public after a limited beta. The free browser includes built-in AI assistant features.
New post by Search Engine Journal 🔥
W3C Rolls Out A New Evocative Logo via @sejournal, @martinibuster
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W3C Rolls Out A New Evocative Logo via @sejournal, @martinibuster
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Search Engine Journal
W3C Rolls Out A New Evocative Logo
The World Wide Web Consortium (W3C) unveiled a new polysemic logo, a logo purposely designed to be evocative.
New post by PPC Land 🔥
Trade Desk launches OpenAds to counter supply chain manipulation
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Trade Desk launches OpenAds to counter supply chain manipulation
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PPC Land
Trade Desk launches OpenAds to counter supply chain manipulation
Trade Desk responds to Prebid transaction ID changes with OpenAds auction platform and forked wrapper, escalating supply chain transparency battle.
New post by PPC Land 🔥
Lemonlight launches AI commercial service for enterprise brands
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Lemonlight launches AI commercial service for enterprise brands
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PPC Land
Lemonlight launches AI commercial service for enterprise brands
Video production company delivers scripted AI-powered commercials in days at 60% lower cost with producer oversight through global network.