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Klarna solves profitability puzzle through millions in ads business
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Klarna solves profitability puzzle through millions in ads business
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PPC Land
Klarna solves profitability puzzle through millions in ads business
Klarna Ads business reached $180 million in revenue as the company positions high-margin ads solutions to offset credit losses and drive path to profitability ahead of IPO.
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Google's app store monopoly faces setback as court denies stay request
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Google's app store monopoly faces setback as court denies stay request
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PPC Land
Google's app store monopoly faces setback as court denies stay request
U.S. Court of Appeals for the Ninth Circuit rejects Google's attempt to delay implementation of permanent injunction from Epic Games antitrust case while preserving compliance timelines for key provisions.
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Google eliminates n=100 SERP parameter forcing cost increases for SEO tools
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Google eliminates n=100 SERP parameter forcing cost increases for SEO tools
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PPC Land
Google eliminates n=100 SERP parameter forcing cost increases for SEO tools
The search giant removes bulk search result access, requiring 10 separate requests instead of one for 100 results on September 14, 2025.
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FTC probes Amazon and Google over search ad pricing disclosures
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FTC probes Amazon and Google over search ad pricing disclosures
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PPC Land
FTC probes Amazon and Google over search ad pricing disclosures
The Federal Trade Commission investigates whether tech giants misled advertisers about search advertising terms and pricing practices.
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TikTok leads data collection surge as AI training reshapes scraping landscape
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TikTok leads data collection surge as AI training reshapes scraping landscape
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PPC Land
TikTok leads data collection surge as AI training reshapes scraping landscape
TikTok jumped to number one among most scraped websites in 2025 as companies collect diverse content for AI training, with video platforms now representing 38% of all scraping activity.
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Spotify launches lossless audio streaming for Premium subscribers
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Spotify launches lossless audio streaming for Premium subscribers
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PPC Land
Spotify launches lossless audio streaming for Premium subscribers
Spotify introduces lossless audio streaming for Premium users starting September 10, 2025, offering 24-bit/44.1 kHz FLAC quality across 50+ markets with implications for audio advertising.
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Reddit files lawsuit against Anthropic over unauthorized Claude AI training
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Reddit files lawsuit against Anthropic over unauthorized Claude AI training
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PPC Land
Reddit files lawsuit against Anthropic over unauthorized Claude AI training
Reddit sues Anthropic for $1 billion claiming the AI company scraped platform data without permission to train Claude chatbot models, violating user agreements and privacy policies.
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German retail body unveils digital instore advertising framework
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German retail body unveils digital instore advertising framework
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PPC Land
German retail body unveils digital instore advertising framework
Digital brand positioning at physical point-of-sale gains structure through comprehensive analysis of technology, measurement, and market dynamics.
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IAB Italia releases digital sustainability white paper addressing carbon emissions
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IAB Italia releases digital sustainability white paper addressing carbon emissions
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PPC Land
IAB Italia releases digital sustainability white paper addressing carbon emissions
Italian industry association outlines framework for measuring and reducing environmental impact of digital advertising campaigns.
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DOOH proves effective video mix partner as new study reveals 90% recall rates
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DOOH proves effective video mix partner as new study reveals 90% recall rates
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PPC Land
DOOH proves effective video mix partner as new study reveals 90% recall rates
German research study demonstrates digital outdoor advertising effectiveness in combination with TV and online video, establishing concrete planning metrics for marketers.
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European data protection board clarifies DSA compliance for marketers
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European data protection board clarifies DSA compliance for marketers
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PPC Land
European data protection board clarifies DSA compliance for marketers
New guidelines address profiling restrictions, age verification, and advertising transparency obligations under dual regulatory framework.
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FTC orders seven AI chatbot companies to detail child safety measures
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FTC orders seven AI chatbot companies to detail child safety measures
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PPC Land
FTC orders seven AI chatbot companies to detail child safety measures
Description: Federal Trade Commission demands comprehensive data on monetization practices, age restrictions, and negative impact monitoring from artificial intelligence companion platforms through September 10, 2025, special reports resolution.
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Index Exchange advances duration-based metrics for streaming TV measurement
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Index Exchange advances duration-based metrics for streaming TV measurement
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PPC Land
Index Exchange advances duration-based metrics for streaming TV measurement
Index Exchange introduces duration-based reporting for streaming TV ads, replacing legacy impression-only metrics with time-aware measurement that values 30-second slots over 6-second opportunities.
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Penske Media files major antitrust lawsuit targeting Google AI content use
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Penske Media files major antitrust lawsuit targeting Google AI content use
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PPC Land
Penske Media files major antitrust lawsuit targeting Google AI content use
Media giant alleges Google monopolizes search traffic while forcing publishers to supply content for AI systems without compensation, filing September 12 complaint seeking treble damages.
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Adverity debuts AI-powered intelligence layer for marketing analytics
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Adverity debuts AI-powered intelligence layer for marketing analytics
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PPC Land
Adverity debuts AI-powered intelligence layer for marketing analytics
Adverity Intelligence combines conversational AI with collaborative analytics to address resource constraints in modern marketing teams across complex data environments.
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Meta confronts sustainability tensions amid massive AI infrastructure expansion
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Meta confronts sustainability tensions amid massive AI infrastructure expansion
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PPC Land
Meta confronts sustainability tensions amid massive AI infrastructure expansion
September 2025 sustainability report reveals ambitious environmental goals while company simultaneously announces unprecedented data center investments requiring gigawatt-scale energy consumption.
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When Advertising Shifts To Prompts, What Should Advertisers Do? via @sejournal, @siliconvallaeys
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When Advertising Shifts To Prompts, What Should Advertisers Do? via @sejournal, @siliconvallaeys
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Search Engine Journal
When Advertising Shifts To Prompts, What Should Advertisers Do?
As search shifts to prompts and conversations, advertisers must move beyond keywords. Google's AI Mode reveals where the next big opportunities and risks lie.