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Let’s Look Inside An Answer Engine And See How GenAI Picks Winners via @sejournal, @DuaneForrester
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Let’s Look Inside An Answer Engine And See How GenAI Picks Winners via @sejournal, @DuaneForrester
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Search Engine Journal
Let’s Look Inside An Answer Engine And See How GenAI Picks Winners
Modeling weights across lexical retrieval, semantic retrieval, re-ranking and clarity to help visualize how an AI-powered answer is chosen.
New post by PPC Land 🔥
Nielsen launches big data + panel measurement for 2025 TV season
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Nielsen launches big data + panel measurement for 2025 TV season
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PPC Land
Nielsen launches big data + panel measurement for 2025 TV season
Nielsen implements enhanced measurement combining 42,000 panel homes with 45 million household data inputs as broadcast season begins.
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VIOOH partners with ELAN Media for Qatar programmatic expansion
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VIOOH partners with ELAN Media for Qatar programmatic expansion
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PPC Land
VIOOH partners with ELAN Media for Qatar programmatic expansion
VIOOH expands Middle East presence through partnership delivering over 220 digital screens across Qatar's premium shopping and roadside locations.
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T-Systems names new chief to reduce reliance on US tech companies
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T-Systems names new chief to reduce reliance on US tech companies
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PPC Land
T-Systems names new chief to reduce reliance on US tech companies
German tech giant appoints sovereignty officer as European businesses seek alternatives to American cloud providers amid rising data control concerns.
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AI Search Sends Users to 404 Pages Nearly 3X More Than Google via @sejournal, @MattGSouthern
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AI Search Sends Users to 404 Pages Nearly 3X More Than Google via @sejournal, @MattGSouthern
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Search Engine Journal
AI Search Sends Users to 404 Pages Nearly 3X More Than Google
AI search engines send users to 404 pages more than Google. A study of 16M URLs finds ChatGPT leads in hallucinating links.
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Google ordered to pay $425.7 million in privacy violation verdict
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Google ordered to pay $425.7 million in privacy violation verdict
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PPC Land
Google ordered to pay $425.7 million in privacy violation verdict
Federal jury finds tech giant misled users about Web & App Activity settings while continuing data collection through Firebase SDK across third-party applications.
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Instagram deploys diversity-aware notification framework to boost engagement
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Instagram deploys diversity-aware notification framework to boost engagement
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PPC Land
Instagram deploys diversity-aware notification framework to boost engagement
Meta's Instagram introduces machine learning algorithms designed to reduce repetitive notifications while improving click-through rates by 22% in initial testing.
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YouTube introduces gift effects and experimental gift goals for vertical live streams
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YouTube introduces gift effects and experimental gift goals for vertical live streams
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PPC Land
YouTube introduces gift effects and experimental gift goals for vertical live streams
YouTube announces gift effects with purple sparkle icons and experimental gift goals for vertical live streams, rolling out to eligible US creators this week.
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Amazon launches Lens Live with real-time scanning and AI assistant integration
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Amazon launches Lens Live with real-time scanning and AI assistant integration
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PPC Land
Amazon launches Lens Live with real-time scanning and AI assistant integration
Amazon Lens Live combines instant product matching with Rufus AI assistant to create seamless visual shopping experience for tens of millions of US customers.
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Google updates business links policies with stricter verification requirements
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Google updates business links policies with stricter verification requirements
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PPC Land
Google updates business links policies with stricter verification requirements
Google unveiled comprehensive updates to business links policies requiring dedicated landing pages and implementing new crawlability verification systems.
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Adobe shopping study reveals night owls drive highest revenue despite minimal browsing share
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Adobe shopping study reveals night owls drive highest revenue despite minimal browsing share
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PPC Land
Adobe shopping study reveals night owls drive highest revenue despite minimal browsing share
Study shows late-night shoppers average $3,684 annually while representing only 9% of total browsing activity, challenging traditional ecommerce timing strategies.
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Kargo high-impact ad formats reach global Amazon DSP platform
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Kargo high-impact ad formats reach global Amazon DSP platform
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PPC Land
Kargo high-impact ad formats reach global Amazon DSP platform
Programmatic advertising integration delivers 2x new-to-brand conversions through premium inventory and audience insights.
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Gracenote launches MCP Server to verify AI responses for TV platforms
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Gracenote launches MCP Server to verify AI responses for TV platforms
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PPC Land
Gracenote launches MCP Server to verify AI responses for TV platforms
Gracenote Model Context Protocol Server connects LLMs to entertainment data, preventing hallucinations and providing real-time verification for CTV search systems.
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Smartly integrates Spotify Ads Manager for cross-channel campaigns
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Smartly integrates Spotify Ads Manager for cross-channel campaigns
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PPC Land
Smartly integrates Spotify Ads Manager for cross-channel campaigns
Companies announce September 3 partnership to merge audio advertising with AI-powered creative automation across unified platform.
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Roqad acquires Zeotap-Data to strengthen European identity leadership
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Roqad acquires Zeotap-Data to strengthen European identity leadership
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PPC Land
Roqad acquires Zeotap-Data to strengthen European identity leadership
Roqad's acquisition of Zeotap-Data combines identity solutions with third-party audiences, bringing privacy-compliant scale to digital advertisers across key European markets.
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Google Ads API shifts to monthly releases starting January 2026
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Google Ads API shifts to monthly releases starting January 2026
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PPC Land
Google Ads API shifts to monthly releases starting January 2026
Google announced monthly Google Ads API releases beginning January 2026, increasing major versions from 3 to 4 yearly while extending support to one year.
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YouTube study reveals 'creative maximalism' trend reshaping content for generation Z
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YouTube study reveals 'creative maximalism' trend reshaping content for generation Z
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PPC Land
YouTube study reveals 'creative maximalism' trend reshaping content for generation Z
Gen Z's content preferences drive new video format characterized by dense information layers and global cultural references as traditional media consumption declines 26%.
New post by Search Engine Journal 🔥
Google: Your Login Pages May Be Hurting Your SEO Performance via @sejournal, @MattGSouthern
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Google: Your Login Pages May Be Hurting Your SEO Performance via @sejournal, @MattGSouthern
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Search Engine Journal
Google: Your Login Pages May Be Hurting Your SEO Performance
Google explains how generic login pages trigger duplicate indexing. Learn fixes using noindex, redirects, and paywall markup.