Ahrefs launched a monthly dashboard comparing Google and ChatGPT referral traffic so you can track AI search as a measurable channel.

Peter Leonard reveals Productivity Commission alternative at IAB summit as industry adaptation deadline approaches.

Google introduces comprehensive site-level transparency for Search, Shopping, and App campaigns on Search Partner Network, addressing decades of advertiser demands for placement visibility.

Netflix gains ground while YouTube maintains dominance in July 2025 television measurement data from Nielsen showing changing consumption habits.

Nielsen IBOPE data shows streaming captured 24.6% of Mexico TV viewing in July 2025, up 0.9 points from June as digital consumption continues growing.

TVision study reveals Kargo's Enhanced Branded Canvas format outperforms traditional CTV advertising by significant margins across 15-second and 30-second formats.

OpenX brings Polk's measurement capabilities to supply-side platform for first time, targeting $31 billion US automotive ad market with real-time attribution.

IAB Tech Lab forms industry consortium to standardize content monetization frameworks as AI-driven search reduces publisher traffic by up to 90% while bot scraping surges 117%.

New Ahrefs analysis tracking 44,421 websites reveals ChatGPT capturing 0.19% traffic share with 5.3% monthly growth versus Google's 41.9% dominance and 1.4% growth.

YouTube expands creator toolkit with improved comment management, Effect Maker rollout, and brand partnership updates as platform continues monetization push.

Triton Digital's new planning tools combine survey data with download metrics to deliver demographic insights across 200 podcasts, addressing advertiser demand for precision targeting in the growing audio advertising market.

Discover the proven process to map real AI search journeys, uncover hidden decision points, and turn AI-driven discovery into revenue.

Las Vegas debuts 13-tower LED display network on Strip bridges September 15 with 6mm pixel pitch screens delivering one million weekly impressions for advertisers and emergency messaging capabilities.

Viant Technology becomes first demand-side platform to offer contextual intelligence across connected television using BrandDiscovery signals and IRIS_ID.

Privacy International challenges use of automated tools in detention and removal decisions.

Small transformer models struggle with search tasks on larger graphs even when given unlimited training data and increased parameters, according to new research that challenges scaling assumptions for AI development.

More traffic doesn’t always mean more value. Learn why attracting fewer, but better, visitors may be the smarter move for real business impact.

A marketing professional has developed a Google Tag Manager template to address potential Google Ads tracking disruptions in Safari browsers, offering advertisers a proactive approach to conversion attribution challenges.

Pinterest unveils first-of-its-kind thrift shopping experience alongside comprehensive autumn trend report showing massive growth in secondhand searches among younger users.

Quality visibility that leads to quality bottom-funnel visits matters for B2B SEO. Not all bottom-of-the-funnel traffic converts, and that is ok.

Google will implement immediate account suspensions for child sexual abuse content violations starting October 22, 2025, expanding policy scope and removing warning periods.