New post by PPC Hero 🔥
A Long Tail Keywords Strategy: More Conversions, Less Competition in Google Ads
Continue reading »
A Long Tail Keywords Strategy: More Conversions, Less Competition in Google Ads
Continue reading »
New post by Search Engine Journal 🔥
Google Quietly Raised Ad Prices, Court Orders More Transparency via @sejournal, @MattGSouthern
Continue reading »
Google Quietly Raised Ad Prices, Court Orders More Transparency via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
Google Quietly Raised Ad Prices, Court Orders More Transparency
Google raised ad prices incrementally through internal "pricing knobs" that advertisers couldn't detect, according to federal court documents.
New post by Search Engine Journal 🔥
8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025 via @sejournal, @samanyougarg
Continue reading »
8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025 via @sejournal, @samanyougarg
Continue reading »
Search Engine Journal
8 Generative Engine Optimization (GEO) Strategies For Boosting AI Visibility in 2025
Discover effective ways to boost search visibility with GEO and ensure your brand appears in AI search results.
New post by PPC Land 🔥
Google court ruling reveals quality signals derived from webpage content
Continue reading »
Google court ruling reveals quality signals derived from webpage content
Continue reading »
PPC Land
Google court ruling reveals quality signals derived from webpage content
District court documents show PageRank as single component while most ranking factors originate from on-page elements.
New post by PPC Land 🔥
Google's RankEmbed system forced to share secrets in antitrust remedy
Continue reading »
Google's RankEmbed system forced to share secrets in antitrust remedy
Continue reading »
PPC Land
Google's RankEmbed system forced to share secrets in antitrust remedy
Deep learning model using 70 days of search data and human rater scores must be disclosed to qualified competitors under September 2 court ruling
New post by PPC Land 🔥
Google ordered to share Glue data system in landmark antitrust ruling
Continue reading »
Google ordered to share Glue data system in landmark antitrust ruling
Continue reading »
PPC Land
Google ordered to share Glue data system in landmark antitrust ruling
Federal judge mandates access to Google's comprehensive query-interaction database to restore search competition.
New post by PPC Land 🔥
Google fined €325 million by French regulator for Gmail ads and cookie violations
Continue reading »
Google fined €325 million by French regulator for Gmail ads and cookie violations
Continue reading »
PPC Land
Google fined €325 million by French regulator for Gmail ads and cookie violations
French data protection authority finds tech giant displayed advertisements between emails without consent and violated cookie requirements.
New post by PPC Land 🔥
Instagram launches dedicated iPad app after years of user requests
Continue reading »
Instagram launches dedicated iPad app after years of user requests
Continue reading »
PPC Land
Instagram launches dedicated iPad app after years of user requests
Instagram debuts optimized tablet experience with Reels-first interface, new Following tab, and enhanced messaging features designed for bigger screens.
New post by PPC Land 🔥
Brave launches AI search tool that checks facts automatically
Continue reading »
Brave launches AI search tool that checks facts automatically
Continue reading »
PPC Land
Brave launches AI search tool that checks facts automatically
New service helps AI chatbots give more accurate answers by connecting them to real websites and verified information sources.
New post by Search Engine Journal 🔥
Google Antitrust Case: AI Overviews Use FastSearch, Not Links via @sejournal, @martinibuster
Continue reading »
Google Antitrust Case: AI Overviews Use FastSearch, Not Links via @sejournal, @martinibuster
Continue reading »
Search Engine Journal
Google Antitrust Case: AI Overviews Use FastSearch, Not Links
Google antitrust case shows that the AI Overviews ranking process does not use links as part of the ranking process.
New post by Moz 🔥
GEO, AEO, LLMO: Separating Fact from Fiction & How to Win AI Search [MozCon 2025 Speaker Series]
Continue reading »
GEO, AEO, LLMO: Separating Fact from Fiction & How to Win AI Search [MozCon 2025 Speaker Series]
Continue reading »
Moz
GEO, AEO, LLMO: Separating Fact from Fiction & How to Win AI Search [MozCon 2025 Speaker Series]
Overwhelmed by GEO, AEO, and LLMO? Learn how to cut through AI search hype and evolve your SEO strategy without starting from scratch at MozCon.
New post by Search Engine Journal 🔥
Ask A PPC: How Do I Nail A PPC Job Interview For Google & Meta Ads? via @sejournal, @navahf
Continue reading »
Ask A PPC: How Do I Nail A PPC Job Interview For Google & Meta Ads? via @sejournal, @navahf
Continue reading »
Search Engine Journal
Ask A PPC: How Do I Nail A PPC Job Interview For Google & Meta Ads?
Land your next PPC role by preparing for strategy, platform expertise, and culture fit – the core areas interviewers care about most.
New post by PPC Land 🔥
Médiamétrie partners with AudienceProject for cross-media video measurement solution
Continue reading »
Médiamétrie partners with AudienceProject for cross-media video measurement solution
Continue reading »
PPC Land
Médiamétrie partners with AudienceProject for cross-media video measurement solution
France's leading audience measurement company announced alliance to accelerate unified video campaign analytics across television and streaming platforms.
New post by Search Engine Journal 🔥
Let’s Look Inside An Answer Engine And See How GenAI Picks Winners via @sejournal, @DuaneForrester
Continue reading »
Let’s Look Inside An Answer Engine And See How GenAI Picks Winners via @sejournal, @DuaneForrester
Continue reading »
Search Engine Journal
Let’s Look Inside An Answer Engine And See How GenAI Picks Winners
Modeling weights across lexical retrieval, semantic retrieval, re-ranking and clarity to help visualize how an AI-powered answer is chosen.
New post by PPC Land 🔥
Nielsen launches big data + panel measurement for 2025 TV season
Continue reading »
Nielsen launches big data + panel measurement for 2025 TV season
Continue reading »
PPC Land
Nielsen launches big data + panel measurement for 2025 TV season
Nielsen implements enhanced measurement combining 42,000 panel homes with 45 million household data inputs as broadcast season begins.
New post by PPC Land 🔥
VIOOH partners with ELAN Media for Qatar programmatic expansion
Continue reading »
VIOOH partners with ELAN Media for Qatar programmatic expansion
Continue reading »
PPC Land
VIOOH partners with ELAN Media for Qatar programmatic expansion
VIOOH expands Middle East presence through partnership delivering over 220 digital screens across Qatar's premium shopping and roadside locations.
New post by PPC Land 🔥
T-Systems names new chief to reduce reliance on US tech companies
Continue reading »
T-Systems names new chief to reduce reliance on US tech companies
Continue reading »
PPC Land
T-Systems names new chief to reduce reliance on US tech companies
German tech giant appoints sovereignty officer as European businesses seek alternatives to American cloud providers amid rising data control concerns.
New post by Search Engine Journal 🔥
AI Search Sends Users to 404 Pages Nearly 3X More Than Google via @sejournal, @MattGSouthern
Continue reading »
AI Search Sends Users to 404 Pages Nearly 3X More Than Google via @sejournal, @MattGSouthern
Continue reading »
Search Engine Journal
AI Search Sends Users to 404 Pages Nearly 3X More Than Google
AI search engines send users to 404 pages more than Google. A study of 16M URLs finds ChatGPT leads in hallucinating links.
New post by PPC Land 🔥
Google ordered to pay $425.7 million in privacy violation verdict
Continue reading »
Google ordered to pay $425.7 million in privacy violation verdict
Continue reading »
PPC Land
Google ordered to pay $425.7 million in privacy violation verdict
Federal jury finds tech giant misled users about Web & App Activity settings while continuing data collection through Firebase SDK across third-party applications.